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Whois & Analysis for lifx.com

Dec 8, 2019 6:27 pm UTC

DOMAIN OWNER WHOIS

The owner's whois contact information is public.
• Contact Name
Daniel Hall
• Address
105 Dover St
• City
Cremorne
• Zip Code
3121
• State
Victoria
• Country Code
AU
• Phone Number
• Domain Registrar
Desktop screen Desktop screenshot for lifx.com
72

8 criteria passed
3 criteria to solve

PERFORMANCE OPPORTUNITIES

Make your meta description eloquent and appealing, neither too short nor too long.
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OVERVIEW

• Domain Owner
Daniel Hall See more
• Category
Technology & Computing  >  Palmtops / PDAs / Tablets
• Online since
February 13, 2000 Explore Wayback Machine
• Age
24 years, 2 months, 6 days
• Alexa Rank
#97.284, lifx.com is in the world's top 100.000 websites!

FREE FORM BUILDER

Representation of an online Form

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TECHNICAL SEO & SECURITY

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by Let's Encrypt has expired on December 28, 2019.
Title Tag
Wi-Fi enabled LED smart lights - LIFX.com – LIFX US
Length: 53 (recommended: 10 to 70)
Meta Description
LIFX Wi-Fi enabled LED smart lighting. Connect your lights with IFTTT, Amazon Alexa, Samsung SmartThings, Apple HomeKit, Flic, Nest, Google Assistant and more. Control your lights via iPhone and Android devices.
Length: 211 (recommended: 50 to 160)
Google preview
Desktop Version

Wi-Fi enabled LED smart lights - LIFX.com – LIFX US

https://lifx.com

LIFX Wi-Fi enabled LED smart lighting. Connect your lights with IFTTT, Amazon Alexa, Samsung SmartThings, Apple HomeKit, Flic, Nest, Google Assistant and more. Contr...

Mobile Version

https://lifx.com

Wi-Fi enabled LED smart lights - LIFX.com – LIFX US

LIFX Wi-Fi enabled LED smart lighting. Connect your lights with IFTTT, Amazon Alexa, Samsung SmartThings, Apple HomeKit, Flic, Nes...

Encoding
Great, language/character encoding is specified: utf-8
Hreflang Tags
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

Robots.txt
No robots.txt file was found on this page.
URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width,initial-scale=1

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by lifx.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Google Assistant Confidence: 93% Arrow up

Google Assistant is an intelligent personal assistant developed by Google and announced at Google I/O in May 2016.

Unlike Google Now, Google Assistant can engage in two-way conversations.

IFTTT Confidence: 92% Arrow up

IFTTT is a free web-based service that people use to create chains of simple conditional statements, called applets.

An applet is triggered by changes that occur within other web services such as Gmail, Facebook, Instagram, or Pinterest.

IFTTT is an initialism for If This Then That.

Amazon Alexa Confidence: 92% Arrow up

Alexa is an intelligent personal assistant developed by Amazon Lab126, made popular by the Amazon Echo.

It is capable of voice interaction, music playback, making to-do lists, setting alarms, streaming podcasts, playing audiobooks, and providing weather, traffic, and other real time information.

Alexa can also control several smart devices using itself as a home automation hub.

Most devices with Alexa allow users to activate the device using a wake-word (such as Echo); other devices require the user to push a button to activate Alexa's listening mode.

Currently, interaction and communication with Alexa is only available in English and German.

LIFX Confidence: 91% Arrow up

LIFX (pronounced Life-X) is a line of energy-efficient, multi-color, Wi-Fi enabled LED light bulbs that can be controlled via a Wi-Fi equipped device such as a smartphone or smartwatch.

LIFX bulbs are equipped with a Wi-Fi microcontroller that uses master/slave concept.

The master light bulb connects to the router via 802.11b/802.11g/802.11n and then to all the other LIFX bulbs in the house via a low power IPv6 802.15.4 mesh network.

SmartThings Confidence: 89% Arrow up

SmartThings Inc. is a technology company headquartered in Palo Alto, CA with a software development center in Minneapolis, MN.

SmartThings is building an open platform for smart homes and the consumer Internet of Things.

SmartThings makes a hub (sometimes called "gateway" or "home controller"), cloud platform, and client applications.

WEBSITE SPEED

lifx.com website speed is fast. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

1.7s

This domain loads at the median speed of 1.7 seconds.

Speed Percentile

50%

lifx.com is faster than approximately 50 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

This website is ranked #97.284 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

  • lifx.com daily visitors distribution - Total: 4 countries
  • Flag for IndiaIndia (3.0%)
  • Flag for United States of AmericaUnited States of America (51.0%)
  • Flag for AustraliaAustralia (15.7%)
  • Flag for CanadaCanada (9.2%)
  • Flaf icon for other countryOthers (21.1%)

Traffic country ranks

Country Rank
Flag for IndiaIndia #168.511
Flag for United States of AmericaUnited States of America #29.752
Flag for AustraliaAustralia #7.146
Flag for CanadaCanada #17.284

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How lifx.com looks like on a mobile device such as an iPhone.

Tablet
How lifx.com looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 40% #ffffff
  • 21% #303040
  • 14% #f0f0f0
  • 12% #202030
  • 9% #404050
  • 2% #506070
  • 1% #607080
  • 0% #d0b0a0
  • 0% #b0a090
  • 0% #908070
  • 0% #a09080
  • 0% #e0c0a0

Text/code ratio

lifx.com's text/code ratio is 2.43%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 2.43%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 1
  • <H2> 4
  • <H3> 0
  • <H4> 0
  • <H5> 0
  • <H6> 0
<H1>
Top level heading
Lıfx us
<H2>
2nd level heading
Your home will love you
New to lıfx?
Sign up and save
Find us on ınstagram
Alt attributes Arrow up

We found 43 images on this website.
5 ALT attributes are missing on your image tags. The issue affects 1 actual different images that could be loaded more than once in your page.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 5 images on lifx.com. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

You have a relatively high presence on social media, keep going!

The more people share your website, the more likely you will get links from others, which is a key point when it comes to improving your overall search engine rankings.

  • Facebook iconFacebook
  • Total Engagement 4.458
  • Likes 266
  • Shares 3.973
  • Comments 219

DOMAIN REGISTRAR

Domain Registrar NAMECHEAP, INC.
Registration Date 02/13/2000 24 years, 2 months, 6 days ago
Last Modified 08/14/2018 5 years, 8 months, 9 days ago
Expiration Date 02/13/2021 Expired
Nameservers Arrow up
Host IP Address Country
anna.ns.cloudflare.com 2400:cb00:2049:1::adf5:3a66 Flag for United StatesUnited States
lee.ns.cloudflare.com 173.245.59.129 Flag for United StatesUnited States

SERVER DETAILS

Server map
  • Service Provider (ISP)
  • Cloudflare, Inc.
  • IP Address
  • 23.227.38.64
  • Country
  • Flag for United StatesUnited States
  • Region
  • Virginia , Ashburn
  • Latitude and Longitude
  • 39.0438 : -77.4874
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