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Whois & Analysis for lacoste.com

Dec 6, 2019 5:27 pm UTC

DOMAIN OWNER WHOIS

The owner has chosen to keep his whois contact information private.
Desktop screen Desktop screenshot for lacoste.com
79

9 criteria passed
2 criteria to solve

PERFORMANCE OPPORTUNITIES

Make all versions of your website point to the same URL.
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Fill the missing alt attributes on your images.
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OVERVIEW

• Domain Owner
Private
• Category
Style & Fashion  >  Clothing  >  Accessories  >  Shopping
• Online since
• Alexa Rank
#13.419, lacoste.com is in the world's top 20.000 websites!

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TECHNICAL SEO & SECURITY

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by GeoTrust Inc. has expired on November 17, 2019.
Title Tag
Lacoste | Polos, T-Shirts, Shoes & More
Length: 43 (recommended: 10 to 70)
Meta Description
Lacoste delivers classic, modern clothing inspired by sport and French elegance since 1933.
Length: 91 (recommended: 50 to 160)
Google preview
Desktop Version

Lacoste | Polos, T-Shirts, Shoes & More

https://lacoste.com

Lacoste delivers classic, modern clothing inspired by sport and French elegance since 1933.

Mobile Version

https://lacoste.com

Lacoste | Polos, T-Shirts, Shoes & More

Lacoste delivers classic, modern clothing inspired by sport and French elegance since 1933.

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

No 301 redirects are in place to redirect traffic to your preferred domain. Pages that load successfully both with and without www. are treated as duplicate content! Not all versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, height=device-height, initial-scale=1.0, minimum-scale=1.0

SEMANTIC ANALYSIS

The owner has associated the following topics to the website.

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by lacoste.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Lacoste Confidence: 79% Arrow up

Lacoste is a French clothing company, founded in 1933 by tennis player René Lacoste and André Gillier.

It sells high-end clothing, footwear, perfume, leather goods, watches, eyewear, and most famously polo shirts.

In recent years, Lacoste has introduced a home line of sheeting and towels.

The company can be recognized by its green crocodile logo.

René Lacoste, the company's founder, was nicknamed "the Crocodile" by fans because of his tenacity on the tennis court.

In November 2012 Lacoste was bought by Swiss family-held group Maus Frères.

T-shirt Confidence: 72% Arrow up

A T-shirt (or tee shirt, or tee) is a style of unisex fabric shirt, named after the T shape of the body and sleeves.

It is normally associated with short sleeves, a round neck line known as a crew neck, with no collar.

T-shirts are generally made of a light, inexpensive fabric, and are easy to clean.

History of clothing and textiles Confidence: 71% Arrow up

The study of the history of clothing and textiles traces the availability and use of textiles and other materials and the development of technology for the making of clothing over human history.

The wearing of clothing is exclusively a human characteristic and is a feature of most human societies.

It is not known when humans began wearing clothes but anthropologists believe that animal skins and vegetation were adapted into coverings as protection from cold, heat and rain, especially as humans migrated to new climates.

Clothing and textiles have been important in human history and reflect the materials available to a civilization as well as the technologies that had been mastered.

The social significance of the finished product reflects their culture.

Shoe Confidence: 69% Arrow up

A shoe is an item of footwear intended to protect and comfort the human foot while the wearer is doing various activities.

Shoes are also used as an item of decoration and fashion.

The design of shoes has varied enormously through time and from culture to culture, with appearance originally being tied to function.

Additionally, fashion has often dictated many design elements, such as whether shoes have very high heels or flat ones.

Contemporary footwear in the 2010s varies widely in style, complexity and cost.

Basic sandals may consist of only a thin sole and simple strap and be sold for a low cost.

High fashion shoes made by famous designers may be made of expensive materials, use complex construction and sell for hundreds or even thousands of dollars a pair.

Some shoes are designed for specific purposes, such as boots designed specifically for mountaineering or skiing.

French language Confidence: 68% Arrow up

French (or) is a Romance language of the Indo-European family.

It descended from the Vulgar Latin of the Roman Empire, as did all Romance languages.

