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Whois & Analysis for marinsoftware.com

Dec 1, 2019 9:18 pm UTC

DOMAIN OWNER WHOIS

The owner has chosen to keep his whois contact information private.
Desktop screen Desktop screenshot for marinsoftware.com
72

9 criteria passed
2 criteria to solve

PERFORMANCE OPPORTUNITIES

Follow Google PageSpeed Insights to make your page faster.
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OVERVIEW

• Domain Owner
Private
• Category
Business  >  Advertising  >  Business Software
• Online since
October 13, 2005 Explore Wayback Machine
• Age
18 years, 6 months, 13 days
• Alexa Rank
#98.914, marinsoftware.com is in the world's top 100.000 websites!

FREE FORM BUILDER

Representation of an online Form

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TECHNICAL SEO & SECURITY

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by DigiCert Inc has expired on July 13, 2020.
Title Tag
Marin Software – The Ad Management Platform Designed for Your Goals
Length: 69 (recommended: 10 to 70)
Meta Description
Our independent platform optimizes advertising on Search and Social channels – connecting you to customers as they move across devices and publishers
Length: 151 (recommended: 50 to 160)
Google preview
Desktop Version

Marin Software – The Ad Management Platform Designed for Your Goals

https://marinsoftware.com

Our independent platform optimizes advertising on Search and Social channels – connecting you to customers as they move across devices and publishers

Mobile Version

https://marinsoftware.com

Marin Software – The Ad Management Platform Designed for Your Goals

Our independent platform optimizes advertising on Search and Social channels – connecting you to customers as they move across dev...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1.0

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by marinsoftware.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Marin Software Confidence: 86% Arrow up

Marin Software (NYSE:MRIN) is an online advertising company used by brands and agencies to measure, manage, and optimize billions of dollars in annualized ad spending across the web and mobile devices.

Marin Software is headquartered in San Francisco, with offices worldwide.

Advertising Confidence: 71% Arrow up

Advertising is an audio or visual form of marketing communication that employs an openly sponsored, nonpersonal message to promote or sell a product, service or idea.

Sponsors of advertising are often businesses who wish to promote their products or services.

Advertising is differentiated from public relations in that an advertiser usually pays for and has control over the message.

It is differentiated from personal selling in that the message is nonpersonal, i.e., not directed to a particular individual.

Mathematical optimization Confidence: 67% Arrow
Management Confidence: 67% Arrow
Customer Confidence: 66% Arrow

WEBSITE SPEED

marinsoftware.com website speed is normal. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

1.6s

This domain loads at the median speed of 1.6 seconds.

Speed Percentile

54%

marinsoftware.com is faster than approximately 54 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

This website is ranked #98.914 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

  • marinsoftware.com daily visitors distribution - Total: 4 countries
  • Flag for IndiaIndia (13.8%)
  • Flag for SingaporeSingapore (9.8%)
  • Flag for United States of AmericaUnited States of America (62.6%)
  • Flag for United Arab EmiratesUnited Arab Emirates (6.1%)
  • Flaf icon for other countryOthers (7.7%)

Traffic country ranks

Country Rank
Flag for IndiaIndia #98.725
Flag for SingaporeSingapore #10.962
Flag for United States of AmericaUnited States of America #44.953
Flag for United Arab EmiratesUnited Arab Emirates #11.113

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How marinsoftware.com looks like on a mobile device such as an iPhone.

Tablet
How marinsoftware.com looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 23% #607080
  • 20% #303020
  • 15% #202010
  • 10% #404030
  • 7% #405070
  • 6% #f0f0f0
  • 3% #c0c0d0
  • 3% #ffffff
  • 2% #706040
  • 2% #9090a0
  • 1% #e0f0e0
  • 1% #a0a0b0

Text/code ratio

marinsoftware.com's text/code ratio is 4.34%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 4.34%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 0
  • <H2> 11
  • <H3> 3
  • <H4> 0
  • <H5> 0
  • <H6> 0

However, you have not defined a top level heading, or <H1>. It is used to define the most important heading.

We recommend using one top level heading to set up a semantic relationship between that heading and the remainder of the content on a page. It clearly describes to the readers and the search engines what it is about.

<H2>
2nd level heading
Marinone delivers customers, revenue, and roı for digital advertisers. not satisfied with your performance? we'll credit your platform fee.
Marin has helped advertisers manage over $40 billion in search, social and ecommerce ad spend, in the process identifying three principles for growth.
Marin drives 25% ıncrease in qualified visits for nissan through smarter bidding
Marinone editions
Go
<H3>
3rd level heading
ıntegrate
Align
Optimize
Alt attributes Arrow up

We found 26 images on this website.
11 ALT attributes are missing on your image tags. The issue affects 8 actual different images that could be loaded more than once in your page.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 11 images on marinsoftware.com. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

You have a relatively high presence on social media, keep going!

The more people share your website, the more likely you will get links from others, which is a key point when it comes to improving your overall search engine rankings.

  • Facebook iconFacebook
  • Total Engagement 6.552
  • Likes 852
  • Shares 5.692
  • Comments 8

DOMAIN REGISTRAR

Domain Registrar GODADDY.COM, LLC
Registration Date 10/13/2005 18 years, 6 months, 13 days ago
Last Modified 10/14/2019 4 years, 6 months, 12 days ago
Expiration Date 10/13/2020 Expired
Nameservers Arrow up
Host IP Address Country
ns-1596.awsdns-07.co.uk 205.251.198.60 Flag for United StatesUnited States
ns-679.awsdns-20.net 205.251.194.167 Flag for United StatesUnited States
ns-501.awsdns-62.com 205.251.193.245 Flag for United StatesUnited States

SERVER DETAILS

Server map
  • Service Provider (ISP)
  • SWITCH
  • IP Address
  • 69.194.129.41
  • Country
  • Flag for United StatesUnited States
  • Region
  • California , San Francisco
  • Latitude and Longitude
  • 37.7918 : -122.394
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