instructure.com Domain Owner Whois and Analysis

DOMAIN OWNER WHOIS

ⓘ The owner's whois contact information is public.

• Organization

Instructure, Inc.

• Address

6330 South 3000 East Suite 700

• City

Salt Lake City

• Zip Code

84121

• State

• Country Code

• Phone Number

Show phone

• Email

Show email

• Domain Registrar

NameCheap, Inc.
See Domain Dates and Nameservers
See Server Details

SEO SCORE

instructure.com
Make your link ↑ do-follow

✅ 9 criteria passed
❌ 2 criteria to solve

PERFORMANCE OPPORTUNITIES

Make your meta description eloquent and appealing, neither too short nor too long.

Fill the missing alt attributes on your images.

OVERVIEW

• Domain Owner

Instructure, Inc. See more

• Category

Business > Business Software

• Online since

February 25, 1998 Explore Wayback Machine

• Age

27 years, 11 months, 13 days

• Alexa Rank

#124, instructure.com is in the world's top 500 websites!

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TECHNICAL SEO & SECURITY

❌ SSL Certificate

This website is not SSL secured (HTTPS), the certificate issued by Sectigo Limited has expired on April 8, 2021.

✅ Title Tag

Instructure | LMS & Employee Development Solution
Length: 53 (recommended: 10 to 70)

❌ Meta Description

Instructure built the preferred learning management system (LMS) and employee development software with Canvas and Bridge to maximize your growth from the first day of school to the last day of work. Find out what makes Instructure a great place to work for, and to invest in. Learn more.
Length: 288 (recommended: 50 to 160)

ⓘ Google preview

Desktop Version

Instructure | LMS & Employee Development Solution

https://instructure.com

Instructure built the preferred learning management system (LMS) and employee development software with Canvas and Bridge to maximize your growth from the first day...

Mobile Version

https://instructure.com

Instructure | LMS & Employee Development Solution

Instructure built the preferred learning management system (LMS) and employee development software with Canvas and Bridge to maxim...

✅ Encoding

Great, language/character encoding is specified: utf-8

ⓘ Hreflang Tags

Alternate URL	Hreflang
https://www.instructure.com/	x-default
https://www.instructure.com/sv-se	sv-se
https://www.instructure.com/nor-no	nor-no
https://www.instructure.com/pt-br	pt-br
https://www.instructure.com/es	es
https://www.instructure.com/es-es	es-es
https://www.instructure.com/en-au	en-au
https://www.instructure.com/en-gb	en-gb
https://www.instructure.com/de	de
https://www.instructure.com/	en
https://www.instructure.com/	en
https://www.instructure.com/es	es
https://www.instructure.com/pt-br	pt-br
https://www.instructure.com/en-au	en-au
https://www.instructure.com/en-gb	en-gb
https://www.instructure.com/de	de
https://www.instructure.com/es-es	es-es
https://www.instructure.com/nor-no	nor-no
https://www.instructure.com/sv-se	sv-se

✅ URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL	Resolved URL
http://instructure.com	https://www.instructure.com/
https://instructure.com	https://www.instructure.com/
http://www.instructure.com	https://www.instructure.com/
https://www.instructure.com	https://www.instructure.com/

✅ Robots.txt

https://www.instructure.com/robots.txt

✅ URL Parameters

Great, the domain URLs look clean.

Attribute	Value
ⓘ viewport	width=device-width, initial-scale=1.0

SEMANTIC ANALYSIS

ⓘ The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by instructure.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics

Instructure Confidence: 85%

Instructure is an educational technology company based in Salt Lake City, Utah. It is the developer of the Canvas learning management system, which is a comprehensive cloud-native software package that competes with such systems as Blackboard Learning System, Moodle, D2L and Sakai Project. Instructure also developed Canvas Network, a massive open online course (MOOC) platform.

Learning management system Confidence: 75%

A learning management system (LMS) is a software application for the administration, documentation, tracking, reporting and delivery of educational courses or training programs. They help the instructor deliver material to the students, administer tests and other assignments, track student progress, and manage record-keeping. LMSs support a range of uses, from supporting classes that meet in physical classrooms to acting as a platform for fully online courses, as well as several hybrid forms, such as blended learning and flipped classrooms.

