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Whois & Analysis for batesfootwear.com

Dec 24, 2019 11:05 am UTC

DOMAIN OWNER WHOIS

The owner's whois contact information is public.
• Organization
Wolverine World Wide, Inc.
• City
Rockford
• Zip Code
49351
• State
MI
• Country Code
US
• Phone Number
• Domain Registrar
Desktop screen Desktop screenshot for batesfootwear.com
62

8 criteria passed
3 criteria to solve

PERFORMANCE OPPORTUNITIES

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OVERVIEW

• Domain Owner
Wolverine World Wide, Inc. See more
• Category
Shopping
• Online since
December 18, 2001 Explore Wayback Machine
• Age
24 years, 1 month, 17 days
• Alexa Rank
#275.791, batesfootwear.com is in the world's top 1 million websites

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TECHNICAL SEO & SECURITY

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by DigiCert Inc has expired on January 23, 2020.
Title Tag
Military Boots, Tactical Boots, Security & Uniform Shoes | Bates
Length: 68 (recommended: 10 to 70)
Meta Description
Official Bates Footwear Site - Shop military boots, tactical boots, security & uniform shoes and more. Find high quality boots designed to protect and perform. Free shipping!
Length: 178 (recommended: 50 to 160)
Google preview
Desktop Version

Military Boots, Tactical Boots, Security & Uniform Shoes | Bates

https://batesfootwear.com

Official Bates Footwear Site - Shop military boots, tactical boots, security & uniform shoes and more. Find high quality boots designed to protect and perform. F...

Mobile Version

https://batesfootwear.com

Military Boots, Tactical Boots, Security & Uniform Shoes | Bates

Official Bates Footwear Site - Shop military boots, tactical boots, security & uniform shoes and more. Find high quality boots...

Encoding
Great, language/character encoding is specified: utf-8
Hreflang Tags
Alternate URL Hreflang
https://www.batesfootwear.com/US/en/home en-us
URL Parameters
Great, the domain URLs look clean.
Attribute Value
robots index, follow

SEMANTIC ANALYSIS

The owner has associated the following topics to the website.

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by batesfootwear.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Footwear Confidence: 74% Arrow up

Footwear refers to garments worn on the feet, which originally serves to purpose of protection against adversities of the environment, usually regarding ground textures and temperature.

Footwear in the manner of shoes therefore primarily serves the purpose to ease the locomotion and prevent injuries.

Secondly footwear can also be used for fashion and adornment as well as to indicate the status or rank of the person within a social structure.

Shoe Confidence: 71% Arrow up

A shoe is an item of footwear intended to protect and comfort the human foot while the wearer is doing various activities.

Shoes are also used as an item of decoration and fashion.

The design of shoes has varied enormously through time and from culture to culture, with appearance originally being tied to function.

Additionally, fashion has often dictated many design elements, such as whether shoes have very high heels or flat ones.

Contemporary footwear in the 2010s varies widely in style, complexity and cost.

Basic sandals may consist of only a thin sole and simple strap and be sold for a low cost.

High fashion shoes made by famous designers may be made of expensive materials, use complex construction and sell for hundreds or even thousands of dollars a pair.

Some shoes are designed for specific purposes, such as boots designed specifically for mountaineering or skiing.

Uniform Confidence: 70% Arrow up

A uniform is a type of clothing worn by members of an organization while participating in that organization's activity.

Modern uniforms are most often worn by armed forces and paramilitary organizations such as police, emergency services, security guards, in some workplaces and schools and by inmates in prisons.

In some countries, some other officials also wear uniforms in their duties; such is the case of the Commissioned Corps of the United States Public Health Service or the French prefects.

For some public groups, such as police, it is illegal for non members to wear the uniform.

Other uniforms are trade dresses (such as the brown uniforms of UPS).

Combat boot Confidence: 64% Arrow

WEBSITE SPEED

batesfootwear.com website speed is slow. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

1.9s

This domain loads at the median speed of 1.9 seconds.

