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Whois & Analysis for novartis.com

Dec 8, 2019 1:40 am UTC

DOMAIN OWNER WHOIS

The owner's whois contact information is public.
• Organization
Novartis AG
• Address
P.O. Box CH-4002,
• City
Basel
• Zip Code
4002
• State
CH
• Country Code
CH
• Phone Number
• Domain Registrar
Desktop screen Desktop screenshot for novartis.com
62

8 criteria passed
3 criteria to solve

PERFORMANCE OPPORTUNITIES

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OVERVIEW

• Domain Owner
Novartis AG See more
• Category
Business  >  Biotech/Biomedical
• Online since
• Age
29 years, 10 months, 10 days
• Alexa Rank
#54.051, novartis.com is in the world's top 100.000 websites!

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TECHNICAL SEO & SECURITY

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by CloudFlare, Inc. has expired on September 1, 2020.
Title Tag
Novartis
Length: 8 (recommended: 10 to 70)
Meta Description
Novartis is a global healthcare company based in Switzerland that provides solutions to address the evolving needs of patients worldwide.
Length: 137 (recommended: 50 to 160)
Google preview
Desktop Version

Novartis

https://novartis.com

Novartis is a global healthcare company based in Switzerland that provides solutions to address the evolving needs of patients worldwide.

Mobile Version

https://novartis.com

Novartis

Novartis is a global healthcare company based in Switzerland that provides solutions to address the evolving needs of patients wor...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
rating general
viewport width=device-width,initial-scale=1,user-scalable=no,maximum-scale=1

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by novartis.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Novartis Confidence: 87% Arrow up

Novartis International AG is a Swiss multinational pharmaceutical company based in Basel, Switzerland.

It is one of the largest pharmaceutical companies by both market cap and sales.

Switzerland Confidence: 78% Arrow up

Switzerland, officially the Swiss Confederation, is a federal republic in Europe.

It consists of 26 cantons, and the city of Bern is the seat of the federal authorities.

Medical tourism Confidence: 64% Arrow

WEBSITE SPEED

novartis.com website speed is slow. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

2.1s

This domain loads at the median speed of 2.1 seconds.

Speed Percentile

39%

novartis.com is faster than approximately 39 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

This website is ranked #54.051 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

  • novartis.com daily visitors distribution - Total: 6 countries
  • Flag for IndiaIndia (16.9%)
  • Flag for PakistanPakistan (3.0%)
  • Flag for United States of AmericaUnited States of America (27.4%)
  • Flag for South AfricaSouth Africa (5.0%)
  • Flaf icon for other countryOthers (47.7%)

Traffic country ranks

Country Rank
Flag for IndiaIndia #25.696
Flag for EgyptEgypt #27.360
Flag for TurkeyTurkey #76.733
Flag for PakistanPakistan #18.369
Flag for United States of AmericaUnited States of America #40.328

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How novartis.com looks like on a mobile device such as an iPhone.

Tablet
How novartis.com looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 32% #f0f0f0
  • 28% #e0e0e0
  • 23% #ffffff
  • 4% #0060b0
  • 2% #f0f0ff
  • 2% #1060a0
  • 1% #f0ffff
  • 1% #5080a0
  • 1% #507090
  • 1% #60a0d0
  • 0% #4080b0
  • 0% #3070a0

Text/code ratio

novartis.com's text/code ratio is 5.33%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 5.33%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 2
  • <H2> 11
  • <H3> 5
  • <H4> 0
  • <H5> 0
  • <H6> 0
<H1>
Top level heading
Novartis home
At novartis, we are reimagining medicine
<H2>
2nd level heading
Novartis r&d day
Accelerating our digital transformation with amazon web services (aws)
Novartis phase ııı data on new inhaled dual combination qmf149 show significant improvement across key asthma outcomes versus monotherapy
Novartis expects to sustain long-term growth with a robust pipeline of 25+ potential blockbusters highlighted at r&d day
Novartis tender offer for the medicines company commences
<H3>
3rd level heading
Navigate novartis
Contact us
About novartis
Our portfolio
Careers
Alt attributes Arrow up

We found 10 images on this website.
2 ALT attributes are missing on your image tags.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 2 images on novartis.com. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

Congratulations, your website is highly shared on social media! It's an excellent signal for your overall SEO strategy.

  • Facebook iconFacebook
  • Total Engagement 14.967
  • Likes 9.932
  • Shares 4.642
  • Comments 393

DOMAIN REGISTRAR

Domain Registrar MARKMONITOR, INC.
Registration Date 04/02/1996 29 years, 10 months, 10 days ago
Last Modified 12/07/2019 6 years, 2 months, 1 day ago
Expiration Date 11/17/2020 Expired
Nameservers Arrow up
Host IP Address Country
dns4.novartis.com 160.62.14.116 Flag for United StatesUnited States
dns2.novartis.com 160.62.7.59 Flag for SwitzerlandSwitzerland
dns3.novartis.com 160.62.14.115 Flag for United StatesUnited States

SERVER DETAILS

Server map
  • Service Provider (ISP)
  • Cloudflare, Inc.
  • IP Address
  • 104.18.0.16
  • Country
  • Flag for United StatesUnited States
  • Region
  • Virginia , Ashburn
  • Latitude and Longitude
  • 39.0438 : -77.4874
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