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Whois & Analysis for misfit.com

Nov 27, 2019 1:37 am UTC

DOMAIN OWNER WHOIS

The owner's whois contact information is public.
• Organization
Fossil Group, Inc.
• City
Richardson
• Zip Code
75080
• State
TX
• Country Code
US
• Phone Number
• Domain Registrar
Desktop screen Desktop screenshot for misfit.com
90

10 criteria passed
1 criteria to solve

PERFORMANCE OPPORTUNITIES

Fill the missing alt attributes on your images.
Arrow

OVERVIEW

• Domain Owner
Fossil Group, Inc. See more
• Category
Shopping
• Online since
February 11, 1998 Explore Wayback Machine
• Age
26 years, 2 months, 13 days
• Alexa Rank
#162.787, misfit.com is in the world's top 1 million websites

FREE FORM BUILDER

Representation of an online Form

Use our free online form builder to create any type of form for misfit.com.

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TECHNICAL SEO & SECURITY

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by Let's Encrypt has expired on December 25, 2019.
Title Tag
Smartwatches, Fitness Trackers & Wearable Technology - Misfit
Length: 65 (recommended: 10 to 70)
Meta Description
Shop for Smartwatches, Fitness Trackers & Wearable Technology at Misfit.com
Length: 79 (recommended: 50 to 160)
Google preview
Desktop Version

Smartwatches, Fitness Trackers & Wearable Technology - Misfit

https://misfit.com

Shop for Smartwatches, Fitness Trackers & Wearable Technology at Misfit.com

Mobile Version

https://misfit.com

Smartwatches, Fitness Trackers & Wearable Technology - Misfit

Shop for Smartwatches, Fitness Trackers & Wearable Technology at Misfit.com

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by misfit.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Wearable technology Confidence: 86% Arrow up

Wearable technology, wearables, fashionable technology, wearable devices, tech togs, or fashion electronics are smart electronic devices (electronic device with microcontrollers) that can be worn on the body as implant or accessories.

The designs often incorporate practical functions and features.

Smartwatch Confidence: 72% Arrow up

A smartwatch is a computerized wristwatch with functionality that goes beyond timekeeping.

While early models can perform basic tasks, such as calculations, translations, and game-playing, 2010s smartwatches are effectively wearable computers.

Many run mobile apps, using a mobile operating system.

Some smartwatches function as portable media players, with FM radio and playback of digital audio and video files via a Bluetooth or USB headset.

Some models, also called 'watch phones', feature full mobile phone capability, and can make or answer phone calls or text messages.

Misfit (company) Confidence: 67% Arrow

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

Run Google PageSpeed Insights Analysis on misfit.com

TRAFFIC

This website is ranked #162.787 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

  • misfit.com daily visitors distribution - Total: 1 country
  • Flag for United States of AmericaUnited States of America (43.2%)
  • Flaf icon for other countryOthers (56.8%)

Traffic country ranks

Country Rank
Flag for United States of AmericaUnited States of America #86.873

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How misfit.com looks like on a mobile device such as an iPhone.

Tablet
How misfit.com looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 45% #808080
  • 29% #101020
  • 12% #ffffff
  • 12% #f0f0f0
  • 1% #505030
  • 1% #f0ffff
  • 0% #40a0e0
  • 0% #fffff0
  • 0% #606020
  • 0% #b0e0f0
  • 0% #50a0d0
  • 0% #90d0f0

Text/code ratio

misfit.com's text/code ratio is 7.02%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 7.02%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 0
  • <H2> 3
  • <H3> 4
  • <H4> 0
  • <H5> 1
  • <H6> 0

However, you have not defined a top level heading, or <H1>. It is used to define the most important heading.

We recommend using one top level heading to set up a semantic relationship between that heading and the remainder of the content on a page. It clearly describes to the readers and the search engines what it is about.

<H2>
2nd level heading
Wearable fitness trackers that rock
Misfit wearables add style to your workout looks
Smartwatches fitness tracker: styles that go the distance
<H3>
3rd level heading
Stay connected
Dıscover
Support
Contact us
<H5>
5th level heading
Read more
Alt attributes Arrow up

We found 50 images on this website.
31 ALT attributes are missing on your image tags. The issue affects 21 actual different images that could be loaded more than once in your page.

Image Image URL Occurrences
Image with missing alt attribute found on misfit.com /on/demandware.static/Sites-misfit-us-Site/-/default/dwd2fa2cde/images/svg-icons/bag-empty.svg 4
Image with missing alt attribute found on misfit.com /on/demandware.static/Sites-misfit-us-Site/-/default/dwa8bc029c/images/svg-icons/logo-xl.svg 1
Image with missing alt attribute found on misfit.com /on/demandware.static/Sites-misfit-us-Site/-/default/dw241c5f36/images/svg-icons/left-carousel-arrow... 1
Image with missing alt attribute found on misfit.com /on/demandware.static/Sites-misfit-us-Site/-/default/dw82a4b55a/images/svg-icons/close.svg 3
Image with missing alt attribute found on misfit.com /on/demandware.static/Sites-misfit-us-Site/-/default/dwc82a64a6/images/svg-icons/right-carousel-arro... 5

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 31 images on misfit.com. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

Congratulations, your website is highly shared on social media! It's an excellent signal for your overall SEO strategy.

  • Facebook iconFacebook
  • Total Engagement 10.374
  • Likes 1.028
  • Shares 8.900
  • Comments 446

DOMAIN REGISTRAR

Domain Registrar CSC CORPORATE DOMAINS, INC.
Registration Date 02/11/1998 26 years, 2 months, 13 days ago
Last Modified 10/07/2019 4 years, 6 months, 20 days ago
Expiration Date 02/10/2024 Expired
Nameservers Arrow up
Host IP Address Country
a18-66.akam.net 95.101.36.66 Flag for BelgiumBelgium
a13-64.akam.net 2.22.230.64 Flag for United KingdomUnited Kingdom
a7-64.akam.net 23.61.199.64 Flag for United StatesUnited States

SERVER DETAILS

Server map
  • Service Provider (ISP)
  • Akamai Technologies
  • IP Address
  • 95.100.252.91
  • Country
  • Flag for FranceFrance
  • Region
  • Île-de-France , Paris
  • Latitude and Longitude
  • 48.8566 : 2.35222
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