mobile
Mobile menu

Whois & Analysis for matrix.com

Nov 27, 2019 5:54 am UTC

DOMAIN OWNER WHOIS

The owner's whois contact information is public.
• Contact Name
L'Oreal USA Inc.
• Organization
L'Oreal USA Inc.
• City
New York
• Zip Code
10017-2422
• State
NY
• Country Code
US
• Phone Number
• Domain Registrar
Desktop screen Desktop screenshot for matrix.com
90

10 criteria passed
1 criteria to solve

PERFORMANCE OPPORTUNITIES

Fill the missing alt attributes on your images.
Arrow

OVERVIEW

• Domain Owner
L'Oreal USA Inc. See more
• Category
Style & Fashion  >  Beauty
• Online since
April 13, 1990 Explore Wayback Machine
• Age
34 years, 6 days
• Alexa Rank
#154.347, matrix.com is in the world's top 1 million websites

FREE FORM BUILDER

Representation of an online Form

Use our free online form builder to create any type of form for matrix.com.

Beauty and simplicity.

Use templates. No coding. Embed anywhere. Get emails. Collect data.


opens a new window

TECHNICAL SEO & SECURITY

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by COMODO CA Limited has expired on March 27, 2020.
Title Tag
Matrix | Professional Hair Care & Salon Services
Length: 52 (recommended: 10 to 70)
Meta Description
Explore Matrix's professional hair care, styling, and color, designed to bring premium solutions for every hair type.
Length: 125 (recommended: 50 to 160)
Google preview
Desktop Version

Matrix | Professional Hair Care & Salon Services

https://matrix.com

Explore Matrix's professional hair care, styling, and color, designed to bring premium solutions for every hair type.

Mobile Version

https://matrix.com

Matrix | Professional Hair Care & Salon Services

Explore Matrix's professional hair care, styling, and color, designed to bring premium solutions for every hair type.

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1, maximum-scale=1, user-scalable=no

SEMANTIC ANALYSIS

The owner has associated the following topics to the website.

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by matrix.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Beauty salon Confidence: 65% Arrow up

A beauty salon or beauty parlor (beauty parlour) (or sometimes beauty shop) is an establishment dealing with cosmetic treatments for men and women.

Other variations of this type of business include hair salons and spas.

Fashion Confidence: 60% Arrow up

Fashion is a popular style or practice, especially in clothing, footwear, accessories, makeup, body, or furniture.

Fashion is a distinctive and often constant trend in the style in which a person dresses.

It is the prevailing styles in behaviour and the newest creations of textile designers.

Because the more technical term costume is regularly linked to the term "fashion", the use of the former has been relegated to special senses like fancy dress or masquerade wear, while "fashion" generally means clothing, including the study of it.

Although aspects of fashion can be feminine or masculine, some trends are androgynous.

WEBSITE SPEED

matrix.com website speed is fast. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

2.5s

This domain loads at the median speed of 2.5 seconds.

Speed Percentile

30%

matrix.com is faster than approximately 30 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

This website is ranked #154.347 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

  • matrix.com daily visitors distribution - Total: 2 countries
  • Flag for United States of AmericaUnited States of America (30.2%)
  • Flag for IndiaIndia (25.3%)
  • Flaf icon for other countryOthers (44.5%)

Traffic country ranks

Country Rank
Flag for United States of AmericaUnited States of America #89.098
Flag for IndiaIndia #58.216

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How matrix.com looks like on a mobile device such as an iPhone.

Tablet
How matrix.com looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 41% #f0f0f0
  • 20% #000000
  • 5% #d02030
  • 4% #c0a0a0
  • 3% #ffffff
  • 3% #f0e0e0
  • 2% #f090a0
  • 2% #d0c0b0
  • 1% #d09080
  • 1% #fffff0
  • 1% #c03040
  • 1% #f0b0c0

Text/code ratio

matrix.com's text/code ratio is 4.65%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 4.65%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 1
  • <H2> 6
  • <H3> 4
  • <H4> 2
  • <H5> 10
  • <H6> 0
<H1>
Top level heading
Most loved matrıx haır care
<H2>
2nd level heading
Leaves blondes feelıng healthy & lookıng fresh
Vırtual haır color try on fınd your next look
Keep hıgh-maıntenance haır color vıbrant
7 cute braid trends to try this fall
10 trending short hairstyles for 2019
<H3>
3rd level heading
Americas
Europe
Middle east/africa
Asia/pacific
<H4>
4th level heading
Select a location
Select a language
<H5>
5th level heading
Neutralizes warmth in blonde hair, enhances silver tones in grey & platinum hair (3)
Locks in styles and adds intense shine. (3)
Gently cleanses while maintaining the integrity of over-processed hair. (2)
Deposits blue-violet pigments to neutralize brassy tones. (2)
Alt attributes Arrow up

We found 35 images on this website.
5 ALT attributes are missing on your image tags. The issue affects 3 actual different images that could be loaded more than once in your page.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 5 images on matrix.com. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

You have a relatively high presence on social media, keep going!

The more people share your website, the more likely you will get links from others, which is a key point when it comes to improving your overall search engine rankings.

  • Facebook iconFacebook
  • Total Engagement 5.890
  • Likes 86
  • Shares 5.618
  • Comments 186

DOMAIN REGISTRAR

Domain Registrar CSC CORPORATE DOMAINS, INC.
Registration Date 04/13/1990 34 years, 6 days ago
Last Modified 04/10/2019 5 years, 8 days ago
Expiration Date 04/14/2020 Expired
Nameservers Arrow up
Host IP Address Country
rajeev.ns.cloudflare.com 173.245.59.224 Flag for United StatesUnited States
dawn.ns.cloudflare.com 173.245.58.106 Flag for United StatesUnited States

SERVER DETAILS

Server map
  • Service Provider (ISP)
  • Cloudflare, Inc.
  • IP Address
  • 104.18.86.72
  • Country
  • Flag for United StatesUnited States
  • Region
  • New Jersey , Newark
  • Latitude and Longitude
  • 40.7357 : -74.1724
SHARE THIS PAGE