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Whois & Analysis for illy.com

Nov 23, 2019 6:29 am UTC

DOMAIN OWNER WHOIS

The owner's whois contact information is public.
• Contact Name
Illycaffe spa
• Domain Registrar
Desktop screen Desktop screenshot for illy.com
90

10 criteria passed
1 criteria to solve

PERFORMANCE OPPORTUNITIES

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OVERVIEW

• Domain Owner
Illycaffe spa See more
• Category
Food & Drink  >  Coffee / Tea
• Online since
January 16, 1996 Explore Wayback Machine
• Age
28 years, 3 months, 4 days
• Alexa Rank
#112.436, illy.com is in the world's top 1 million websites

FREE FORM BUILDER

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TECHNICAL SEO & SECURITY

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by DigiCert Inc has expired on April 8, 2021.
Title Tag
Gourmet Coffee and Italian Coffee Machines - illy Shop
Length: 54 (recommended: 10 to 70)
Meta Description
Discover Italian design and passion for coffee: espresso machines for ground coffee, capsules and coffee pods. Enjoy gourmet espresso at home.
Length: 142 (recommended: 50 to 160)
Google preview
Desktop Version

Gourmet Coffee and Italian Coffee Machines - illy Shop

https://illy.com

Discover Italian design and passion for coffee: espresso machines for ground coffee, capsules and coffee pods. Enjoy gourmet espresso at home.

Mobile Version

https://illy.com

Gourmet Coffee and Italian Coffee Machines - illy Shop

Discover Italian design and passion for coffee: espresso machines for ground coffee, capsules and coffee pods. Enjoy gourmet espre...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1.0
robots index, follow

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by illy.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Illy Confidence: 85% Arrow up

Illycaffè (branded as illy) is an Italian coffee roasting company that specializes in the production of espresso.

The company was founded by Francesco Illy in 1933 and was later led and expanded by his son Ernesto Illy.

Today, Andrea Illy is the Chairman, representing the third generation of family leadership, and Massimiliano Pogliani is the CEO.

As of 31 December 2015, the company has 1,177 employees, 8.6% more than 2014.

The company is present in 140 countries.

At the end of 2015, the company's revenues totaled $437.1 million, an 11.8% increase over 2014.

Illy produces one blend in three roast variations, those being normal, dark roast, and decaffeinated.

In addition, illy offers Monoarabica, single-origin arabica beans from six different countries: Brazil, Guatemala, Ethiopia, Colombia, Costa Rica, and India.

Seasonally, the company offers Idillyum, a low-caffeine arabica that is grown in the rich, volcanic soils of El Salvador.

Espresso Confidence: 81% Arrow up

Espresso is coffee brewed by forcing a small amount of nearly boiling water under pressure through finely ground coffee beans.

Espresso is generally thicker than coffee brewed by other methods, has a higher concentration of suspended and dissolved solids, and has crema on top (a foam with a creamy consistency).

As a result of the pressurized brewing process, the flavors and chemicals in a typical cup of espresso are very concentrated.

Espresso is also the base for other drinks such as a caffè latte, cappuccino, caffè macchiato, caffè mocha, flat white, or caffè Americano.

Single-serve coffee container Confidence: 80% Arrow up

A single-serve coffee container is a method for coffee brewing that prepares only enough coffee for a single portion.

Italian cuisine Confidence: 76% Arrow up

Italian cuisine is the culinary typical or originating from Italy.

It has developed through centuries of social and political changes, with roots stretching to antiquity.

Coffee Confidence: 75% Arrow up

Coffee is a brewed drink prepared from roasted coffee beans, which are the seeds of berries from the Coffea plant.

The genus Coffea is native to tropical Africa, and Madagascar, the Comoros, Mauritius and Réunion in the Indian Ocean.

The plant was exported from Africa to countries around the world and coffee plants are now cultivated in over 70 countries, primarily in the equatorial regions of the Americas, Southeast Asia, India, and Africa.

The two most commonly grown are the highly regarded arabica, and the less sophisticated but stronger and more hardy robusta.

Once ripe, coffee berries are picked, processed, and dried.

Dried coffee seeds (referred to as beans) are roasted to varying degrees, depending on the desired flavor.

Roasted beans are ground and brewed with near boiling water to produce coffee as a beverage.

WEBSITE SPEED

illy.com website speed is normal. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

3.3s

This domain loads at the median speed of 3.3 seconds.

Speed Percentile

19%

illy.com is faster than approximately 19 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

This website is ranked #112.436 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

  • illy.com daily visitors distribution - Total: 2 countries
  • Flag for United States of AmericaUnited States of America (32.5%)
  • Flag for CanadaCanada (6.1%)
  • Flaf icon for other countryOthers (61.4%)

Traffic country ranks

Country Rank
Flag for United States of AmericaUnited States of America #59.096
Flag for CanadaCanada #40.722

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How illy.com looks like on a mobile device such as an iPhone.

Tablet
How illy.com looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 44% #606060
  • 16% #ffffff
  • 14% #f0f0f0
  • 5% #f0e0d0
  • 4% #601010
  • 4% #d0c0b0
  • 3% #c0b0a0
  • 2% #e0d0c0
  • 2% #502020
  • 2% #e0d0d0
  • 1% #604020
  • 1% #a01010

Text/code ratio

illy.com's text/code ratio is 2.45%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 2.45%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 9
  • <H2> 11
  • <H3> 0
  • <H4> 44
  • <H5> 8
  • <H6> 0
<H1>
Top level heading
New compatible capsules (3)
Be ınspired by a special holiday exclusive (2)
May you live ın ınteresting times (2)
ıntroducing arabica selection ındia (2)
<H2>
2nd level heading
The perfect coffee
Bestselling coffee
Coffee machınes
Our machınes
İlly a casa coffee subscription
<H4>
4th level heading
Why join a subscription (2)
Machine subscription (4)
Coffee subscription (4)
Arabica selection (2)
Coffee recipes (2)
<H5>
5th level heading
Subscription
Coffee
Machines
İlly art collection
Gifts & accessories
Alt attributes Arrow up

We found 173 images on this website.
61 ALT attributes are missing on your image tags. The issue affects 4 actual different images that could be loaded more than once in your page.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 61 images on illy.com. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

You have a relatively high presence on social media, keep going!

The more people share your website, the more likely you will get links from others, which is a key point when it comes to improving your overall search engine rankings.

  • Facebook iconFacebook
  • Total Engagement 7.481
  • Likes 544
  • Shares 6.876
  • Comments 61

DOMAIN REGISTRAR

Domain Registrar CSC CORPORATE DOMAINS, INC.
Registration Date 01/16/1996 28 years, 3 months, 4 days ago
Last Modified 01/13/2019 5 years, 3 months, 7 days ago
Expiration Date 01/17/2020 Expired
Nameservers Arrow up
Host IP Address Country
dns2.cscdns.net 156.154.131.100 Flag for United StatesUnited States
dns1.cscdns.net 209.112.114.33 Flag for NetherlandsNetherlands

SERVER DETAILS

Server map
  • Service Provider (ISP)
  • ENGINEERING
  • IP Address
  • 109.232.33.67
  • Country
  • Flag for ItalyItaly
  • Region
  • Piedmont , Piossasco
  • Latitude and Longitude
  • 44.988 : 7.4601
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