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Whois & Analysis for betterunite.com

Nov 28, 2019 1:29 am UTC

DOMAIN OWNER WHOIS

The owner has chosen to keep his whois contact information private.
• Contact Name
Registration Private
• Organization
Domains By Proxy, LLC
• Address
DomainsByProxy.com, 14455 N. Hayden Road
• City
Scottsdale
• Zip Code
85260
• State
Arizona
• Country Code
US
• Phone Number
• Domain Registrar
Desktop screen Desktop screenshot for betterunite.com
59

7 criteria passed
4 criteria to solve

PERFORMANCE OPPORTUNITIES

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OVERVIEW

• Domain Owner
Private
• Category
Society
• Online since
December 18, 2015 Explore Wayback Machine
• Age
10 years, 1 month, 18 days
• Alexa Rank

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TECHNICAL SEO & SECURITY

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by GoDaddy.com, Inc. has expired on August 8, 2020.
Title Tag
Fundraising and Donor Management Platform | BetterUnite
Length: 55 (recommended: 10 to 70)
Meta Description
BetterUnite is the most extensive crowdfunding platform that let's you create, manage and run campaigns for your nonprofit or your personal cause as well as providing Donor Management essentials.
Length: 195 (recommended: 50 to 160)
Google preview
Desktop Version

Fundraising and Donor Management Platform | BetterUnite

https://betterunite.com

BetterUnite is the most extensive crowdfunding platform that let's you create, manage and run campaigns for your nonprofit or your personal cause as well as providin...

Mobile Version

https://betterunite.com

Fundraising and Donor Management Platform | BetterUnite

BetterUnite is the most extensive crowdfunding platform that let's you create, manage and run campaigns for your nonprofit or your...

Encoding
No language/character encoding is specified
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
language en
viewport width=device-width

SEMANTIC ANALYSIS

The owner has associated the following topics to the website.

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by betterunite.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Crowdfunding Confidence: 80% Arrow up

Crowdfunding is the practice of funding a project or venture by raising monetary contributions from a large number of people.

Crowdfunding is a form of crowdsourcing and of alternative finance.

In 2015, it was estimated that worldwide over was raised this way.

Fundraising Confidence: 72% Arrow up

Fundraising or fund raising (also known as "development") is the process of gathering voluntary contributions of money or other resources, by requesting donations from individuals, businesses, charitable foundations, or governmental agencies (see also crowd funding).

Although fundraising typically refers to efforts to gather money for non-profit organizations, it is sometimes used to refer to the identification and solicitation of investors or other sources of capital for-profit enterprises.

Nonprofit organization Confidence: 72% Arrow up

A nonprofit organization (also known as a non-business entity) is an organization whose purpose is something other than making a profit.

A nonprofit organization is often dedicated to furthering a particular social cause or advocating for a particular point of view.

In economic terms, a nonprofit organization uses its surplus revenues to further achieve its purpose or mission, rather than distributing its surplus income to the organization's shareholders (or equivalents) as profit or dividends.

This is known as the non-distribution constraint.

The decision to adopt a nonprofit legal structure is one that will often have taxation implications, particularly where the nonprofit seeks income tax exemption, charitable status and so on.

Donation Confidence: 71% Arrow up

A donation is a gift given by physical or legal persons, typically for charitable purposes and/or to benefit a cause.

A donation may take various forms, including cash offering, services, new or used goods including clothing, toys, food, and vehicles.

It also may consist of emergency, relief or humanitarian aid items, development aid support, and can also relate to medical care needs as i.e. blood or organs for transplant.

Charitable gifts of goods or services are also called gifts in kind.

Management Confidence: 68% Arrow up

Management (or managing) is the administration of an organization, whether it be a business, a not-for-profit organization, or government body.

Management includes the activities of setting the strategy of an organization and coordinating the efforts of its employees or volunteers to accomplish its objectives through the application of available resources, such as financial, natural, technological, and human resources.

The term "management" may also refer to the people who manage an organization.

WEBSITE SPEED

betterunite.com website speed is normal. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

This website is ranked #1.166.896 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How betterunite.com looks like on a mobile device such as an iPhone.

Tablet
How betterunite.com looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 20% #f0f0f0
  • 19% #f0f0ff
  • 12% #f0c020
  • 11% #ffffff
  • 7% #203030
  • 3% #504030
  • 3% #605030
  • 2% #ffc020
  • 2% #707030
  • 2% #807040
  • 2% #f0f0e0
  • 2% #403030

Text/code ratio

betterunite.com's text/code ratio is 17.11%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 17.11%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 0
  • <H2> 5
  • <H3> 14
  • <H4> 6
  • <H5> 0
  • <H6> 0

However, you have not defined a top level heading, or <H1>. It is used to define the most important heading.

We recommend using one top level heading to set up a semantic relationship between that heading and the remainder of the content on a page. It clearly describes to the readers and the search engines what it is about.

<H2>
2nd level heading
The power behind the most successful nonprofits
Powerful tools
Betterunite is in the fundraising game with you
Betterunite was designed for nonprofits. by nonprofit professionals.
Safehonestsecure
<H3>
3rd level heading
Betterunite can help your organization in so many ways...
And hundreds more!
Online fundraisers
Manage events, sell tickets
Manage tables or teams for your event
<H4>
4th level heading
Text to donate
Social listening
Verticalresponse
Let us help you fundraise so you can get back to your mission
Get started today and check it out
Alt attributes Arrow up

We found 31 images on this website.
31 ALT attributes are missing on your image tags.

Image Image URL Occurrences
Image with missing alt attribute found on betterunite.com /Assets/Images/logos/uwatx.png 1
Image with missing alt attribute found on betterunite.com /Assets/Images/logos/ymca-3-logo-png-transparent.png 1
Image with missing alt attribute found on betterunite.com /Assets/Images/logos/UT Elementary.png 1
Image with missing alt attribute found on betterunite.com /Assets/Images/stock/pearlhouse.png 1
Image with missing alt attribute found on betterunite.com /Assets/Images/logos/Fusebox.png 1

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 31 images on betterunite.com. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

You're doing quiet good on social media!

Social shares are a key signal, among many others, that search engines use to evaluate the rankings of a website. Asking people to share your pages, adding visible social share buttons and make great quality content are 3 of the most powerful ways to grow your social presence.

  • Facebook iconFacebook
  • Total Engagement 639
  • Likes 20
  • Shares 598
  • Comments 21

DOMAIN REGISTRAR

Domain Registrar WILD WEST DOMAINS, LLC
Registration Date 12/18/2015 10 years, 1 month, 18 days ago
Last Modified 12/19/2018 7 years, 1 month, 17 days ago
Expiration Date 12/18/2019 Expired
Nameservers Arrow up
Host IP Address Country
ns1.bdm.microsoftonline.com 40.90.4.208 Flag for United StatesUnited States
ns2.bdm.microsoftonline.com 64.4.48.208 Flag for United StatesUnited States

SERVER DETAILS

Server map
  • Service Provider (ISP)
  • Microsoft Corporation
  • IP Address
  • 13.89.172.6
  • Country
  • Flag for United StatesUnited States
  • Region
  • Iowa , Des Moines
  • Latitude and Longitude
  • 41.5908 : -93.6208
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