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Whois & Analysis for improvedigital.com

Dec 20, 2019 8:02 am UTC

DOMAIN OWNER WHOIS

The owner has chosen to keep his whois contact information private.
• Contact Name
REDACTED FOR PRIVACY
• Organization
Improve Digital BV
• Address
Obfuscated whois Gandi-63-65 boulevard Massena
• City
Obfuscated whois Gandi-Paris
• Zip Code
75013
• State
Paris
• Country Code
FR
• Phone Number
Desktop screen Desktop screenshot for improvedigital.com
79

9 criteria passed
2 criteria to solve

PERFORMANCE OPPORTUNITIES

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OVERVIEW

• Domain Owner
Private
• Category
Business  >  Advertising
• Online since
November 7, 2007 Explore Wayback Machine
• Age
16 years, 5 months, 20 days
• Alexa Rank
#129.382, improvedigital.com is in the world's top 1 million websites

FREE FORM BUILDER

Representation of an online Form

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TECHNICAL SEO & SECURITY

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by Sectigo Limited has expired on June 2, 2020.
Title Tag
Improve Digital - For Transparency. For Revenue. For Content Providers.
Length: 71 (recommended: 10 to 70)
Meta Description
Improve Digital is the All-in-One Advertising Platform for Publishers, Content Providers and Broadcasters.
Length: 106 (recommended: 50 to 160)
Google preview
Desktop Version

Improve Digital - For Transparency. For Revenue. For Content Providers...

https://improvedigital.com

Improve Digital is the All-in-One Advertising Platform for Publishers, Content Providers and Broadcasters.

Mobile Version

https://improvedigital.com

Improve Digital - For Transparency. For Revenue. For Content Providers...

Improve Digital is the All-in-One Advertising Platform for Publishers, Content Providers and Broadcasters.

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

No 301 redirects are in place to redirect traffic to your preferred domain. Pages that load successfully both with and without www. are treated as duplicate content! Not all versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width
robots max-snippet:-1, max-image-preview:large, max-video-preview:-1

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by improvedigital.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Advertising Confidence: 70% Arrow up

Advertising is an audio or visual form of marketing communication that employs an openly sponsored, nonpersonal message to promote or sell a product, service or idea.

Sponsors of advertising are often businesses who wish to promote their products or services.

Advertising is differentiated from public relations in that an advertiser usually pays for and has control over the message.

It is differentiated from personal selling in that the message is nonpersonal, i.e., not directed to a particular individual.

Digital distribution Confidence: 69% Arrow up

Digital distribution (also called content delivery, online distribution, or electronic software distribution (ESD), among others) is the delivery or distribution of media content such as audio, video, software and video games.

The term is generally used to describe distribution over an online delivery medium, such as the Internet, thus bypassing physical distribution methods, such as paper, compact discs, and VHS videocassettes.

The term online distribution is typically applied to freestanding products; downloadable add-ons for other products are more commonly known as downloadable content.

With the advancement of network bandwidth capabilities, online distribution became prominent in the 21st century.

Revenue Confidence: 69% Arrow up

In accounting, revenue is the income that a business has from its normal business activities, usually from the sale of goods and services to customers.

Revenue is also referred to as sales or turnover.

Broadcasting Confidence: 69% Arrow up

Broadcasting is the distribution of audio and/or video content or other messages to a dispersed audience via any electronic mass communications medium, but typically one using the electromagnetic spectrum (radio waves), in a model.

Broadcasting began with AM radio, which came into popular use around 1920 with the spread of vacuum tube radio transmitters and receivers.

Before this, all forms of electronic communication (early radio, telephone, and telegraph) were , with the message intended for a single recipient.

The term broadcasting, borrowed from the agricultural method of sowing seeds in a field by casting them broadly about, was coined by either KDKA manager Frank Conrad or RCA historian George Clark around 1920 to distinguish this new activity of "one-to-many" communication; a single radio station transmitting to multiple listeners.

Desktop computer Confidence: 69% Arrow up

A desktop computer is a personal computer designed for regular use at a single location on or near a desk or table due to its size and power requirements.

The most common configuration has a case that houses the power supply, motherboard (a printed circuit board with a microprocessor as the central processing unit (CPU), memory, bus, and other electronic components), disk storage (usually one or more hard disk drives, optical disc drives, and in early models a floppy disk drive); a keyboard and mouse for input; and a computer monitor, and, often, a printer for output.

