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Whois & Analysis for klarna.com

Dec 1, 2019 7:16 am UTC

DOMAIN OWNER WHOIS

The owner's whois contact information is public.
• Organization
Klarna Bank AB
• Address
Sveavagen 46
• City
Stockholm
• Zip Code
11134
• State
Stockholm
• Country Code
SE
• Phone Number
• Domain Registrar
Desktop screen Desktop screenshot for klarna.com
90

10 criteria passed
1 criteria to solve

PERFORMANCE OPPORTUNITIES

Fill the missing alt attributes on your images.
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OVERVIEW

• Domain Owner
Klarna Bank AB See more
• Category
Shopping
• Online since
December 12, 2008 Explore Wayback Machine
• Age
15 years, 4 months, 14 days
• Alexa Rank
#5.953, klarna.com is in the world's top 10.000 websites!

FREE FORM BUILDER

Representation of an online Form

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TECHNICAL SEO & SECURITY

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by DigiCert Inc has expired on March 10, 2020.
Title Tag
Klarna US | Buy now and pay later. No interest. No fees.
Length: 56 (recommended: 10 to 70)
Meta Description
Buy what you love today and pay later in 4 installments with Klarna. No interest. No fees. Available at all of your favorite online stores with the Klarna app.
Length: 159 (recommended: 50 to 160)
Google preview
Desktop Version

Klarna US | Buy now and pay later. No interest. No fees.

https://klarna.com

Buy what you love today and pay later in 4 installments with Klarna. No interest. No fees. Available at all of your favorite online stores with the Klarna app.

Mobile Version

https://klarna.com

Klarna US | Buy now and pay later. No interest. No fees.

Buy what you love today and pay later in 4 installments with Klarna. No interest. No fees. Available at all of your favorite onlin...

Encoding
Great, language/character encoding is specified: utf-8
Hreflang Tags
Alternate URL Hreflang
https://www.klarna.com/us/ en-US
https://www.klarna.com/uk/ en-GB
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by klarna.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Klarna Confidence: 88% Arrow up

Klarna is a Swedish e-commerce company that provides payment services for online storefronts.

Their core service is to assume stores' claims for payments and handle customer payments, thus eliminating the risk for seller and buyer.

About 40% of all e-commerce sales in Sweden goes through Klarna.

The company has more than 1400 employees, most of them working at the headquarters in Stockholm.

In 2014, the company handled about $10 billion in online sales.

Mobile app Confidence: 66% Arrow up

A mobile application software or mobile app is an application software designed to run on mobile devices such as smartphones and tablet computers.

Most such devices are sold with several apps bundled as pre-installed software, such as a web browser, email client, calendar, mapping program, and an app for buying music or other media or more apps.

Some pre-installed apps can be removed by an ordinary uninstall process, thus leaving more storage space for desired ones.

Where the software does not allow this, some devices can be rooted to eliminate the undesired apps.

Trade Confidence: 64% Arrow
Online shopping Confidence: 63% Arrow

WEBSITE SPEED

klarna.com website speed is fast. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

1.4s

This domain loads at the median speed of 1.4 seconds.

Speed Percentile

61%

klarna.com is faster than approximately 61 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

This website is ranked #5.953 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

  • klarna.com daily visitors distribution - Total: 14 countries
  • Flag for AustriaAustria (3.3%)
  • Flag for United States of AmericaUnited States of America (22.8%)
  • Flag for NorwayNorway (7.3%)
  • Flag for SwedenSweden (13.1%)
  • Flag for United Kingdom of Great Britain and Northern IrelandUnited Kingdom of Great Britain and Northern Ireland (4.7%)
  • Flag for JapanJapan (8.1%)
  • Flag for JapanJapan (4.3%)
  • Flaf icon for other countryOthers (36.4%)

Traffic country ranks

Country Rank
Flag for IndiaIndia #51.419
Flag for AustriaAustria #926
Flag for United States of AmericaUnited States of America #3.186
Flag for AustraliaAustralia #14.097
Flag for FinlandFinland #811

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How klarna.com looks like on a mobile device such as an iPhone.

Tablet
How klarna.com looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 73% #ffffff
  • 18% #f0f0f0
  • 2% #fff0f0
  • 1% #fff0ff
  • 1% #f0ffff
  • 1% #fffff0
  • 0% #e0b0b0
  • 0% #ffd0e0
  • 0% #f0fff0
  • 0% #f0f0ff
  • 0% #d090a0
  • 0% #f0d0d0

Text/code ratio

klarna.com's text/code ratio is 2.18%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 2.18%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 1
  • <H2> 0
  • <H3> 13
  • <H4> 11
  • <H5> 5
  • <H6> 0
<H1>
Top level heading
Shop now. pay later.
<H3>
3rd level heading
Shop at your favorite stores today and experience the freedom to pay later with klarna.
Buy what you love with klarna. ıt's shopping the way it should be. effortless, safe, and fun.
Pay in 4 installments
A world class shopping app
Available at your favorite stores
<H4>
4th level heading
ınstallments
Pay in 30 days
Financing
Checkout
ınstore
<H5>
5th level heading
Campaign
The klarna app
About klarna
Customer
Business
Alt attributes Arrow up

We found 19 images on this website.
18 ALT attributes are missing on your image tags.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 18 images on klarna.com. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

You're doing quiet good on social media!

Social shares are a key signal, among many others, that search engines use to evaluate the rankings of a website. Asking people to share your pages, adding visible social share buttons and make great quality content are 3 of the most powerful ways to grow your social presence.

  • Facebook iconFacebook
  • Total Engagement 532
  • Likes 206
  • Shares 204
  • Comments 122

DOMAIN REGISTRAR

Domain Registrar CSC CORPORATE DOMAINS, INC.
Registration Date 12/12/2008 15 years, 4 months, 14 days ago
Last Modified 10/12/2018 5 years, 6 months, 16 days ago
Expiration Date 12/12/2019 Expired
Nameservers Arrow up
Host IP Address Country
a20-66.akam.net 95.100.175.66 Flag for United StatesUnited States
a5-64.akam.net 95.100.168.64 Flag for BelgiumBelgium
a24-67.akam.net 2.16.130.67 Flag for ColombiaColombia

SERVER DETAILS

Server map
  • Service Provider (ISP)
  • Klarna Bank AB
  • IP Address
  • 192.71.255.20
  • Country
  • Flag for SwedenSweden
  • Region
  • Stockholm , Stockholm
  • Latitude and Longitude
  • 59.3372 : 18.0619
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