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Whois & Analysis for deluxe.com

Nov 29, 2019 12:38 pm UTC

DOMAIN OWNER WHOIS

The owner's whois contact information is public.
• Contact Name
Ethan Kleiner
• Organization
Deluxe Enterprise Operations, LLC
• Address
3660 Victoria St North
• City
Shoreview
• Zip Code
55126
• State
MN
• Country Code
US
• Phone Number
• Domain Registrar
Deluxe Small Business Sales, Inc. d/b/a Aplus.net
See Domain Dates and Nameservers
See Server Details
Desktop screen Desktop screenshot for deluxe.com
79

9 criteria passed
2 criteria to solve

PERFORMANCE OPPORTUNITIES

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OVERVIEW

• Domain Owner
Deluxe Enterprise Operations, LLC See more
• Category
Business  >  Marketing
• Online since
August 26, 1994 Explore Wayback Machine
• Age
29 years, 8 months, 2 days
• Alexa Rank
#18.984, deluxe.com is in the world's top 20.000 websites!

FREE FORM BUILDER

Representation of an online Form

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TECHNICAL SEO & SECURITY

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by GlobalSign nv-sa has expired on September 2, 2021.
Title Tag
Products and Services for Small Businesses and Financial Institutions | Deluxe.com
Length: 82 (recommended: 10 to 70)
Meta Description
Deluxe partners with small businesses and financial institutions to accelerate growth. Learn more about Deluxe marketing services and checks here.
Length: 146 (recommended: 50 to 160)
Google preview
Desktop Version

Products and Services for Small Businesses and Financial Institutions...

https://deluxe.com

Deluxe partners with small businesses and financial institutions to accelerate growth. Learn more about Deluxe marketing services and checks here.

Mobile Version

https://deluxe.com

Products and Services for Small Businesses and Financial Institutions...

Deluxe partners with small businesses and financial institutions to accelerate growth. Learn more about Deluxe marketing services...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1.0

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by deluxe.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Financial institution Confidence: 75% Arrow up

In finance and economics, a financial institution is an institution that provides financial services for its clients or members.

One of the most important financial services provided by a financial institution is acting as a financial intermediary.

Most financial institutions are regulated by the government.

Small business Confidence: 73% Arrow up

Small businesses are privately owned corporations, partnerships, or sole proprietorships that have fewer employees and/or less annual revenue than a regular-sized business or corporation.

Businesses are defined as "small" in terms of being able to apply for government support and qualify for preferential tax policy varies depending on the country and industry.

Small businesses range from fifteen employees under the Australian Fair Work Act 2009, fifty employees according to the definition used by the European Union, and fewer than five hundred employees, to qualify for many U.S. Small Business Administration programs.

While small businesses can also be classified according to other methods, such as annual revenues, shipments, sales, assets, or by annual gross or net revenue or net profits, the number of employees is one of the most widely used measures.

Partnership Confidence: 72% Arrow up

A partnership is an arrangement where parties, known as partners, agree to cooperate to advance their mutual interests.

The partners in a partnership may be individuals, businesses, interest-based organizations, schools, governments or combinations.

Organizations may partner together to increase the likelihood of each achieving their mission and to amplify their reach.

A partnership may result in issuing and holding equity or may be only governed by a contract.

Partnership agreements can be formed in the following areas:

Marketing Confidence: 72% Arrow up

Marketing is the study and management of exchange relationships.

The American Marketing Association has defined marketing as "the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large.".

Economic growth Confidence: 71% Arrow up

Economic growth is the increase in the inflation-adjusted market value of the goods and services produced by an economy over time.

It is conventionally measured as the percent rate of increase in real gross domestic product, or real GDP, usually in per capita terms.

WEBSITE SPEED

deluxe.com website speed is fast. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

1.6s

This domain loads at the median speed of 1.6 seconds.

Speed Percentile

54%

deluxe.com is faster than approximately 54 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

This website is ranked #18.984 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

  • deluxe.com daily visitors distribution - Total: 6 countries
  • Flag for IndiaIndia (5.6%)
  • Flag for United States of AmericaUnited States of America (83.1%)
  • Flaf icon for other countryOthers (11.3%)

Traffic country ranks

Country Rank
Flag for IndiaIndia #32.121
Flag for EgyptEgypt #26.925
Flag for MalaysiaMalaysia #19.177
Flag for PakistanPakistan #29.612
Flag for United States of AmericaUnited States of America #3.787

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How deluxe.com looks like on a mobile device such as an iPhone.

Tablet
How deluxe.com looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 38% #ffffff
  • 17% #f0f0f0
  • 4% #00b0c0
  • 3% #f0a020
  • 3% #d0b080
  • 2% #c0a070
  • 2% #f0d0c0
  • 2% #606070
  • 2% #fffff0
  • 2% #ffa020
  • 2% #f0ffff
  • 2% #c0d0e0

Text/code ratio

deluxe.com's text/code ratio is 3.92%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 3.92%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 0
  • <H2> 4
  • <H3> 1
  • <H4> 8
  • <H5> 0
  • <H6> 0

However, you have not defined a top level heading, or <H1>. It is used to define the most important heading.

We recommend using one top level heading to set up a semantic relationship between that heading and the remainder of the content on a page. It clearly describes to the readers and the search engines what it is about.

<H2>
2nd level heading
We're changing the way business gets done.
Small businesses ›
Financial ınstitutions ›
Domain registration
<H3>
3rd level heading
6 small businesses. 6 life-changing transformations.
<H4>
4th level heading
Logo design and custom products
Websites and online marketing
Checks and business supplies
Business services
Data-driven marketing
Alt attributes Arrow up

We found 23 images on this website.
19 ALT attributes are missing on your image tags. The issue affects 17 actual different images that could be loaded more than once in your page.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 19 images on deluxe.com. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

You have a relatively high presence on social media, keep going!

The more people share your website, the more likely you will get links from others, which is a key point when it comes to improving your overall search engine rankings.

  • Facebook iconFacebook
  • Total Engagement 4.925
  • Likes 396
  • Shares 4.413
  • Comments 116

DOMAIN REGISTRAR

Domain Registrar DELUXE SMALL BUSINESS SALES, INC. D/B/A APLUS.NET
Registration Date 08/26/1994 29 years, 8 months, 2 days ago
Last Modified 04/25/2014 10 years ago
Expiration Date 08/25/2021 Expired
Nameservers Arrow up
Host IP Address Country
cbru.br.ns.els-gms.att.net 68.94.156.132 Flag for United StatesUnited States
cmtu.mt.ns.els-gms.att.net 99.99.99.132 Flag for United StatesUnited States

SERVER DETAILS

Server map
  • Service Provider (ISP)
  • Deluxe Corporation
  • IP Address
  • 168.135.110.11
  • Country
  • Flag for United StatesUnited States
  • Region
  • California , San Jose
  • Latitude and Longitude
  • 37.3394 : -121.895
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