The case may be oriented horizontally or vertically and placed either underneath, beside, or on top of a desk.

WEBSITE SPEED

improvedigital.com website speed is normal. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

1s

This domain loads at the median speed of 1 seconds.

Speed Percentile

81%

improvedigital.com is faster than approximately 81 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

This website is ranked #129.382 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

  • improvedigital.com daily visitors distribution - Total: 5 countries
  • Flag for IndiaIndia (8.7%)
  • Flag for TurkeyTurkey (4.5%)
  • Flag for IsraelIsrael (29.8%)
  • Flag for United States of AmericaUnited States of America (14.7%)
  • Flag for ArgentinaArgentina (15.2%)
  • Flaf icon for other countryOthers (27.1%)

Traffic country ranks

Country Rank
Flag for IndiaIndia #140.781
Flag for TurkeyTurkey #49.338
Flag for IsraelIsrael #1.536
Flag for United States of AmericaUnited States of America #142.834
Flag for ArgentinaArgentina #8.559

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How improvedigital.com looks like on a mobile device such as an iPhone.

Tablet
How improvedigital.com looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 22% #ffffff
  • 11% #102050
  • 10% #103060
  • 7% #4080d0
  • 7% #3060b0
  • 7% #3070c0
  • 7% #002040
  • 6% #204080
  • 5% #205090
  • 4% #001030
  • 2% #e0f0f0
  • 2% #2050c0

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 1
  • <H2> 1
  • <H3> 15
  • <H4> 0
  • <H5> 0
  • <H6> 0
<H1>
Top level heading
Programmatic moves fast
<H2>
2nd level heading
Market map
<H3>
3rd level heading
Your all-in-oneadvertising platform
Your all-in-one advertising platform
Classic ssp
Header bidding
Server side enterprise solution
Alt attributes Arrow up

We found 26 images on this website.
22 ALT attributes are missing on your image tags. The issue affects 20 actual different images that could be loaded more than once in your page.

Image Image URL Occurrences
Image with missing alt attribute found on improvedigital.com https://www.improvedigital.com/main/wp-content/themes/improvedigital-v2/videos/homepage/homepage_mob... 1
- data:image/png;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABCAYAAAAfFcSJAAAAAXNSR0IArs4c6QAAAARnQU1BAACxjw... 3
Image with missing alt attribute found on improvedigital.com https://www.improvedigital.com/main/wp-content/uploads/2019/06/europe_icon.png 1
Image with missing alt attribute found on improvedigital.com https://www.improvedigital.com/main/wp-content/uploads/2015/09/megaphone_icon.png 1
Image with missing alt attribute found on improvedigital.com https://www.improvedigital.com/main/wp-content/uploads/2015/09/blog_icon.png 1

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 22 images on improvedigital.com. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

You're doing quiet good on social media!

Social shares are a key signal, among many others, that search engines use to evaluate the rankings of a website. Asking people to share your pages, adding visible social share buttons and make great quality content are 3 of the most powerful ways to grow your social presence.

  • Facebook iconFacebook
  • Total Engagement 322
  • Likes 0
  • Shares 322
  • Comments 0

DOMAIN REGISTRAR

Domain Registrar GANDI SAS
Registration Date 11/07/2007 16 years, 5 months, 20 days ago
Last Modified 10/03/2019 4 years, 6 months, 24 days ago
Expiration Date 11/07/2020 Expired
Nameservers Arrow up
Host IP Address Country
ns-1041.awsdns-02.org 205.251.196.17 Flag for United StatesUnited States
ns-1539.awsdns-00.co.uk 205.251.198.3 Flag for United StatesUnited States
ns-474.awsdns-59.com 205.251.193.218 Flag for United StatesUnited States

SERVER DETAILS

Server map
  • Service Provider (ISP)
  • Amazon Technologies Inc.
  • IP Address
  • 35.176.240.97
  • Country
  • Flag for United KingdomUnited Kingdom
  • Region
  • England , London
  • Latitude and Longitude
  • 51.5074 : -0.127758

BUSINESS > ADVERTISING COMPETITORS IN UNITED KINGDOM

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