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Whois & Analysis for afr.com

Dec 24, 2019 12:54 am UTC

DOMAIN OWNER WHOIS

The owner's whois contact information is public.
• Organization
Fairfax Digital Australia and New Zealand Pty Ltd
• City
Darling Island
• Zip Code
2009
• State
NSW
• Country Code
AU
• Phone Number
• Domain Registrar
Desktop screen Desktop screenshot for afr.com
79

9 criteria passed
2 criteria to solve

PERFORMANCE OPPORTUNITIES

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OVERVIEW

• Domain Owner
Fairfax Digital Australia and New Zealand Pty Ltd See more
• Category
Personal Finance  >  Financial News
• Online since
• Age
27 years, 5 months, 16 days
• Alexa Rank
#11.678, afr.com is in the world's top 20.000 websites!

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TECHNICAL SEO & SECURITY

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by Amazon has expired on August 17, 2020.
Title Tag
Financial Review - Business, Finance and Investment News | afr.com
Length: 66 (recommended: 10 to 70)
Meta Description
The Australian Financial Review reports the latest news from business, finance, investment and politics, updated in real time. It has a reputation for independent, award-winning journalism and is essential reading for the business and investor community.
Length: 254 (recommended: 50 to 160)
Google preview
Desktop Version

Financial Review - Business, Finance and Investment News | afr.com

https://afr.com

The Australian Financial Review reports the latest news from business, finance, investment and politics, updated in real time. It has a reputation for independent, a...

Mobile Version

https://afr.com

Financial Review - Business, Finance and Investment News | afr.com

The Australian Financial Review reports the latest news from business, finance, investment and politics, updated in real time. It...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
robots noarchive,index
viewport width=device-width, initial-scale=1.0

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by afr.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Journalism Confidence: 72% Arrow up

Journalism is the production and distribution of reports on the interaction of events, facts, ideas, and people that are the "news of the day" and that informs society to at least some degree.

The word applies to the occupation (professional or not), the methods of gathering information, and the organizing literary styles.

Journalistic media include: print, television, radio, Internet, and, in the past, newsreels.

Politics Confidence: 68% Arrow up

Politics (from Greek Politiká: Politika, definition "affairs of the cities") is the process of making decisions applying to all members of each group.

More narrowly, it refers to achieving and exercising positions of governance — organized control over a human community, particularly a state.

Furthermore, politics is the study or practice of the distribution of power and resources within a given community (this is usually a hierarchically organized population) as well as the interrelationship(s) between communities.

Finance Confidence: 67% Arrow
Community Confidence: 65% Arrow
The Australian Financial Review Confidence: 64% Arrow

WEBSITE SPEED

afr.com website speed is fast. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

1.3s

This domain loads at the median speed of 1.3 seconds.

Speed Percentile

67%

afr.com is faster than approximately 67 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

This website is ranked #11.678 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

  • afr.com daily visitors distribution - Total: 6 countries
  • Flag for United States of AmericaUnited States of America (4.9%)
  • Flag for AustraliaAustralia (81.0%)
  • Flaf icon for other countryOthers (14.1%)

Traffic country ranks

Country Rank
Flag for IndiaIndia #39.535
Flag for SingaporeSingapore #6.751
Flag for PhilippinesPhilippines #8.507
Flag for United States of AmericaUnited States of America #45.052
Flag for Hong KongHong Kong #6.523

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How afr.com looks like on a mobile device such as an iPhone.

Tablet
How afr.com looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 56% #ffffff
  • 29% #f0f0f0
  • 4% #1070c0
  • 2% #f0ffff
  • 1% #f0f0ff
  • 1% #b0c0d0
  • 1% #fffff0
  • 1% #2070b0
  • 0% #fff0f0
  • 0% #403020
  • 0% #4090e0
  • 0% #fff0ff

Text/code ratio

afr.com's text/code ratio is 1.37%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 1.37%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 1
  • <H2> 40
  • <H3> 92
  • <H4> 0
  • <H5> 0
  • <H6> 0
<H1>
Top level heading
Australian financial review
<H2>

For a better readability, only the first 20 <H2> tags are shown below.

2nd level heading
More
Street talk
Chanticleer
Rear window
Decade of dısruptıon
<H3>

For a better readability, only the first 20 <H3> tags are shown below.

3rd level heading
Melbourne building company in liquidation (2)
Guide to buying newer apartments (2)
Growthpoint strikes one of the biggest office deals of the year (2)
'so high lol,' tweets musk as tesla shares hit $us420
Asx flat; shortened session ahead
Alt attributes Arrow up

We found 47 images on this website.
1 ALT attributes are missing on your image tags.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 1 images on afr.com. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

You have a relatively high presence on social media, keep going!

The more people share your website, the more likely you will get links from others, which is a key point when it comes to improving your overall search engine rankings.

  • Facebook iconFacebook
  • Total Engagement 2.784
  • Likes 34
  • Shares 2.725
  • Comments 25

DOMAIN REGISTRAR

Domain Registrar CSC CORPORATE DOMAINS, INC.
Registration Date 06/03/1997 27 years, 5 months, 16 days ago
Last Modified 05/29/2019 5 years, 5 months, 21 days ago
Expiration Date 06/02/2020 Expired
Nameservers Arrow up
Host IP Address Country
ns-1452.awsdns-53.org 205.251.197.172 Flag for United StatesUnited States
ns-1910.awsdns-46.co.uk 205.251.199.118 Flag for United StatesUnited States
ns-170.awsdns-21.com 205.251.192.170 Flag for United StatesUnited States

SERVER DETAILS

Server map
  • Service Provider (ISP)
  • Amazon Technologies Inc.
  • IP Address
  • 13.249.11.67
  • Country
  • Flag for FranceFrance
  • Region
  • Île-de-France , Paris
  • Latitude and Longitude
  • 48.8566 : 2.35222
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