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Whois & Analysis for claritas.com

Nov 19, 2019 7:50 am UTC

DOMAIN OWNER WHOIS

The owner has chosen to keep his whois contact information private.
Desktop screen Desktop screenshot for claritas.com
79

9 criteria passed
2 criteria to solve

PERFORMANCE OPPORTUNITIES

Make all versions of your website point to the same URL.
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Fill the missing alt attributes on your images.
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OVERVIEW

• Domain Owner
Private
• Category
Business  >  Marketing
• Online since
October 31, 1994 Explore Wayback Machine
• Age
29 years, 5 months, 26 days
• Alexa Rank
#177.390, claritas.com is in the world's top 1 million websites

FREE FORM BUILDER

Representation of an online Form

Use our free online form builder to create any type of form for claritas.com.

Beauty and simplicity.

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TECHNICAL SEO & SECURITY

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by GoDaddy.com, Inc. has expired on February 27, 2021.
Title Tag
Claritas | Custom Targeting and Audience Segments
Length: 49 (recommended: 10 to 70)
Meta Description
Claritas delivers custom audience segments and consumer insights for over 120 million households, 2,300 digital audiences and 8,000 demographic variables!
Length: 154 (recommended: 50 to 160)
Google preview
Desktop Version

Claritas | Custom Targeting and Audience Segments

https://claritas.com

Claritas delivers custom audience segments and consumer insights for over 120 million households, 2,300 digital audiences and 8,000 demographic variables!

Mobile Version

https://claritas.com

Claritas | Custom Targeting and Audience Segments

Claritas delivers custom audience segments and consumer insights for over 120 million households, 2,300 digital audiences and 8,00...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

No 301 redirects are in place to redirect traffic to your preferred domain. Pages that load successfully both with and without www. are treated as duplicate content! Not all versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1.0

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by claritas.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Consumer Confidence: 71% Arrow up

A consumer is a person or organization that uses economic services or commodities.

In economic systems consumers are utilities expressed in the decision to trade or not.

Demography Confidence: 71% Arrow up

Demography (from prefix demo- from Ancient Greek δῆμος dēmos meaning "the people", and -graphy from γράφω graphō, implies "writing, description or measurement") is the statistical study of populations, especially human beings.

As a very general science, it can analyse any kind of dynamic living population, i.e., one that changes over time or space (see population dynamics).

Demography encompasses the study of the size, structure, and distribution of these populations, and spatial or temporal changes in them in response to birth, migration, ageing, and death.

Based on the demographic research of the earth, earth's population up to the year 2050 and 2100 can be estimated by demographers.

Demographics are quantifiable characteristics of a given population.

Audience Confidence: 65% Arrow

WEBSITE SPEED

claritas.com website speed is normal. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

0.8s

This domain loads at the median speed of 0.8 seconds.

Speed Percentile

86%

claritas.com is faster than approximately 86 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

This website is ranked #177.390 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

  • claritas.com daily visitors distribution - Total: 1 country
  • Flag for United States of AmericaUnited States of America (89.8%)
  • Flaf icon for other countryOthers (10.2%)

Traffic country ranks

Country Rank
Flag for United States of AmericaUnited States of America #55.074

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How claritas.com looks like on a mobile device such as an iPhone.

Tablet
How claritas.com looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 24% #70b0b0
  • 24% #f07030
  • 13% #ffffff
  • 7% #f0f0f0
  • 6% #d0f0f0
  • 5% #70a0a0
  • 3% #609090
  • 3% #608080
  • 2% #f08050
  • 2% #001010
  • 2% #f09060
  • 1% #ffa070

Text/code ratio

claritas.com's text/code ratio is 2.51%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 2.51%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 0
  • <H2> 1
  • <H3> 0
  • <H4> 0
  • <H5> 3
  • <H6> 0

However, you have not defined a top level heading, or <H1>. It is used to define the most important heading.

We recommend using one top level heading to set up a semantic relationship between that heading and the remainder of the content on a page. It clearly describes to the readers and the search engines what it is about.

<H2>
2nd level heading
Main navigation
<H5>
5th level heading
Sell smarter & find customers faster
Ready to get started?
Close the distance between what you need to do and getting it done.
Alt attributes Arrow up

We found 37 images on this website.
16 ALT attributes are missing on your image tags. The issue affects 6 actual different images that could be loaded more than once in your page.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 16 images on claritas.com. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

You're doing quiet good on social media!

Social shares are a key signal, among many others, that search engines use to evaluate the rankings of a website. Asking people to share your pages, adding visible social share buttons and make great quality content are 3 of the most powerful ways to grow your social presence.

  • Facebook iconFacebook
  • Total Engagement 556
  • Likes 2
  • Shares 546
  • Comments 8

DOMAIN REGISTRAR

Domain Registrar GODADDY.COM, LLC
Registration Date 10/31/1994 29 years, 5 months, 26 days ago
Last Modified 12/29/2016 7 years, 3 months, 25 days ago
Expiration Date 10/30/2026 2 years, 6 months, 8 days from now
Nameservers Arrow up
Host IP Address Country
ns41.domaincontrol.com 97.74.100.21 Flag for United StatesUnited States
ns42.domaincontrol.com 173.201.68.21 Flag for United StatesUnited States

SERVER DETAILS

Server map
  • Service Provider (ISP)
  • GoDaddy.com, LLC
  • IP Address
  • 184.168.131.241
  • Country
  • Flag for United StatesUnited States
  • Region
  • Arizona , Scottsdale
  • Latitude and Longitude
  • 33.6173 : -111.905
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