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Whois & Analysis for shinola.com

Nov 16, 2019 11:26 am UTC

DOMAIN OWNER WHOIS

The owner has chosen to keep his whois contact information private.
Desktop screen Desktop screenshot for shinola.com
86

9 criteria passed
2 criteria to solve

PERFORMANCE OPPORTUNITIES

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OVERVIEW

• Domain Owner
Private
• Category
Style & Fashion  >  Accessories  >  Shopping
• Online since
December 8, 1997 Explore Wayback Machine
• Age
26 years, 4 months, 9 days
• Alexa Rank
#55.122, shinola.com is in the world's top 100.000 websites!

FREE FORM BUILDER

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TECHNICAL SEO & SECURITY

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by GoDaddy.com, Inc. has expired on June 26, 2020.
Title Tag
Shinola – Official Site | Shinola® Detroit
Length: 46 (recommended: 10 to 70)
Meta Description
Shop Shinola's luxury watches, premium leather goods, jewelry, bicycles, audio products and journals that are thoughtfully designed and built to last.
Length: 150 (recommended: 50 to 160)
Google preview
Desktop Version

Shinola – Official Site | Shinola® Detroit

https://shinola.com

Shop Shinola's luxury watches, premium leather goods, jewelry, bicycles, audio products and journals that are thoughtfully designed and built to last.

Mobile Version

https://shinola.com

Shinola – Official Site | Shinola® Detroit

Shop Shinola's luxury watches, premium leather goods, jewelry, bicycles, audio products and journals that are thoughtfully designe...

Encoding
No language/character encoding is specified
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1.0
robots INDEX,FOLLOW

SEMANTIC ANALYSIS

The owner has associated the following topics to the website.

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by shinola.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Shinola Confidence: 89% Arrow up

Shinola LLC is an American luxury lifestyle brand which specializes in watches, bicycles, and leather goods among other items.

Founded in 2011, its name is a nod to the former Shinola shoe polish company that operated in the early- and mid-20th century.

The current company is owned and operated by Bedrock Brands, a privately owned Texas investment group, and was launched by Tom Kartsotis, one of the founders of the Fossil Group retail conglomerate.

Built to Last Confidence: 77% Arrow up

Built to Last is the thirteenth and final studio album by the Grateful Dead.

It was recorded between February 1 and October 20, 1989 and originally released on October 31, 1989.

Detroit Confidence: 72% Arrow up

Detroit is the most populous city in the U.S. state of Michigan, the fourth-largest city in the Midwest and the largest city on the United States–Canada border.

It is the seat of Wayne County, the most populous county in the state.

Jewellery Confidence: 71% Arrow up

Jewellery or jewelry consists of small decorative items worn for personal adornment, such as brooches, rings, necklaces, earrings, and bracelets.

Jewellery may be attached to the body or the clothes, and the term is restricted to durable ornaments, excluding flowers for example.

For many centuries metal, often combined with gemstones, has been the normal material for jewellery, but other materials such as shells and other plant materials may be used.

It is one of the oldest type of archaeological artefact – with 100,000-year-old beads made from Nassarius shells thought to be the oldest known jewellery.

The basic forms of jewellery vary between cultures but are often extremely long-lived; in European cultures the most common forms of jewellery listed above have persisted since ancient times, while other forms such as adornments for the nose or ankle, important in other cultures, are much less common.

Historically, the most widespread influence on jewellery in terms of design and style have come from Asia.

Leather Confidence: 70% Arrow up

Leather is a durable and flexible material created by tanning animal rawhide and skin, often cattle hide.

It can be produced at manufacturing scales ranging from cottage industry to heavy industry.

WEBSITE SPEED

shinola.com website speed is fast. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

1.3s

This domain loads at the median speed of 1.3 seconds.

Speed Percentile

66%

shinola.com is faster than approximately 66 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

This website is ranked #55.122 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

  • shinola.com daily visitors distribution - Total: 2 countries
  • Flag for United States of AmericaUnited States of America (75.1%)
  • Flag for JapanJapan (19.5%)
  • Flaf icon for other countryOthers (5.4%)

Traffic country ranks

Country Rank
Flag for United States of AmericaUnited States of America #10.069
Flag for JapanJapan #13.480

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How shinola.com looks like on a mobile device such as an iPhone.

Tablet
How shinola.com looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 47% #606060
  • 31% #ffffff
  • 8% #502020
  • 8% #000000
  • 3% #f0f0f0
  • 2% #e0e0e0
  • 1% #503030
  • 0% #908070
  • 0% #604040
  • 0% #506050
  • 0% #401010
  • 0% #908080

Text/code ratio

shinola.com's text/code ratio is 2.35%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 2.35%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 1
  • <H2> 17
  • <H3> 9
  • <H4> 2
  • <H5> 0
  • <H6> 0
<H1>
Top level heading
Shinola shinola wordmark logo
<H2>
2nd level heading
Select your country
Men’s
Women’s
Leather
Watches
<H3>
3rd level heading
The detrola squad ıs expanding.
Your favorite shinola monster. now on a bracelet.
An old stone. a new trick.
The best, according to you
At shinola, our mission is pretty simple. we don't compromise on quality. from luxury timepieces to premium leather goods, jewelry to audio, our products are a testament to our unwavering commitment to thoughtful design and lasting craftsmanship.
<H4>
4th level heading
Our story
Stay in the knowon new releases,special offers,and more.
Alt attributes Arrow up

We found 11 images on this website.
4 ALT attributes are missing on your image tags. The issue affects 3 actual different images that could be loaded more than once in your page.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 4 images on shinola.com. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

Congratulations, your website is highly shared on social media! It's an excellent signal for your overall SEO strategy.

  • Facebook iconFacebook
  • Total Engagement 25.993
  • Likes 15.239
  • Shares 9.560
  • Comments 1.194

DOMAIN REGISTRAR

Domain Registrar MARKMONITOR, INC.
Registration Date 12/08/1997 26 years, 4 months, 9 days ago
Last Modified 02/27/2015 9 years, 1 month, 19 days ago
Expiration Date 12/07/2021 Expired
Nameservers Arrow up
Host IP Address Country
ns-1888.awsdns-44.co.uk 205.251.199.96 Flag for United StatesUnited States
ns-1018.awsdns-63.net 205.251.195.250 Flag for United StatesUnited States
ns-1188.awsdns-20.org 205.251.196.164 Flag for United StatesUnited States

SERVER DETAILS

Server map
  • Service Provider (ISP)
  • Amazon.com, Inc.
  • IP Address
  • 52.11.87.75
  • Country
  • Flag for United StatesUnited States
  • Region
  • Oregon , Portland
  • Latitude and Longitude
  • 45.5235 : -122.676

STYLE & FASHION > SHOPPING COMPETITORS IN UNITED STATES

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