Last Day of Work Confidence: 72%

Last Day of Work (LDW) is an independent game studio specializing in sophisticated casual games for the mainstream player. Since 2004, the company has lovingly crafted several highly successful real-time "Virtual Life" simulation games including Fish Tycoon ©, Plant Tycoon ©, Virtual Families © and the Virtual Villagers © series for platforms including PC, Mac, iPhone/iPod touch, Palm OS and Windows Mobile™ Pocket PC. LDW's games are easy to pick up and play, while at the same time providing more in-depth and complex gameplay than the typical casual game. Based in San Francisco, California, Last Day of Work was founded by CEO Arthur Humphrey who, along with his wife and LDW Executive Producer Carla, puts a great deal of nurturing into developing and publishing thoughtful games for casual audiences.

Training and development Confidence: 66%

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

Run Google PageSpeed Insights Analysis on instructure.com

TRAFFIC

ⓘ This website is ranked #124 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

United States of America (81.9%)
Others (18.1%)

Traffic country ranks

Country	Rank
United States of America	#19
Ireland	#21
Belgium	#75
Australia	#106
Norway	#20
Sweden	#23
Argentina	#158
United Kingdom of Great Britain and Northern Ireland	#376
Brazil	#610
Denmark	#57

LAYOUT

ⓘ Doctype HTML5

ⓘ Responsive website, mobile-friendly.

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How instructure.com looks like on a mobile device such as an iPhone.

Tablet
How instructure.com looks like on a tablet such as an iPad.

Main colors used

ⓘ These are the main HTML color codes used by this website.

70% #ffffff
7% #f0f0f0
4% #f0ffff
4% #e02020
2% #407090
1% #b0d0e0
1% #a0c0d0
1% #c0e0e0
1% #90b0c0
1% #fffff0
1% #6090a0
1% #fff0f0

Text/code ratio

ⓘ instructure.com's text/code ratio is 4.46%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.

Text / Code Ratio 4.46%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

✅ Headings

Great, we found headings on this page.

<H1> 1
<H2> 7
<H3> 2
<H4> 0
<H5> 0
<H6> 0

<H1>

Top level heading
Make learning engaging, ınspiring, & lifelong

<H2>

2^nd level heading
Main navigation
Request info
Masteryconnect has joined the ınstructure family
Portfolium is now an ınstructure company
ınstructurecon
More than 30 million people are growing with ınstructure
Footer menu

<H3>

3^rd level heading
Build the digital learning ecosystem that’s right for your school
Give your employees what they really need to succeed

❌ Alt attributes

We found 26 images on this website.
6 ALT attributes are missing on your image tags.

Image	Image URL	Occurrences
	https://dc.ads.linkedin.com/collect/?pid=76263&fmt=gif	1
	https://www.facebook.com/tr?id=876102225782383&ev=PageView&noscript=1	1
	https://www.facebook.com/tr?id=1104760233024827&ev=PageView&noscript=1	1
	https://www.facebook.com/tr?id=613649908842349&ev=PageView&noscript=1	1
	https://www.facebook.com/tr?id=218916755181687&ev=PageView&noscript=1	1
	https://s.ml-attr.com/getuid?https%3a%2f%2fattr.ml-api.io%2f%3fdomain%3dinstructure.com%26pId%3d%24U...	1

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 6 images on instructure.com. Check your website to make sure it's specified for each image on the page.

LINKS

ⓘ There is a total of 185 links on the homepage of this website.

ⓘ Internal links : 162

For a better readability, only the first 50 internal links are shown below.

