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Whois & Analysis for rayovac.com

Dec 17, 2019 7:07 pm UTC

DOMAIN OWNER WHOIS

ⓘ The owner has chosen to keep his whois contact information private.
Desktop screen Desktop screenshot for rayovac.com

SEO SCORE

rayovac.com
Make your link ↑ do-follow
52

✅ 6 criteria passed
❌ 5 criteria to solve

PERFORMANCE OPPORTUNITIES

Make your website secure with an SSL certificate.
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Make your title tag clear, concise and include your most important keywords.
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OVERVIEW

• Domain Owner
Private
• Category
Hobbies & Interests  >  Cigars / Vaping / Tobacco & Accessories
• Online since
December 21, 1994 Explore Wayback Machine
• Alexa Rank
#301.712, rayovac.com is in the world's top 1 million websites

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TECHNICAL SEO & SECURITY

❌ SSL Certificate
This website is not SSL secured (HTTPS). Consider adding a free SSL Certificate.
❌ Title Tag
Batteries, Hearing Aid Batteries, Flashlights, & Battery Chargers | Rayovac ®
Length: 82 (recommended: 10 to 70)
✅ Meta Description
Find batteries for every device, hearing aid batteries, flashlights, and battery chargers. Batteries Matter, Choose RAYOVAC®.
Length: 126 (recommended: 50 to 160)
ⓘ Google preview
Desktop Version

Batteries, Hearing Aid Batteries, Flashlights, & Battery...

http://rayovac.com

Find batteries for every device, hearing aid batteries, flashlights, and battery chargers. Batteries Matter, Choose RAYOVAC®.

Mobile Version

http://rayovac.com

Batteries, Hearing Aid Batteries, Flashlights, & Battery...

Find batteries for every device, hearing aid batteries, flashlights, and battery chargers. Batteries Matter, Choose RAYOVAC®.

✅ Encoding
Great, language/character encoding is specified: utf-8
❌ URL Resolve

No 301 redirects are in place to redirect traffic to your preferred domain. Pages that load successfully both with and without www. are treated as duplicate content! Not all versions of your page point to the same URL.

URL Resolved URL
http://rayovac.com https://www.rayovac.com/
https://rayovac.com HTTP header error
http://www.rayovac.com http://www.rayovac.com/
https://www.rayovac.com https://www.rayovac.com/
✅ Robots.txt
https://www.rayovac.com/robots.txt
✅ URL Parameters
Great, the domain URLs look clean.
Attribute Value
ⓘ viewport width=device-width, initial-scale=1.0

SEMANTIC ANALYSIS

ⓘ The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by rayovac.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Spectrum Brands Confidence: 88% Arrow up

Spectrum Brands Holdings, Inc. is an American diversified company established in 2005 as the successor company to Rayovac Corporation.

Rayovac had been located in Wisconsin since its conception as The French Battery Company in 1906.

Rayovac, as a division of Spectrum Brands, remained headquartered in Madison, Wisconsin, along with Remington even while the parent company, Spectrum Brands, was headquartered in Georgia.

On April 15, 2010 Spectrum Brands announced that it would be moving Corporate Headquarters back to Madison, WI.

Spectrum Brands moved its Headquarters to Middleton, WI in October 2013.
Hearing aid Confidence: 84% Arrow up

A hearing aid or deaf aid is a device designed to improve hearing.

Hearing aids are classified as medical devices in most countries, and regulated by the respective regulations.

Small audio amplifiers such as PSAPs or other plain sound reinforcing systems cannot be sold as "hearing aids".
Battery (electricity) Confidence: 79% Arrow up

An electric battery is a device consisting of one or more electrochemical cells with external connections provided to power electrical devices such as flashlights, smartphones, and electric cars.

When a battery is supplying electric power, its positive terminal is the cathode and its negative terminal is the anode.

The terminal marked negative is the source of electrons that when connected to an external circuit will flow and deliver energy to an external device.

