Whois & Analysis for fidelity-media.com

Website monetization is the process of converting existing traffic being sent to a particular website into revenue.

The most popular ways of monetizing a website are by implementing Pay per click (PPC) and Cost per impression (CPI/CPM) advertising.

Various ad networks facilitate a webmaster in placing advertisements on pages of the website to benefit from the traffic the site is experiencing.

A web banner or banner ad is a form of advertising on the World Wide Web delivered by an ad server.

This form of online advertising entails embedding an advertisement into a web page.

It is intended to attract traffic to a website by linking to the website of the advertiser.

In many cases, banners are delivered by a central ad server.

When the advertiser scans their logfiles and detects that a web user has visited the advertiser's site from the content site by clicking on the banner ad, the advertiser sends the content provider some small amount of money (usually around five to ten US cents).

This payback system is often how the content provider is able to pay for the Internet access to supply the content in the first place.

Usually though, advertisers use ad networks to serve their advertisements, resulting in a revshare system and higher quality ad placement.

The Crown Commercial Service (CCS) is an executive agency and trading fund of the Cabinet Office of the UK Government.

The CCS is responsible for improving government commercial and procurement activity.

Advertising is an audio or visual form of marketing communication that employs an openly sponsored, nonpersonal message to promote or sell a product, service or idea.

Sponsors of advertising are often businesses who wish to promote their products or services.

Advertising is differentiated from public relations in that an advertiser usually pays for and has control over the message.

It is differentiated from personal selling in that the message is nonpersonal, i.e., not directed to a particular individual.

Online advertising, also called online marketing or Internet advertising or web advertising, is a form of marketing and advertising which uses the Internet to deliver promotional marketing messages to consumers.

Consumers view online advertising as an unwanted distraction with few benefits and have increasingly turned to ad blocking for a variety of reasons.