Anchor	Type	URL
	image	/
HOME	text	/canvas
Higher Ed Overview	text	/canvas/higher-education/platform/products
LMS	text	/canvas/higher-education/platform/products/canvas-lms
Studio	text	/canvas/higher-education/platform/products/interactive-video
Practice	text	/canvas/higher-education/platform/products/practice
Catalog	text	/canvas/higher-education/platform/products/catalog
Portfolium	text	/canvas/portfolium
K12 Products Overview	text	/canvas/k-12/platform/products
LMS	text	/canvas/k-12/platform/products/lms
Studio	text	/canvas/k-12/platform/products%ef%bb%bf/interactive-video
Practice	text	/canvas/k-12/platform/products/practice
Catalog	text	/canvas/k-12/platform/products/catalog
Overview	text	/canvas/higher-education
Empowering Faculty	text	/canvas/higher-education/empowering-faculty
Flexible	text	/canvas/higher-education/empowering-faculty/flexible
Improving Learning	text	/canvas/higher-education/empowering-faculty/improving-learning
Enabling Students	text	/canvas/higher-education/enabling-students
Student Success	text	/canvas/higher-education/enabling-students/student-success
Ease of Use	text	/canvas/higher-education/enabling-students/ease-of-use
Platform	text	/canvas/higher-education/platform
Products	text	/canvas/higher-education/platform/products
Open	text	/canvas/higher-education/platform/open
Reliability	text	/canvas/higher-education/platform/reliability
Integrations	text	/canvas/higher-education/platform/integrations
Services	text	/canvas/higher-education/platform/services
Features	text	/canvas/features/higher-education
Advancing Institutions	text	/canvas/higher-education/advancing-the-institution
Community	text	/canvas/higher-education/advancing-the-institution/community
Adoption	text	/canvas/higher-education/advancing-the-institution/adoption
Research + Customer Stories	text	/canvas/higher-education/research-and-customer-stories
Research	text	/canvas/higher-education/research-and-customer-stories/research
Case Studies	text	/canvas/higher-education/research-and-customer-stories/case-studies
Overview	text	/canvas/k-12
Increasing Achievement	text	/canvas/k-12/increasing-achievement
Equitable Access	text	/canvas/k-12/increasing-achievement/equitable-access
Personalized Learning	text	/canvas/k-12/increasing-achievement/personalized-learning
Student Engagement	text	/canvas/k-12/increasing-achievement/student-engagement
Professional Learning	text	/canvas/k-12/increasing-achievement/professional-learning
Platform	text	/canvas/k-12/platform
Integrations	text	/canvas/k-12/platform/integrations
Products	text	/canvas/k-12/platform/products
Services	text	/canvas/k-12/platform/services
Features	text	/canvas/features/k-12
Research + Customer Stories	text	/canvas/k-12/research-and-customer-stories
Case Studies	text	/canvas/k-12/research-and-customer-stories/case-studies
Research	text	/canvas/k-12/research-and-customer-stories/research
Explore Community	text	/canvas/community/canvas-community
Blog	text	/canvas/community/blog
Events	text	/canvas/community/events

ⓘ External links : 23

Anchor	Type	URL
Canvas Network	text	https://www.canvas.net/
Support	text	https://community.canvaslms.com/welcome
Partners	text	https://partners.instructure.com/english/
Investors	text	https://ir.instructure.com/
Bridge Login	text	https://community.bridgeapp.com/docs/doc-3396
Read More.	text	https://masteryconnect.com/
Learn More.	text	https://portfolium.com/
Community	text	https://community.canvaslms.com/
User Guides	text	https://community.canvaslms.com/community/answers/guides
Uptime	text	https://status.instructure.com/
Developers	text	https://instructure.github.io/
Open Source	text	https://github.com/instructure/canvas-lms/wiki
Community	text	https://community.bridgeapp.com/
User Guides	text	https://community.bridgeapp.com/community/documentation
Support	text	https://community.bridgeapp.com/community/help
Uptime	text	http://status.bridgeapp.com/
Partners	text	https://partners.instructure.com
Investors	text	https://ir.instructure.com/?lead_source_description=instructure.com
Facebook	text	https://www.facebook.com/ınstructure/
Linked In	text	https://www.linkedin.com/company/instructure-inc-
Twitter	text	https://twitter.com/ınstructure
Instagram	text	https://www.instagram.com/instructure/
6330 South 3000 East, Suite 700, Salt Lake City, UT 84121, USA	text	https://www.google.com/maps/place/6330+s+3000+e+%23700,+salt+lake+city,+ut+84121/@40.6353159,-111.80...

DOMAIN REGISTRAR

ⓘ Domain Registrar	NAMECHEAP, INC.
ⓘ Registration Date	02/25/1998 27 years, 11 months, 13 days ago
ⓘ Last Modified	02/12/2018 7 years, 11 months, 25 days ago
ⓘ Expiration Date	02/24/2024 Expired

Nameservers

Host	IP Address	Country
ns1.p14.dynect.net	208.78.70.14	United States
ns2.p14.dynect.net	204.13.250.14	United States
ns3.p14.dynect.net	208.78.71.14	United States
ns5.dnsmadeeasy.com	208.94.148.13	United States
ns6.dnsmadeeasy.com	208.80.124.13	United States
ns7.dnsmadeeasy.com	208.80.126.13	United States