Whois & Analysis for 5hd.co

Search engine marketing (SEM) is a form of Internet marketing that involves the promotion of websites by increasing their visibility in search engine results pages (SERPs) primarily through paid advertising.

SEM may incorporate search engine optimization (SEO), which adjusts or rewrites website content and site architecture to achieve a higher ranking in search engine results pages to enhance pay per click (PPC) listings.

Web design encompasses many different skills and disciplines in the production and maintenance of websites.

The different areas of web design include web graphic design; interface design; authoring, including standardised code and proprietary software; user experience design; and search engine optimization.

Often many individuals will work in teams covering different aspects of the design process, although some designers will cover them all.

The term web design is normally used to describe the design process relating to the front-end (client side) design of a website including writing mark up.

Web design partially overlaps web engineering in the broader scope of web development.

Web designers are expected to have an awareness of usability and if their role involves creating mark up then they are also expected to be up to date with web accessibility guidelines.

Digital marketing (also known as data-driven marketing) is an umbrella term for the marketing of products or services using digital technologies, mainly on the Internet, but also including mobile phones, display advertising, and any other digital medium.

In marketing, lead generation is the initiation of consumer interest or enquiry into products or services of a business.

Leads can be created for purposes such as list building, e-newsletter list acquisition or for sales leads.

The methods for generating leads typically fall under the umbrella of advertising, but may also include non-paid sources such as organic search engine results or referrals from existing customers.

Marketing is the study and management of exchange relationships.

The American Marketing Association has defined marketing as "the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large.".