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Whois & Analysis for newbalance.com

Nov 18, 2019 12:43 am UTC

DOMAIN OWNER WHOIS

The owner's whois contact information is public.
• Contact Name
New Balance Athletic Shoe Inc
• Organization
New Balance Athletic Shoe, Inc
• City
Boston
• Zip Code
02134
• State
MA
• Domain Registrar
Desktop screen Desktop screenshot for newbalance.com
100

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OVERVIEW

• Domain Owner
New Balance Athletic Shoe, Inc See more
• Category
Shopping
• Online since
August 7, 1995 Explore Wayback Machine
• Age
28 years, 8 months, 16 days
• Alexa Rank
#12.556, newbalance.com is in the world's top 20.000 websites!

FREE FORM BUILDER

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TECHNICAL SEO & SECURITY

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by DigiCert Inc has expired on June 19, 2020.
Title Tag
Athletic Footwear & Fitness Apparel - New Balance
Length: 53 (recommended: 10 to 70)
Meta Description
Tackle your workouts with confidence in performance running shoes and stylish clothes from New Balance. Our athletic footwear goes the distance with you.
Length: 153 (recommended: 50 to 160)
Google preview
Desktop Version

Athletic Footwear & Fitness Apparel - New Balance

https://newbalance.com

Tackle your workouts with confidence in performance running shoes and stylish clothes from New Balance. Our athletic footwear goes the distance with you.

Mobile Version

https://newbalance.com

Athletic Footwear & Fitness Apparel - New Balance

Tackle your workouts with confidence in performance running shoes and stylish clothes from New Balance. Our athletic footwear goes...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1.0, maximum-scale=5.0

SEMANTIC ANALYSIS

The owner has associated the following topics to the website.

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by newbalance.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
New Balance Confidence: 82% Arrow up

New Balance Athletics, Inc. (NB), best known as simply New Balance, is an American multinational corporation based in the Brighton neighborhood of Boston, Massachusetts.

The company was founded in 1906 as the "New Balance Arch Support Company" and is one of the world's major sports footwear manufacturers.

Sneakers Confidence: 78% Arrow up

Sneakers (also known as athletic shoes, tennis shoes, runners, takkies, or trainers) are shoes primarily designed for sports or other forms of physical exercise.

Sneakers have evolved to be used for casual everyday activities.

The term generally describes a type of footwear with a flexible sole made of rubber or synthetic material and an upper part made of leather or synthetic materials.

Examples of such shoes include athletic footwear such as: basketball shoes, tennis shoes, cross trainers and other shoes worn for specific sports.

Clothing Confidence: 73% Arrow up

Clothing (also called clothes and attire) is fiber and textile material worn on the body.

The wearing of clothing is mostly restricted to human beings and is a feature of nearly all human societies.

The amount and type of clothing worn depends on body type, social, and geographic considerations.

Some clothing types can be gender-specific.

Fashion Confidence: 70% Arrow up

Fashion is a popular style or practice, especially in clothing, footwear, accessories, makeup, body, or furniture.

Fashion is a distinctive and often constant trend in the style in which a person dresses.

It is the prevailing styles in behaviour and the newest creations of textile designers.

Because the more technical term costume is regularly linked to the term "fashion", the use of the former has been relegated to special senses like fancy dress or masquerade wear, while "fashion" generally means clothing, including the study of it.

Although aspects of fashion can be feminine or masculine, some trends are androgynous.

Physical exercise Confidence: 69% Arrow up

Physical exercise is any bodily activity that enhances or maintains physical fitness and overall health and wellness.

It is performed for various reasons, including increasing growth and development, preventing aging, strengthening muscles and the cardiovascular system, honing athletic skills, weight loss or maintenance, and also enjoyment.

Frequent and regular physical exercise boosts the immune system and helps prevent "diseases of affluence" such as cardiovascular disease, type 2 diabetes, and obesity.

