Whois & Analysis for contentguru.com

Content Guru is a cloud communications provider, based in Bracknell, UK.

It delivers services through the storm platform, both direct and with partners such as Vodafone and KPN.

In April 2016, Content Guru received a Queen's Award for Innovation for storm CONTACT, its multi-channel cloud contact centre solution.

CONTACT is used by organisations across multiple sectors to connect customers to information on the devices they choose.

A chatbot (also known as a talkbot, chatterbot, Bot, chatterbox, Artificial Conversational Entity) is a computer program which conducts a conversation via auditory or textual methods.

Such programs are often designed to convincingly simulate how a human would behave as a conversational partner, thereby passing the Turing test.

Chatterbots are typically used in dialog systems for various practical purposes including customer service or information acquisition.

Some chatterbots use sophisticated natural language processing systems, but many simpler systems scan for keywords within the input, then pull a reply with the most matching keywords, or the most similar wording pattern, from a database.

Customer engagement is a business communication connection between an external stakeholder (consumer) and an organization (company or brand) through various channels of correspondence.

This connection can be a reaction, interaction, effect or overall customer experience, which takes place online and offline.

The term can also be used to define customer-to-customer correspondence regarding a communication, product, service or brand.

However, the latter dissemination originates from a business-to-consumer interaction resonated at a subconscious level.

In commerce, customer experience (CX) is the product of an interaction between an organization and a customer over the duration of their relationship.

Ethics or moral philosophy is a branch of philosophy that involves systematizing, defending, and recommending concepts of right and wrong conduct.

The term ethics derives from the Ancient Greek word ἠθικός ethikos, which is derived from the word ἦθος ethos (habit, "custom").

The branch of philosophy axiology comprises the sub-branches of ethics and aesthetics, each concerned with values.