French has evolved from Gallo-Romance, the spoken Latin in Gaul, and more specifically in Northern Gaul.

Its closest relatives are the other langues d'oïl—languages historically spoken in northern France and in southern Belgium, which French (Francien) has largely supplanted.

French was also influenced by native Celtic languages of Northern Roman Gaul like Gallia Belgica and by the (Germanic) Frankish language of the post-Roman Frankish invaders.

Today, owing to France's past overseas expansion, there are numerous French-based creole languages, most notably Haitian Creole.

A French-speaking person or nation may be referred to as "Francophone" in both English and French.

WEBSITE SPEED

lacoste.com website speed is fast. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

2s

This domain loads at the median speed of 2 seconds.

Speed Percentile

41%

lacoste.com is faster than approximately 41 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

This website is ranked #13.419 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

  • lacoste.com daily visitors distribution - Total: 18 countries
  • Flag for IndiaIndia (3.3%)
  • Flag for United States of AmericaUnited States of America (25.3%)
  • Flag for FranceFrance (7.9%)
  • Flag for Korea (Republic of)Korea (Republic of) (6.2%)
  • Flag for BrazilBrazil (4.1%)
  • Flag for CanadaCanada (7.7%)
  • Flag for JapanJapan (15.2%)
  • Flag for JapanJapan (14.4%)
  • Flaf icon for other countryOthers (15.9%)

Traffic country ranks

Country Rank
Flag for Viet NamViet Nam #6.394
Flag for IndiaIndia #40.978
Flag for TunisiaTunisia #3.097
Flag for United States of AmericaUnited States of America #8.464
Flag for Hong KongHong Kong #7.623

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How lacoste.com looks like on a mobile device such as an iPhone.

Tablet
How lacoste.com looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 46% #ffffff
  • 21% #f0f0f0
  • 7% #101010
  • 3% #105030
  • 2% #005030
  • 2% #f0ffff
  • 2% #f0fff0
  • 2% #c0a090
  • 1% #b09080
  • 1% #90b0a0
  • 1% #b08070
  • 1% #204060

Text/code ratio

lacoste.com's text/code ratio is 2.03%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 2.03%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 0
  • <H2> 8
  • <H3> 0
  • <H4> 0
  • <H5> 0
  • <H6> 0

However, you have not defined a top level heading, or <H1>. It is used to define the most important heading.

We recommend using one top level heading to set up a semantic relationship between that heading and the remainder of the content on a page. It clearly describes to the readers and the search engines what it is about.

<H2>
2nd level heading
Holiday sale30-50% off
Croco magic collection
Gifts for him
Gifts for her
Leather goods
Alt attributes Arrow up

We found 107 images on this website.
47 ALT attributes are missing on your image tags. The issue affects 29 actual different images that could be loaded more than once in your page.

Image Image URL Occurrences
Image with missing alt attribute found on lacoste.com https://imagena1.lacoste.com/dw/image/v2/AAUP_PRD/on/demandware.static/-/Library-Sites-LacosteNACont... 1
Image with missing alt attribute found on lacoste.com https://imagena1.lacoste.com/dw/image/v2/AAUP_PRD/on/demandware.static/-/Library-Sites-LacosteNACont... 2
Image with missing alt attribute found on lacoste.com https://imagena1.lacoste.com/dw/image/v2/AAUP_PRD/on/demandware.static/-/Library-Sites-LacosteNACont... 1
Image with missing alt attribute found on lacoste.com https://imagena1.lacoste.com/dw/image/v2/AAUP_PRD/on/demandware.static/-/Library-Sites-LacosteNACont... 2
Image with missing alt attribute found on lacoste.com https://imagena1.lacoste.com/dw/image/v2/AAUP_PRD/on/demandware.static/-/Library-Sites-LacosteNACont... 1

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 47 images on lacoste.com. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

You have a relatively high presence on social media, keep going!

The more people share your website, the more likely you will get links from others, which is a key point when it comes to improving your overall search engine rankings.

  • Facebook iconFacebook
  • Total Engagement 1.377
  • Likes 15
  • Shares 1.359
  • Comments 3
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