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Whois & Analysis for faire.com

Nov 29, 2019 11:42 pm UTC

DOMAIN OWNER WHOIS

The owner has chosen to keep his whois contact information private.
Desktop screen Desktop screenshot for faire.com
90

10 criteria passed
1 criteria to solve

PERFORMANCE OPPORTUNITIES

Fill the missing alt attributes on your images.
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OVERVIEW

• Domain Owner
Private
• Category
Technology & Computing  >  Cell Phones
• Online since
April 22, 1998 Explore Wayback Machine
• Age
25 years, 12 months, 4 days
• Alexa Rank
#17.392, faire.com is in the world's top 20.000 websites!

FREE FORM BUILDER

Representation of an online Form

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TECHNICAL SEO & SECURITY

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by Let's Encrypt has expired on January 17, 2020.
Title Tag
Faire.com — The Online Wholesale Marketplace & Store
Length: 58 (recommended: 10 to 70)
Meta Description
Faire helps retailers find and buy unique wholesale merchandise for their stores. Retailers can order online wholesale and get flexible payment terms and free returns.
Length: 167 (recommended: 50 to 160)
Google preview
Desktop Version

Faire.com — The Online Wholesale Marketplace & Store

https://faire.com

Faire helps retailers find and buy unique wholesale merchandise for their stores. Retailers can order online wholesale and get flexible payment terms and free return...

Mobile Version

https://faire.com

Faire.com — The Online Wholesale Marketplace & Store

Faire helps retailers find and buy unique wholesale merchandise for their stores. Retailers can order online wholesale and get fle...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1.0, maximum-scale=1.0

SEMANTIC ANALYSIS

The owner has associated the following topics to the website.

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by faire.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Retail Confidence: 73% Arrow up

Retail markets and shops have a very ancient history, dating back to antiquity.

Retailing involves the process of selling consumer goods or services to customers through multiple channels of distribution to earn a profit.

Retailers satisfy demand is identified through a supply chain.

Retailers typically make a variety of strategic level decisions including the type of store, the market to be served, the optimal product assortment, customer service, supporting services and the store's overall market positioning.

Once the strategic retail plan is in place, retailers devise the retail mix which includes product, price, place, promotion, personnel and presentation.

In the digital age, an increasing number of retailers are seeking to reach broader markets by selling through multiple channels, including both bricks and mortar and online retailing.

Digital technologies are also changing the way that consumers pay for goods and services.

Retailing support services may also include the provision of credit, delivery services and a range of supporting services.

Wholesaling Confidence: 71% Arrow up

Wholesaling, jobbing, or distributing is the sale of goods or merchandise to retailers; to industrial, commercial, institutional, or other professional business users; or to other wholesalers and related subordinated services.

In general, it is the sale of goods to anyone other than a standard consumer.

Product (business) Confidence: 69% Arrow up

In marketing, a product is anything that can be offered to a market that might satisfy a want or need.

In retailing, products are called merchandise.

In manufacturing, products are bought as raw materials and sold as finished goods.

A service is another common product type.

Discounts and allowances Confidence: 68% Arrow up

Discounts and allowances are reductions to a basic price of goods or services.

They can occur anywhere in the distribution channel, modifying either the manufacturer's list price (determined by the manufacturer and often printed on the package), the retail price (set by the retailer and often attached to the product with a sticker), or the list price (which is quoted to a potential buyer, usually in written form).

Market (place) Confidence: 66% Arrow

WEBSITE SPEED

faire.com website speed is fast. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

1.2s

This domain loads at the median speed of 1.2 seconds.

Speed Percentile

69%

faire.com is faster than approximately 69 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

This website is ranked #17.392 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

  • faire.com daily visitors distribution - Total: 4 countries
  • Flag for United States of AmericaUnited States of America (81.5%)
  • Flag for CanadaCanada (5.9%)
  • Flaf icon for other countryOthers (12.6%)

Traffic country ranks

Country Rank
Flag for IndiaIndia #86.551
Flag for TaiwanTaiwan #13.894
Flag for United States of AmericaUnited States of America #4.229
Flag for CanadaCanada #7.515

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How faire.com looks like on a mobile device such as an iPhone.

Tablet
How faire.com looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 42% #f0f0f0
  • 34% #ffffff
  • 7% #e0c0a0
  • 4% #d0b090
  • 4% #f0d0b0
  • 3% #c0a070
  • 2% #e0d0c0
  • 2% #c09060
  • 1% #fffff0
  • 1% #b08050
  • 1% #a07040
  • 1% #906030

Text/code ratio

faire.com's text/code ratio is 2.76%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 2.76%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 1
  • <H2> 5
  • <H3> 12
  • <H4> 8
  • <H5> 17
  • <H6> 0
<H1>
Top level heading
Wholesale without the hassle
<H2>
2nd level heading
Shop over 7,500 wholesale makers, risk free.
Shop our categories
Have a question?
Shop wholesale anytime, anywhere
What retailers are saying
<H3>
3rd level heading
Free returns
For risk-free buying
Net 60 terms
For stress-free shopping
Curated selection
<H4>
4th level heading
Eco‑friendly
Not sold on amazon
Handmade
Made in the usa
Social good
<H5>
5th level heading
Faire is reimagining retail with a curated wholesale marketplace that connects tens of thousands of local retailers with the best makers.
Accessories
Stationery
Kitchen
Kids
Alt attributes Arrow up

We found 59 images on this website.
36 ALT attributes are missing on your image tags. The issue affects 33 actual different images that could be loaded more than once in your page.

Image Image URL Occurrences
Image with missing alt attribute found on faire.com https://cdn.faire.com/static/media/search.f1129c37.svg 1
Image with missing alt attribute found on faire.com https://cdn.faire.com/fastly/4253e1591d4878d5b71758bc85a4090cd7a9f7df9bc2a70ec7513f9e249cd65d.png?dp... 1
Image with missing alt attribute found on faire.com https://cdn.faire.com/res/hszgttpjt/image/upload/67b06c3611630ebd37b738a0961d88a761aa4f34ee4a5b65911... 1
Image with missing alt attribute found on faire.com https://cdn.faire.com/fastly/e1b83f1a2aba72ddddbc94e8c9ac8a8a2c1fbfbb4880e32f6fdd1b2d08595e5c.png?dp... 1
Image with missing alt attribute found on faire.com https://cdn.faire.com/fastly/76924c35623a7f51c1c4085d3d8e4e2cc41964577d3c35cb6007abdb11231716.png?dp... 1

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 36 images on faire.com. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

Congratulations, your website is highly shared on social media! It's an excellent signal for your overall SEO strategy.

  • Facebook iconFacebook
  • Total Engagement 21.346
  • Likes 13.030
  • Shares 5.915
  • Comments 2.401

DOMAIN REGISTRAR

Domain Registrar NETWORK SOLUTIONS, LLC
Registration Date 04/22/1998 25 years, 12 months, 4 days ago
Last Modified 10/29/2018 5 years, 5 months, 23 days ago
Expiration Date 04/21/2021 Expired

SERVER DETAILS

Server map
  • Service Provider (ISP)
  • Amazon Technologies Inc.
  • IP Address
  • 3.91.125.223
  • Country
  • Flag for United StatesUnited States
  • Region
  • Virginia , Ashburn
  • Latitude and Longitude
  • 39.0438 : -77.4874
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