It may also help prevent stress and depression, increase quality of sleep and act as a non-pharmaceutical sleep aid to treat diseases such as insomnia, help promote or maintain positive self-esteem, improve mental health, maintain steady digestion and treat constipation and gas, regulate fertility health, and augment an individual's sex appeal or body image, which has been found to be linked with higher levels of self-esteem.

Childhood obesity is a growing global concern, and physical exercise may help decrease some of the effects of childhood and adult obesity.

Some care providers call exercise the "miracle" or "wonder" drug—alluding to the wide variety of benefits that it can provide for many individuals.

Aside from the health advantages, these benefits may include different social rewards for staying active while enjoying the environment of one’s culture.

Many individuals choose to exercise publicly outdoors where they can congregate in groups, socialize, and appreciate life.

WEBSITE SPEED

newbalance.com website speed is fast. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

1.5s

This domain loads at the median speed of 1.5 seconds.

Speed Percentile

61%

newbalance.com is faster than approximately 61 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

This website is ranked #12.556 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

  • newbalance.com daily visitors distribution - Total: 8 countries
  • Flag for United States of AmericaUnited States of America (64.5%)
  • Flag for CanadaCanada (3.1%)
  • Flag for JapanJapan (14.9%)
  • Flaf icon for other countryOthers (17.5%)

Traffic country ranks

Country Rank
Flag for IndiaIndia #47.156
Flag for EgyptEgypt #15.746
Flag for TaiwanTaiwan #12.849
Flag for United States of AmericaUnited States of America #3.344
Flag for Hong KongHong Kong #4.284

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How newbalance.com looks like on a mobile device such as an iPhone.

Tablet
How newbalance.com looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 43% #ffffff
  • 33% #f0f0f0
  • 4% #901020
  • 3% #f0ffff
  • 2% #a05060
  • 2% #a00020
  • 1% #fff0f0
  • 1% #908070
  • 1% #ffe0e0
  • 1% #c0d0e0
  • 1% #fffff0
  • 1% #a04050

Text/code ratio

newbalance.com's text/code ratio is 2.95%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 2.95%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 0
  • <H2> 0
  • <H3> 24
  • <H4> 15
  • <H5> 166
  • <H6> 0

However, you have not defined a top level heading, or <H1>. It is used to define the most important heading.

We recommend using one top level heading to set up a semantic relationship between that heading and the remainder of the content on a page. It clearly describes to the readers and the search engines what it is about.

<H3>
3rd level heading
Men
20% off (4)
$99+ (4)
Women
Boys
<H4>
4th level heading
Shoes (4)
Clothing (4)
Sports (4)
Featured (2)
Explore
<H5>

For a better readability, only the first 20 <H5> tags are shown below.

5th level heading
Men shoes
All shoes (4)
Running (6)
Lifestyle (2)
Training (4)
Alt attributes Arrow up

We found 1 images on this website.
Great, 0 ALT attributes are missing on your image tags.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

Congratulations, your website is highly shared on social media! It's an excellent signal for your overall SEO strategy.

  • Facebook iconFacebook
  • Total Engagement 18.939
  • Likes 2.008
  • Shares 16.684
  • Comments 247

DOMAIN REGISTRAR

Domain Registrar CSC CORPORATE DOMAINS, INC.
Registration Date 08/07/1995 28 years, 8 months, 16 days ago
Last Modified 08/02/2019 4 years, 8 months, 21 days ago
Expiration Date 08/06/2020 Expired
Nameservers Arrow up
Host IP Address Country
pdns108.ultradns.org 156.154.67.108 Flag for United StatesUnited States
pdns108.ultradns.net 156.154.65.108 Flag for United StatesUnited States
pdns108.ultradns.com 156.154.64.108 Flag for United StatesUnited States

SERVER DETAILS

Server map
  • Service Provider (ISP)
  • Akamai Technologies
  • IP Address
  • 23.34.177.140
  • Country
  • Flag for NetherlandsNetherlands
  • Region
  • North Holland , Amsterdam
  • Latitude and Longitude
  • 52.3482 : 4.91932
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