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Whois & Analysis for scotts.com

Dec 22, 2019 11:32 pm UTC

DOMAIN OWNER WHOIS

The owner has chosen to keep his whois contact information private.
Desktop screen Desktop screenshot for scotts.com
90

10 criteria passed
1 criteria to solve

PERFORMANCE OPPORTUNITIES

Fill the missing alt attributes on your images.
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OVERVIEW

• Domain Owner
Private
• Category
Home & Garden  >  Landscaping
• Online since
• Alexa Rank
#158.147, scotts.com is in the world's top 1 million websites

FREE FORM BUILDER

Representation of an online Form

Use our free online form builder to create any type of form for scotts.com.

Beauty and simplicity.

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TECHNICAL SEO & SECURITY

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by Sectigo Limited has expired on July 9, 2021.
Title Tag
Lawn Care Products and Maintenance - Lawn Tips - Scotts
Length: 55 (recommended: 10 to 70)
Meta Description
Scotts is a global leader in the lawn care industry offering a wide variety of products including lawn fertilizers, plant foods, mulches, grass seed & much more.
Length: 165 (recommended: 50 to 160)
Google preview
Desktop Version

Lawn Care Products and Maintenance - Lawn Tips - Scotts

https://scotts.com

Scotts is a global leader in the lawn care industry offering a wide variety of products including lawn fertilizers, plant foods, mulches, grass seed & much more.

Mobile Version

https://scotts.com

Lawn Care Products and Maintenance - Lawn Tips - Scotts

Scotts is a global leader in the lawn care industry offering a wide variety of products including lawn fertilizers, plant foods, m...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1.0

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by scotts.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Fertilizer Confidence: 73% Arrow up

A fertilizer (American English) or fertiliser (British English) is any material of natural or synthetic origin (other than liming materials) that is applied to soils or to plant tissues (usually leaves) to supply one or more plant nutrients essential to the growth of plants.

Seed Confidence: 72% Arrow up

A seed is an embryonic plant enclosed in a protective outer covering.

The formation of the seed is part of the process of reproduction in seed plants, the spermatophytes, including the gymnosperm and angiosperm plants.

Lawn Confidence: 71% Arrow up

A lawn is an area of soil-covered land planted with grasses or (rarely) other durable plants such as clover which are maintained at a short height with a lawnmower and used for aesthetic and recreational purposes.

Common characteristics of a lawn are that it is composed only of grass species, it is subject to weed and pest control, it is subject to practices aimed at maintaining its green color (e.g., watering), and it is regularly mowed to ensure an acceptable length, although these characteristics are not binding as a definition.

Lawns are used around houses, apartments, commercial buildings and offices.

Many city parks also have large lawn areas.

In recreational contexts, the specialised names turf, pitch, field or green may be used, depending on the sport and the continent.

Food Confidence: 68% Arrow up

Food is any substance consumed to provide nutritional support for the body.

It is usually of plant or animal origin, and contains essential nutrients, such as carbohydrates, fats, proteins, vitamins, or minerals.

The substance is ingested by an organism and assimilated by the organism's cells to provide energy, maintain life, or stimulate growth.

Poaceae Confidence: 67% Arrow

WEBSITE SPEED

scotts.com website speed is normal. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

2.5s

This domain loads at the median speed of 2.5 seconds.

Speed Percentile

30%

scotts.com is faster than approximately 30 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

This website is ranked #158.147 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

  • scotts.com daily visitors distribution - Total: 2 countries
  • Flag for United States of AmericaUnited States of America (82.4%)
  • Flag for IndiaIndia (10.6%)
  • Flaf icon for other countryOthers (7%)

Traffic country ranks

Country Rank
Flag for United States of AmericaUnited States of America #57.966
Flag for IndiaIndia #176.217

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How scotts.com looks like on a mobile device such as an iPhone.

Tablet
How scotts.com looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 35% #909090
  • 6% #202010
  • 6% #808070
  • 6% #90a050
  • 5% #304020
  • 4% #a0b060
  • 4% #909080
  • 4% #501010
  • 3% #f0f0f0
  • 3% #ffffff
  • 3% #b0c070
  • 3% #809050

Text/code ratio

scotts.com's text/code ratio is 2.04%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 2.04%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 0
  • <H2> 68
  • <H3> 1
  • <H4> 0
  • <H5> 0
  • <H6> 0

However, you have not defined a top level heading, or <H1>. It is used to define the most important heading.

We recommend using one top level heading to set up a semantic relationship between that heading and the remainder of the content on a page. It clearly describes to the readers and the search engines what it is about.

<H2>

For a better readability, only the first 20 <H2> tags are shown below.

2nd level heading
Main navigation (us)
Shop (2)
Lawn food (4)
Grass seed (2)
Weed control (4)
<H3>
3rd level heading
Download our app
Alt attributes Arrow up

We found 25 images on this website.
5 ALT attributes are missing on your image tags.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 5 images on scotts.com. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

Congratulations, your website is highly shared on social media! It's an excellent signal for your overall SEO strategy.

  • Facebook iconFacebook
  • Total Engagement 18.802
  • Likes 12.422
  • Shares 4.167
  • Comments 2.213
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