Whois & Analysis for ziplocal.com

Ziplocal is a digital marketing company that provides local search information across the United States.

Ziplocal previously printed yellow pages.

Ziplocal provides digital services for small to medium-sized business, such as websites, local and organic SEO tools, social media marketing, and reputation management.

Search engine optimization (SEO) is the process of improving the quality and quantity of website traffic to a website or a web page from search engines.

SEO targets unpaid traffic (known as "natural" or "organic" results) rather than direct traffic or paid traffic.

Unpaid traffic may originate from different kinds of searches, including image search, video search, academic search, news search, and industry-specific vertical search engines.

Digital marketing is the component of marketing that uses the Internet and online-based digital technologies such as desktop computers, mobile phones, and other digital media and platforms to promote products and services.

Its development during the 1990s and 2000s changed the way brands and businesses use technology for marketing.

As digital platforms became increasingly incorporated into marketing plans and everyday life, and as people increasingly used digital devices instead of visiting physical shops, digital marketing campaigns have become prevalent, employing combinations of search engine optimization (SEO), search engine marketing (SEM), content marketing, influencer marketing, content automation, campaign marketing, data-driven marketing, e-commerce marketing, social media marketing, social media optimization, e-mail direct marketing, display advertising, e-books, and optical disks and games have become commonplace.

Digital marketing extends to non-Internet channels that provide digital media, such as television, mobile phones (SMS and MMS), callbacks, and on-hold mobile ringtones.

The extension to non-Internet channels differentiates digital marketing from online marketing.

Marketing is the act of satisfying and retaining customers.

It is one of the primary components of business management and commerce.

Web design encompasses many different skills and disciplines in the production and maintenance of websites.

The different areas of web design include web graphic design; user interface design (UI design); authoring, including standardised code and proprietary software; user experience design (UX design); and search engine optimization.

Often many individuals will work in teams covering different aspects of the design process, although some designers will cover them all.

The term "web design" is normally used to describe the design process relating to the front-end (client side) design of a website including writing markup.

Web design partially overlaps web engineering in the broader scope of web development.

Web designers are expected to have an awareness of usability and be up to date with web accessibility guidelines.