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Whois & Analysis for rolex.com

Jan 11, 2020 11:51 pm UTC

DOMAIN OWNER WHOIS

The owner's whois contact information is public.
• Organization
ROLEX SA
• Address
Rue Francois-Dussaud 3-5-7
• City
Geneva
• Zip Code
1211
• Country Code
CH
• Phone Number
• Domain Registrar
Desktop screen Desktop screenshot for rolex.com
90

10 criteria passed
1 criteria to solve

PERFORMANCE OPPORTUNITIES

Fill the missing alt attributes on your images.
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OVERVIEW

• Domain Owner
ROLEX SA See more
• Category
Technology & Computing  >  Email / Chat / Messaging
• Online since
August 20, 1998 Explore Wayback Machine
• Age
25 years, 8 months, 7 days
• Alexa Rank
#10.120, rolex.com is in the world's top 20.000 websites!

FREE FORM BUILDER

Representation of an online Form

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TECHNICAL SEO & SECURITY

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by GlobalSign nv-sa has expired on March 13, 2020.
Title Tag
Official Rolex Website - Swiss Luxury Watches
Length: 45 (recommended: 10 to 70)
Meta Description
Rolex is world-famous for its performance and reliability. Discover Rolex luxury watches on the Official Rolex Website.
Length: 119 (recommended: 50 to 160)
Google preview
Desktop Version

Official Rolex Website - Swiss Luxury Watches

https://rolex.com

Rolex is world-famous for its performance and reliability. Discover Rolex luxury watches on the Official Rolex Website.

Mobile Version

https://rolex.com

Official Rolex Website - Swiss Luxury Watches

Rolex is world-famous for its performance and reliability. Discover Rolex luxury watches on the Official Rolex Website.

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, user-scalable=1

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by rolex.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Rolex Confidence: 71% Arrow up

Rolex SA is a Swiss luxury watchmaker.

The company and its subsidiary Montres Tudor SA design, manufacture, distribute and service wristwatches sold under the Rolex and Tudor brands.

Founded by Hans Wilsdorf and Alfred Davis in London, England in 1905 as Wilsdorf and Davis, Rolex moved its base of operations to Geneva, Switzerland in 1919.

Switzerland Confidence: 70% Arrow up

Switzerland, officially the Swiss Confederation, is a federal republic in Europe.

It consists of 26 cantons, and the city of Bern is the seat of the federal authorities.

Watch Confidence: 66% Arrow

WEBSITE SPEED

rolex.com website speed is fast. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

1s

This domain loads at the median speed of 1 seconds.

Speed Percentile

81%

rolex.com is faster than approximately 81 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

This website is ranked #10.120 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

  • rolex.com daily visitors distribution - Total: 19 countries
  • Flag for IndiaIndia (9.2%)
  • Flag for SingaporeSingapore (3.4%)
  • Flag for United States of AmericaUnited States of America (36.5%)
  • Flag for AustraliaAustralia (3.2%)
  • Flag for SwitzerlandSwitzerland (6.2%)
  • Flag for CanadaCanada (5.3%)
  • Flaf icon for other countryOthers (36.2%)

Traffic country ranks

Country Rank
Flag for Viet NamViet Nam #9.202
Flag for IndiaIndia #11.467
Flag for IndonesiaIndonesia #18.236
Flag for EgyptEgypt #13.826
Flag for SingaporeSingapore #1.655

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How rolex.com looks like on a mobile device such as an iPhone.

Tablet
How rolex.com looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 38% #f0f0e0
  • 26% #202020
  • 25% #f0f0f0
  • 4% #fffff0
  • 3% #fff0f0
  • 3% #ffffff
  • 0% #106040
  • 0% #406050
  • 0% #006040
  • 0% #fff0ff
  • 0% #508060
  • 0% #f0f0ff

Text/code ratio

rolex.com's text/code ratio is 3.88%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 3.88%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 0
  • <H2> 8
  • <H3> 27
  • <H4> 4
  • <H5> 0
  • <H6> 0

However, you have not defined a top level heading, or <H1>. It is used to define the most important heading.

We recommend using one top level heading to set up a semantic relationship between that heading and the remainder of the content on a page. It clearly describes to the readers and the search engines what it is about.

<H2>
2nd level heading
Datejust 41
Rolex watchmaking
Rolex watches
New 2019 watches
Configure your rolex
<H3>

For a better readability, only the first 20 <H3> tags are shown below.

3rd level heading
All rolex watches
Day-date
Sky-dweller
Datejust
Lady-datejust
<H4>
4th level heading
Explore the rolex collection of prestigious, high-precision timepieces.
Every rolex tells a story
Watchmaking
Rolex.org
Alt attributes Arrow up

We found 27 images on this website.
24 ALT attributes are missing on your image tags.

Image Image URL Occurrences
Image with missing alt attribute found on rolex.com /content/dam/rolex-58/navigation/pannel/navigation_festive_2019_0001_200x250.jpg 1
Image with missing alt attribute found on rolex.com /content/dam/rolex-58/navigation/pannel/navigation_professional_watches_0001_200x250.jpg 1
Image with missing alt attribute found on rolex.com /content/dam/rolex-58/navigation/pannel/navigation_classic_watches_0001_200x250.jpg 1
Image with missing alt attribute found on rolex.com /content/dam/rolex-58/navigation/pannel/mobile/navigation_festive_2019_mobile_0001_270x380.jpg 1
Image with missing alt attribute found on rolex.com /content/dam/rolex-58/navigation/pannel/mobile/navigation_day-date_mobile_0001_270x380.jpg 1

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 24 images on rolex.com. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

Congratulations, your website is highly shared on social media! It's an excellent signal for your overall SEO strategy.

  • Facebook iconFacebook
  • Total Engagement 106.732
  • Likes 63.071
  • Shares 40.655
  • Comments 3.006

DOMAIN REGISTRAR

Domain Registrar KEY-SYSTEMS GMBH
Registration Date 08/20/1998 25 years, 8 months, 7 days ago
Last Modified 08/20/2019 4 years, 8 months, 7 days ago
Expiration Date 08/19/2029 5 years, 3 months, 27 days from now
Nameservers Arrow up
Host IP Address Country
a1-102.akam.net 193.108.91.102 Flag for ChileChile
a26-67.akam.net 23.74.25.67 Flag for NetherlandsNetherlands
a28-64.akam.net 95.100.173.64 Flag for GermanyGermany

SERVER DETAILS

Server map
  • Service Provider (ISP)
  • Microsoft Corporation
  • IP Address
  • 40.67.195.247
  • Country
  • Flag for NetherlandsNetherlands
  • Region
  • North Holland , Amsterdam
  • Latitude and Longitude
  • 52.3667 : 4.9

TECHNOLOGY & COMPUTING > EMAIL / CHAT / MESSAGING COMPETITORS IN NETHERLANDS

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