Speed Percentile

45%

batesfootwear.com is faster than approximately 45 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

This website is ranked #275.791 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

  • batesfootwear.com daily visitors distribution - Total: 1 country
  • Flag for United States of AmericaUnited States of America (89.6%)
  • Flaf icon for other countryOthers (10.4%)

Traffic country ranks

Country Rank
Flag for United States of AmericaUnited States of America #96.773

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website doesn't seem to be optimized for Mobile Visitors.

Phone
How batesfootwear.com looks like on a mobile device such as an iPhone.

Tablet
How batesfootwear.com looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 73% #000000
  • 10% #000010
  • 6% #000030
  • 4% #301010
  • 1% #a09080
  • 1% #303050
  • 1% #908070
  • 1% #807050
  • 1% #706040
  • 1% #000020
  • 1% #b0a090
  • 1% #f0f0f0

Text/code ratio

batesfootwear.com's text/code ratio is 2.38%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 2.38%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 5
  • <H2> 10
  • <H3> 37
  • <H4> 0
  • <H5> 0
  • <H6> 0
<H1>
Top level heading
15% off for troops and first responders (3)
Military
Up to 65% off select styles
<H2>
2nd level heading
New ultralite (2)
New waterproof ultralite (2)
Warm and waterproof
Top selling tactical boots
Military and uniform footwear
<H3>

For a better readability, only the first 20 <H3> tags are shown below.

3rd level heading
Tactical
Military
Safety toe
Waterproof
Oxfords
Alt attributes Arrow up

We found 62 images on this website.
37 ALT attributes are missing on your image tags. The issue affects 32 actual different images that could be loaded more than once in your page.

Image Image URL Occurrences
Image with missing alt attribute found on batesfootwear.com /on/demandware.static/Sites-batesfootwear_us-Site/-/default/dwf1eca255/images/logo.svg 1
Image with missing alt attribute found on batesfootwear.com https://a248.e.akamai.net/f/248/9086/10h/wolverine-o.scene7.com/is/image/WolverineWorldWide/BTSM-E05... 1
Image with missing alt attribute found on batesfootwear.com https://a248.e.akamai.net/f/248/9086/10h/wolverine-o.scene7.com/is/image/WolverineWorldWide/BTSM-E04... 1
Image with missing alt attribute found on batesfootwear.com https://a248.e.akamai.net/f/248/9086/10h/wolverine-o.scene7.com/is/image/WolverineWorldWide/BTSM-E02... 1
Image with missing alt attribute found on batesfootwear.com https://a248.e.akamai.net/f/248/9086/10h/wolverine-o.scene7.com/is/image/WolverineWorldWide/BTS-W505... 1

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 37 images on batesfootwear.com. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

You have a relatively high presence on social media, keep going!

The more people share your website, the more likely you will get links from others, which is a key point when it comes to improving your overall search engine rankings.

  • Facebook iconFacebook
  • Total Engagement 3.392
  • Likes 539
  • Shares 2.784
  • Comments 69

DOMAIN REGISTRAR

Domain Registrar CSC CORPORATE DOMAINS, INC.
Registration Date 12/18/2001 24 years, 1 month, 17 days ago
Last Modified 12/14/2019 6 years, 1 month, 22 days ago
Expiration Date 12/18/2020 Expired
Nameservers Arrow up
Host IP Address Country
ns-1666.awsdns-16.co.uk 205.251.198.130 Flag for United StatesUnited States
ns-715.awsdns-25.net 205.251.194.203 Flag for United StatesUnited States
ns-432.awsdns-54.com 205.251.193.176 Flag for United StatesUnited States

SERVER DETAILS

Server map
  • Service Provider (ISP)
  • Microsoft Corporation
  • IP Address
  • 52.170.192.229
  • Country
  • Flag for United StatesUnited States
  • Region
  • Virginia , Ashburn
  • Latitude and Longitude
  • 39.0438 : -77.4874
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