When a battery is connected to an external circuit, electrolytes are able to move as ions within, allowing the chemical reactions to be completed at the separate terminals and so deliver energy to the external circuit.

It is the movement of those ions within the battery which allows current to flow out of the battery to perform work.

Historically the term "battery" specifically referred to a device composed of multiple cells, however the usage has evolved to additionally include devices composed of a single cell.
Ampere Confidence: 78% Arrow up

The ampere (SI unit symbol: A, dimension symbol: I), often shortened to "amp", is a unit of electric current.

In the International System of Units (SI) the ampere is one of the seven SI base units.

It is named after André-Marie Ampère (1775–1836), French mathematician and physicist, considered the father of electrodynamics.
Flashlight Confidence: 75% Arrow up

A flashlight (often called a torch outside North America) is a portable hand-held electric light.

The source of the light is usually an incandescent light bulb or light-emitting diode (LED).

A typical flashlight consists of a light bulb mounted in a reflector, a transparent cover (sometimes combined with a lens) to protect the light source and reflector, a battery, and a switch.

These are supported and protected by a case.

WEBSITE SPEED

✅ rayovac.com website speed is normal. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

0.7s

This domain loads at the median speed of 0.7 seconds.

Speed Percentile

91%

rayovac.com is faster than approximately 91 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

ⓘ This website is ranked #301.712 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

  • rayovac.com daily visitors distribution - Total: 1 country
  • Flag for United States of AmericaUnited States of America (92.7%)
  • Flaf icon for other countryOthers (7.3%)

Traffic country ranks

Country Rank
Flag for United States of AmericaUnited States of America #61.584

LAYOUT

ⓘ Doctype HTML5 Arrow ⓘ Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How rayovac.com looks like on a mobile device such as an iPhone.

Tablet
How rayovac.com looks like on a tablet such as an iPad.

Main colors used

ⓘ These are the main HTML color codes used by this website. Arrow
  • 24% #808080
  • 22% #000000
  • 17% #105060
  • 8% #206070
  • 2% #40a0e0
  • 2% #60b0f0
  • 2% #90c0f0
  • 2% #404050
  • 2% #2080d0
  • 2% #3090d0
  • 1% #b0d0f0
  • 1% #601020

Text/code ratio

ⓘ rayovac.com's text/code ratio is 4.25%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 4.25%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

✅ Headings Arrow up

Great, we found headings on this page.

  • <H1> 0
  • <H2> 5
  • <H3> 7
  • <H4> 1
  • <H5> 0
  • <H6> 0

However, you have not defined a top level heading, or <H1>. It is used to define the most important heading.

We recommend using one top level heading to set up a semantic relationship between that heading and the remainder of the content on a page. It clearly describes to the readers and the search engines what it is about.

<H2>
2nd level heading
People love long-lasting rayovac® batteries
Try rayovac® hearing aid batteries risk free
Tougher than ever
Most advanced hearing aid battery system yet.*
Sign-up for our newsletter
<H3>
3rd level heading
The rayovac® performance guarantee
Batterıes
Hearıng aıd batterıes
Lıghts
Portable power
SEE MORE
<H4>
4th level heading
Message
❌ Alt attributes Arrow up

We found 14 images on this website.
1 ALT attributes are missing on your image tags.

Image Image URL Occurrences
Image with missing alt attribute found on rayovac.com //googleads.g.doubleclick.net/pagead/viewthroughconversion/1010718332/?value=0&label=dZ1xCNyp8QMQ_Kz... 1

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 1 images on rayovac.com. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

❌ This is an overview of your homepage shares on social networks.

It's a good start.

You should focus on obtaining more social shares to improve your overall SEO strategy. Check out these tips to build a better social media presence.

  • Facebook iconFacebook
  • Total Engagement 1
  • Likes 0
  • Shares 1
  • Comments 0
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