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Whois & Analysis for starbucks.com

Dec 7, 2019 5:01 pm UTC

DOMAIN OWNER WHOIS

The owner's whois contact information is public.
• Contact Name
Internet Hostmaster
• Organization
Starbucks Coffee Company
• City
Seattle
• Zip Code
98134
• State
WA
• Country Code
US
• Phone Number
• Domain Registrar
Desktop screen Desktop screenshot for starbucks.com
83

10 criteria passed
1 criteria to solve

PERFORMANCE OPPORTUNITIES

Follow Google PageSpeed Insights to make your page faster.
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OVERVIEW

• Domain Owner
Starbucks Coffee Company See more
• Category
Food & Drink  >  Coffee / Tea
• Online since
October 25, 1993 Explore Wayback Machine
• Age
30 years, 5 months, 26 days
• Alexa Rank
#2.118, starbucks.com is in the world's top 5.000 websites!

FREE FORM BUILDER

Representation of an online Form

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TECHNICAL SEO & SECURITY

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by DigiCert Inc has expired on November 25, 2020.
Title Tag
Starbucks Coffee Company
Length: 24 (recommended: 10 to 70)
Meta Description
More than just great coffee. Explore the menu, sign up for Starbucks® Rewards, manage your gift card and more.
Length: 111 (recommended: 50 to 160)
Google preview
Desktop Version

Starbucks Coffee Company

https://starbucks.com

More than just great coffee. Explore the menu, sign up for Starbucks® Rewards, manage your gift card and more.

Mobile Version

https://starbucks.com

Starbucks Coffee Company

More than just great coffee. Explore the menu, sign up for Starbucks® Rewards, manage your gift card and more.

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by starbucks.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Starbucks Confidence: 80% Arrow up

Starbucks Corporation is an American coffee company and coffeehouse chain.

Starbucks was founded in Seattle, Washington in 1971.

As of November 2016, it operates 23,768 locations worldwide, including 13,107 (+170) in the United States, 2,204 (+86) in China, 1,418 (12) in Canada, 1,160 (+2) in Japan and 872 in South Korea (bumping United Kingdom from 5th place) (Differences reflect growth since Jan 8, 2016).

Gift card Confidence: 77% Arrow up

A gift card (also known as gift certificate in North America, or gift voucher or gift token in the UK) is a prepaid stored-value money card usually issued by a retailer or bank to be used as an alternative to cash for purchases within a particular store or related businesses.

Gift cards are also given out by retailers and marketers as part of a promotion strategy, to entice the recipient to come in or return to the store, and at times such cards are called cash cards.

Gift cards are generally redeemable only for purchases at the relevant retail premises and cannot be cashed out, and in some situations may be subject to an expiry date or fees.

Visa and MasterCard credit cards produce generic gift cards which need not be redeemed at particular stores, and which are widely used for cashback marketing strategies.

A feature of these cards is that they are generally anonymous and are disposed of when the stored value on a card is exhausted.

WEBSITE SPEED

starbucks.com website speed is slow. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

1s

This domain loads at the median speed of 1 seconds.

Speed Percentile

78%

starbucks.com is faster than approximately 78 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

This website is ranked #2.118 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

  • starbucks.com daily visitors distribution - Total: 3 countries
  • Flag for United States of AmericaUnited States of America (91.2%)
  • Flaf icon for other countryOthers (8.8%)

Traffic country ranks

Country Rank
Flag for United States of AmericaUnited States of America #397
Flag for CanadaCanada #1.873
Flag for IndiaIndia #17.094

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How starbucks.com looks like on a mobile device such as an iPhone.

Tablet
How starbucks.com looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 35% #203030
  • 21% #d0f0e0
  • 14% #ffffff
  • 12% #d0e0e0
  • 4% #d02040
  • 2% #f0f0f0
  • 1% #e07070
  • 1% #c0d0d0
  • 1% #d08080
  • 1% #f0ffff
  • 1% #b09080
  • 1% #d04050

Text/code ratio

starbucks.com's text/code ratio is 1.13%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 1.13%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 5
  • <H2> 0
  • <H3> 10
  • <H4> 0
  • <H5> 0
  • <H6> 0
<H1>
Top level heading
Starbucks for lıfe
A new holıday classıc
Merry happy hour
Enjoy more rewards
Give together
<H3>
3rd level heading
About us (2)
Careers (2)
Social ımpact (2)
For business partners (2)
Ways to order (2)
Alt attributes Arrow up

We found 4 images on this website.
Great, 0 ALT attributes are missing on your image tags.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

Congratulations, your website is highly shared on social media! It's an excellent signal for your overall SEO strategy.

  • Facebook iconFacebook
  • Total Engagement 92.514
  • Likes 15.600
  • Shares 72.230
  • Comments 4.684

DOMAIN REGISTRAR

Domain Registrar CSC CORPORATE DOMAINS, INC.
Registration Date 10/25/1993 30 years, 5 months, 26 days ago
Last Modified 10/21/2019 4 years, 6 months ago
Expiration Date 10/24/2020 Expired
Nameservers Arrow up
Host IP Address Country
udns2.cscdns.uk 204.74.111.1 Flag for United StatesUnited States
udns1.cscdns.net 204.74.66.1 Flag for United StatesUnited States

SERVER DETAILS

Server map
  • Service Provider (ISP)
  • Akamai Technologies
  • IP Address
  • 2.22.209.197
  • Country
  • Flag for FranceFrance
  • Region
  • Île-de-France , Paris
  • Latitude and Longitude
  • 48.8566 : 2.35222
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