Whois & Analysis for beyondcodes.com

Sales process engineering is the engineering of better sales processes.

It is intended to design better ways of selling, making salespeople's efforts more productive.

It has been described as "the systematic application of scientific and mathematical principles to achieve the practical goals of a particular sales process".

Selden pointed out that in this context, sales referred to the output of a process involving a variety of functions across an organization, and not that of a "sales department" alone.

Primary areas of application span functions including sales, marketing, and customer service.

In marketing, lead generation is the initiation of consumer interest or enquiry into products or services of a business.

Leads can be created for purposes such as list building, e-newsletter list acquisition or for sales leads.

The methods for generating leads typically fall under the umbrella of advertising, but may also include non-paid sources such as organic search engine results or referrals from existing customers.

Demand generation is the focus of targeted marketing programs to drive awareness and interest in a company's products and/or services.

Commonly used in business-to-business, business-to-government, or longer business-to-consumer sales cycles, demand generation involves multiple areas of marketing and is really the marriage of marketing programs coupled with a structured sales process.

Business-to-business (B2B or, in some countries, BtoB) refers to a situation where one business makes a commercial transaction with another.

This typically occurs when:

In economics, a service is a transaction in which no physical goods are transferred from the seller to the buyer.

The benefits of such a service are held to be demonstrated by the buyer's willingness to make the exchange.

Public services are those that society (nation state, fiscal union, region) as a whole pays for.

Using resources, skill, ingenuity, and experience, service providers benefit service consumers.

Service is intangible in nature.