✅ 10 criteria passed
❌ 1 criteria to solve
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Standard Life – Pensions and Savings
https://standardlife.com
Standard Life is a life savings company. We’re here to help you with your financial choices – helping you aim for a better future. There's a lot to look forward to.
https://standardlife.com
Standard Life – Pensions and Savings
Standard Life is a life savings company. We’re here to help you with your financial choices – helping you aim for a better future....
Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.
| Attribute | Value |
| ⓘ viewport | width=device-width, initial-scale=1.0 |
ⓘ The owner has associated the following topics to the website.
ⓘ The results of our semantic analysis are shown below using the website's language.
They are the main concepts covered by standardlife.com.
Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.
| Topics | |
Standard Life Confidence: 81%
|
|
We're Here to Help Confidence: 78%
|
|
Wealth Confidence: 69%
|
|
Financial services Confidence: 65%
|
|
Pension Confidence: 65%
|
✅ standardlife.com website speed is fast. Page speed is important for visitors and search engines.
Get insights to improve your page loading time.
This domain loads at the median speed of 1 seconds.
standardlife.com is faster than approximately 80 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.
A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.
ⓘ This website is ranked #261.418 by Alexa.
This rank is traffic based. The lower the rank is, the better the domain is ranked.
| Country | Rank |
United Kingdom of Great Britain and Northern Ireland |
#6.815 |
Mobile Rendering
This website seems to be optimized for Mobile Visitors.
Phone
Tablet
A good text to HTML ratio is anywhere from 25 to 70%.
This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.
Great, we found headings on this page.
| Top level heading |
| Here to help you make good choices for your life savings |
| 2nd level heading |
| Supporting you |
| Strategic partnership with the phoenix group |
| 3rd level heading |
| Personal |
| Advisers |
| Employers |
| We’re an international business |
| 4th level heading |
| Operations across europe |
We found 6 images on this website.
5
ALT attributes are missing on your image tags.
Alternative text allows you to add a description to an image.
Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.
It looks like you're missing alternative text for 5 images on standardlife.com. Check your website to make sure it's specified for each image on the page.
| Anchor | Type | URL |
| UK customers | text | https://www.standardlife.co.uk/c1/index.page |
| UK advisers | text | https://www.standardlifeadviser.co.uk/adviser/index.page |
| UK employers | text | https://www.standardlifeworkplace.co.uk/workplace/index.page |
| text | https://www.facebook.com/standardlifeuk/ | |
| text | https://twitter.com/standardlifeuk | |
| you tube | text | https://www.youtube.com/user/standardlifeplc |
| linked in | text | https://www.linkedin.com/company/standard-life-uk |
| No anchor | empty | https://www.instagram.com/standardlifeuk/ |
| Diversity and inclusion | text | https://www.standardlifeaberdeen.com/who-we-are/inclusion-and-diversity |
| Standard Life Ireland | text | https://www.standardlife.ie/ie/index.page |
| Standard Life Germany | text | https://www.standardlife.de/ |
| ⓘ Domain Registrar | CSC CORPORATE DOMAINS, INC. |
| ⓘ Registration Date | 04/11/1995 30 years, 10 months ago |
| ⓘ Last Modified | 04/08/2019 6 years, 10 months, 2 days ago |
| ⓘ Expiration Date | 04/12/2020 Expired |
| Host | IP Address | Country |
| ns2.bt.net | 217.32.105.90 | United Kingdom |
| ns1.bt.net | 217.32.105.91 | United Kingdom |
| ns0.bt.net | 217.35.209.188 | United Kingdom |
| spdns3.cscdns.net | 156.154.130.100 | United States |
| webdns1.standardlife.net | 193.138.107.185 | United Kingdom |
| webdns2.standardlife.net | 193.138.107.186 | United Kingdom |
| Domain |
United Kingdom of Great Britain and Northern Ireland (97.5%)
ⓘ Responsive website, mobile-friendly.
SOCIAL MEDIA PRESENCE
You're doing quiet good on social media!
Social shares are a key signal, among many others, that search engines use to evaluate the rankings of a website. Asking people to share your pages, adding visible social share buttons and make great quality content are 3 of the most powerful ways to grow your social presence.