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Whois & Analysis for peets.com

Dec 21, 2019 6:54 pm UTC

DOMAIN OWNER WHOIS

The owner has chosen to keep his whois contact information private.
• Contact Name
REDACTED FOR PRIVACY
• Organization
REDACTED FOR PRIVACY
• Address
REDACTED FOR PRIVACY
• City
REDACTED FOR PRIVACY
• Zip Code
REDACTED FOR PRIVACY
• State
CA
• Country Code
US
• Phone Number
REDACTED FOR PRIVACY
• Domain Registrar
Desktop screen Desktop screenshot for peets.com
79

9 criteria passed
2 criteria to solve

PERFORMANCE OPPORTUNITIES

Make your meta description eloquent and appealing, neither too short nor too long.
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Fill the missing alt attributes on your images.
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OVERVIEW

• Domain Owner
Private
• Category
Food & Drink  >  Coffee / Tea
• Online since
February 3, 1995 Explore Wayback Machine
• Age
29 years, 2 months, 16 days
• Alexa Rank
#49.923, peets.com is in the world's top 50.000 websites!

FREE FORM BUILDER

Representation of an online Form

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TECHNICAL SEO & SECURITY

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by DigiCert Inc has expired on May 1, 2020.
Title Tag
The Original Craft Coffee | Peet's Coffee
Length: 42 (recommended: 10 to 70)
Meta Description
Since 1966, Peet's Coffee has offered superior coffees and teas by sourcing the best quality coffee beans and tea leaves in the world and adhering to strict high-quality and taste standards.
Length: 190 (recommended: 50 to 160)
Google preview
Desktop Version

The Original Craft Coffee | Peet's Coffee

https://peets.com

Since 1966, Peet's Coffee has offered superior coffees and teas by sourcing the best quality coffee beans and tea leaves in the world and adhering to strict high-qua...

Mobile Version

https://peets.com

The Original Craft Coffee | Peet's Coffee

Since 1966, Peet's Coffee has offered superior coffees and teas by sourcing the best quality coffee beans and tea leaves in the wo...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
robots INDEX,FOLLOW
viewport initial-scale=1.0, width=device-width

SEMANTIC ANALYSIS

The owner has associated the following topics to the website.

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by peets.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Peet's Coffee & Tea Confidence: 75% Arrow up

Peet's Coffee & Tea is a San Francisco Bay Area based specialty coffee roaster and retailer.

Founded in 1966 by Alfred Peet in Berkeley, California, Peet's is known for its early introduction of darker roasted arabica coffee, such as French roast and grades appropriate for espresso drinks, to Bay Area and US coffee retailing, for both freshly roasted beans and in-store brewed coffee.

Tea Confidence: 73% Arrow up

Tea is an aromatic beverage commonly prepared by pouring hot or boiling water over cured leaves of the Camellia sinensis, an evergreen shrub native to Asia.

After water, it is the most widely consumed drink in the world.

There are many different types of tea; some teas, like Darjeeling and Chinese greens, have a cooling, slightly bitter, and astringent flavour, while others have vastly different profiles that include sweet, nutty, floral or grassy notes.

Taste Confidence: 68% Arrow

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

Run Google PageSpeed Insights Analysis on peets.com

TRAFFIC

This website is ranked #49.923 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

  • peets.com daily visitors distribution - Total: 2 countries
  • Flag for United States of AmericaUnited States of America (90.7%)
  • Flag for AlbaniaAlbania (4.5%)
  • Flaf icon for other countryOthers (4.8%)

Traffic country ranks

Country Rank
Flag for United States of AmericaUnited States of America #11.150
Flag for AlbaniaAlbania #658

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How peets.com looks like on a mobile device such as an iPhone.

Tablet
How peets.com looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 48% #808080
  • 20% #f0f0f0
  • 7% #303020
  • 7% #ffffff
  • 6% #607070
  • 4% #404020
  • 4% #405030
  • 2% #101000
  • 1% #708080
  • 1% #907050
  • 0% #fffff0
  • 0% #908060

Text/code ratio

peets.com's text/code ratio is 3.18%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 3.18%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 1
  • <H2> 6
  • <H3> 30
  • <H4> 0
  • <H5> 0
  • <H6> 0
<H1>
Top level heading
Burundı kayanza
<H2>
2nd level heading
The perks start now
Holiday favorites
Shop peet's
Coffeeın a click
Join the peet's team
<H3>
3rd level heading
Holiday blend & origin mugs gift set (3)
Chocolate covered espresso beans (3)
Espresso lovers set (3)
Holiday blend (2)
Hot stuff p-cup swig tumbler (2)
Alt attributes Arrow up

We found 48 images on this website.
19 ALT attributes are missing on your image tags. The issue affects 17 actual different images that could be loaded more than once in your page.

Image Image URL Occurrences
Image with missing alt attribute found on peets.com https://dy999ib17dqym.cloudfront.net/skin/frontend/peets_redesign/default/images/icon-coffee.svg 1
Image with missing alt attribute found on peets.com https://dy999ib17dqym.cloudfront.net/skin/frontend/peets_redesign/default/images/icon-tea.svg 1
Image with missing alt attribute found on peets.com https://dy999ib17dqym.cloudfront.net/skin/frontend/peets_redesign/default/images/icon-equipment.svg 1
Image with missing alt attribute found on peets.com https://dy999ib17dqym.cloudfront.net/skin/frontend/peets_redesign/default/images/icon-gifts.svg 1
Image with missing alt attribute found on peets.com https://www.peets.com/media/wysiwyg/website-icons/18Website_Icon_SpicyComplex.png 2

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 19 images on peets.com. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

Congratulations, your website is highly shared on social media! It's an excellent signal for your overall SEO strategy.

  • Facebook iconFacebook
  • Total Engagement 19.335
  • Likes 5.281
  • Shares 13.334
  • Comments 720

DOMAIN REGISTRAR

Domain Registrar TUCOWS, INC.
Registration Date 02/03/1995 29 years, 2 months, 16 days ago
Last Modified 01/06/2019 5 years, 3 months, 14 days ago
Expiration Date 02/04/2020 Expired
Nameservers Arrow up
Host IP Address Country
pdns87.ultradns.net 156.154.65.87 Flag for United StatesUnited States
pdns87.ultradns.com 156.154.64.87 Flag for United StatesUnited States
pdns87.ultradns.org 156.154.67.87 Flag for United StatesUnited States

SERVER DETAILS

Server map
  • Service Provider (ISP)
  • Amazon Technologies Inc.
  • IP Address
  • 54.236.230.117
  • Country
  • Flag for United StatesUnited States
  • Region
  • Virginia , Ashburn
  • Latitude and Longitude
  • 39.0438 : -77.4874
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