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Whois & Analysis for brightpearl.com

Dec 7, 2019 11:46 am UTC

DOMAIN OWNER WHOIS

The owner has chosen to keep his whois contact information private.
• Contact Name
REDACTED FOR PRIVACY
• Organization
Brightpearl
• Address
REDACTED FOR PRIVACY
• City
REDACTED FOR PRIVACY
• Zip Code
REDACTED FOR PRIVACY
• Country Code
GB
• Phone Number
REDACTED FOR PRIVACY
Desktop screen Desktop screenshot for brightpearl.com
83

9 criteria passed
2 criteria to solve

PERFORMANCE OPPORTUNITIES

Consider adding a robots.txt file in your web server's root directory.
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Fill the missing alt attributes on your images.
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OVERVIEW

• Domain Owner
Private
• Category
Business  >  Business Software
• Online since
April 11, 2004 Explore Wayback Machine
• Age
20 years, 13 days
• Alexa Rank
#73.714, brightpearl.com is in the world's top 100.000 websites!

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TECHNICAL SEO & SECURITY

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by Let's Encrypt has expired on December 30, 2019.
Title Tag
Omnichannel Retail Software - Retail Management - Brightpearl
Length: 61 (recommended: 10 to 70)
Meta Description
Brightpearl is the omnichannel retail management system that puts your orders, inventory, financials, POS and CRM in one place.
Length: 128 (recommended: 50 to 160)
Google preview
Desktop Version

Omnichannel Retail Software - Retail Management - Brightpearl

https://brightpearl.com

Brightpearl is the omnichannel retail management system that puts your orders, inventory, financials, POS and CRM in one place.

Mobile Version

https://brightpearl.com

Omnichannel Retail Software - Retail Management - Brightpearl

Brightpearl is the omnichannel retail management system that puts your orders, inventory, financials, POS and CRM in one place.

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

Robots.txt
No robots.txt file was found on this page.
URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1 maximum-scale=1, user-scalable=0

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by brightpearl.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Brightpearl Confidence: 86% Arrow up

Brightpearl is an omnichannel retail management platform for inventory management, order processing and fulfilment, contact relationship management, and accounting automation.

Brightpearl maintains integrations to Shopify, Magento, Shipstation, Shiptheory, Amazon, ebay and many other retail technologies.

Customer relationship management Confidence: 77% Arrow up

Customer relationship management (CRM) is an approach to managing a company's interaction with current and potential future customers.

It tries to analyze data about customers' history with a company and to improve business relationships with customers, specifically focusing on customer retention and ultimately driving sales growth.

Omnichannel Confidence: 73% Arrow up

Omnichannel is a cross-channel business model that companies use to increase customer experience.

The approach has verticals in healthcare, government, financial services, retail and telecommunications industries, including channels such as physical locations, FAQ webpages, social media, live web chats, mobile applications and telephone communication.

Companies that use omnichannel contend that a customer values the ability to be in constant contact with a company through multiple avenues at the same time.

Point of sale Confidence: 70% Arrow up

The point of sale (POS) or point of purchase (POP) is the time and place where a retail transaction is completed.

At the point of sale, the merchant would calculate the amount owed by the customer and indicate the amount, and may prepare an invoice for the customer (which may be a cash register printout), and indicate the options for the customer to make payment.

It is also the point at which a customer makes a payment to the merchant in exchange for goods or after provision of a service.

After receiving payment, the merchant may issue a receipt for the transaction, which is usually printed, but is increasingly being dispensed with or sent electronically.

Retail software Confidence: 68% Arrow up

Retail software is computer software typically installed on PC type computers or more recently (past 2005) delivered via the Internet (also known as cloud-based).

Traditionally this software was delivered via physical data storage media sold to end consumer but very few companies still provide their software using physical media.

The software is typically sold under restricted licenses (e.g. EULAs) or in the case of cloud-based software sold as Software-as-a-Service (SaaS) model.

WEBSITE SPEED

brightpearl.com website speed is normal. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

1.2s

This domain loads at the median speed of 1.2 seconds.

Speed Percentile

72%

brightpearl.com is faster than approximately 72 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

This website is ranked #73.714 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

  • brightpearl.com daily visitors distribution - Total: 3 countries
  • Flag for United States of AmericaUnited States of America (69.5%)
  • Flag for CanadaCanada (15.1%)
  • Flag for IndiaIndia (10.0%)
  • Flaf icon for other countryOthers (5.4%)

Traffic country ranks

Country Rank
Flag for United States of AmericaUnited States of America #22.484
Flag for CanadaCanada #14.067
Flag for IndiaIndia #76.963

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How brightpearl.com looks like on a mobile device such as an iPhone.

Tablet
How brightpearl.com looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 33% #ffffff
  • 16% #f0f0f0
  • 12% #806050
  • 11% #807070
  • 10% #9090a0
  • 6% #808090
  • 4% #705050
  • 2% #e0e0e0
  • 1% #e0d0d0
  • 1% #f0ffff
  • 1% #fffff0
  • 0% #0080ff

Text/code ratio

brightpearl.com's text/code ratio is 5.73%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 5.73%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 1
  • <H2> 11
  • <H3> 18
  • <H4> 0
  • <H5> 0
  • <H6> 0
<H1>
Top level heading
The retail operations platform for retailers, wholesalers and brands
<H2>
2nd level heading
Grow efficiently
Delight customers
Make smart decisions
A complete operations platform for brands, retailers andwholesalers
Why brightpearl
<H3>
3rd level heading
Multichannel order management software
Multi-location inventory management software
Automated ınventory demand planning software
Efficient shipping and order fulfillment software
ıntegrated warehouse management software
Alt attributes Arrow up

We found 47 images on this website.
3 ALT attributes are missing on your image tags.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 3 images on brightpearl.com. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

You're doing quiet good on social media!

Social shares are a key signal, among many others, that search engines use to evaluate the rankings of a website. Asking people to share your pages, adding visible social share buttons and make great quality content are 3 of the most powerful ways to grow your social presence.

  • Facebook iconFacebook
  • Total Engagement 459
  • Likes 8
  • Shares 451
  • Comments 0

DOMAIN REGISTRAR

Domain Registrar GANDI SAS
Registration Date 04/11/2004 20 years, 13 days ago
Last Modified 10/22/2014 9 years, 6 months, 5 days ago
Expiration Date 04/11/2022 Expired
Nameservers Arrow up
Host IP Address Country
ns-1757.awsdns-27.co.uk 205.251.198.221 Flag for United StatesUnited States
ns-1323.awsdns-37.org 205.251.197.43 Flag for United StatesUnited States
ns-96.awsdns-12.com 205.251.192.96 Flag for United StatesUnited States

SERVER DETAILS

Server map
  • Service Provider (ISP)
  • Squarespace, Inc.
  • IP Address
  • 198.185.159.145
  • Country
  • Flag for United StatesUnited States
  • Region
  • New York , New York
  • Latitude and Longitude
  • 40.7209 : -74.001
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