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SEO Report for alc.ca

Dec 9, 2019 10:07 pm
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Desktop screen Desktop screenshot for alc.ca

SEO SCORE

Favicon for alc.caalc.ca
NEW Make this link ↑ a do-follow link
72

✅ 9 criteria passed
❌ 2 criteria to solve

PERFORMANCE OPPORTUNITIES

Follow Google PageSpeed Insights to make your page faster.
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Fill the missing alt attributes on your images.
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OVERVIEW

• Category
Hobbies & Interests  >  Gambling
• Online since
October 23, 2000 (explore Wayback Machine)
• Age
22 years, 5 months, 1 day
• Alexa Rank
#163.500, alc.ca is in the world's top 1 million websites
• Owner
Atlantic Lottery Corporation (See more)

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SEO

❌ SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by DigiCert Inc has expired on March 15, 2021.
✅ Title Tag
Atlantic Lottery Corporation | Winning Numbers, Games & More
Length: 64 (recommended: 10 to 70)
✅ Meta Description
Get the latest winning lotto numbers, play your favourite games online, & much more at alc.ca. Visit The Atlantic Lottery Corporation online today to learn more.
Length: 165 (recommended: 50 to 160)
ⓘ Google preview
Desktop Version

Atlantic Lottery Corporation | Winning Numbers, Games & More

https://alc.ca

Get the latest winning lotto numbers, play your favourite games online, & much more at alc.ca. Visit The Atlantic Lottery Corporation online today to learn more....

Mobile Version

Favicon for alc.ca https://alc.ca

Atlantic Lottery Corporation | Winning Numbers, Games & More

Get the latest winning lotto numbers, play your favourite games online, & much more at alc.ca. Visit The Atlantic Lottery Corp...

✅ Encoding
Great, language/character encoding is specified: utf-8
✅ URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Resolved URL
http://alc.ca https://www.alc.ca/content/alc/en.html
https://alc.ca https://www.alc.ca/content/alc/en.html
http://www.alc.ca https://www.alc.ca/content/alc/en.html
https://www.alc.ca https://www.alc.ca/content/alc/en.html
✅ Robots.txt
https://www.alc.ca/robots.txt
✅ URL Parameters
Great, the domain URLs look clean.
Attribute Value
ⓘ viewport width=device-width, initial-scale=1

SEMANTIC ANALYSIS

ⓘ The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by alc.ca.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Atlantic Lottery Corporation Confidence: 89% Arrow up

The Atlantic Lottery Corporation (ALC) (French: Société des loteries de l'Atlantique), currently branded as simply Atlantic Lottery or Loto Atlantique, is a Canadian organization that operates lottery games in Atlantic Canada.

It is owned jointly by the four Atlantic provincial governments: New Brunswick, Prince Edward Island, Nova Scotia and Newfoundland and Labrador.

ALC's headquarters are located in Moncton, New Brunswick.

Profits returned by ALC are distributed to the provinces for their general funds.
Lottery Confidence: 72% Arrow up

A lottery is a form of legalized government gambling that involves the drawing of numbers for a prize.

Lotteries are outlawed by some governments, while others endorse it to the extent of organizing a national or state lottery.

It is common to find some degree of regulation of lottery by governments; the most common regulation is prohibition of sale to minors.

Though lotteries were common in the United States and some other countries during the 19th century, by the beginning of the 20th century, most forms of gambling, including lotteries and sweepstakes, were illegal in the U.S. and most of Europe as well as many other countries.

This remained so until well after World War II.

In the 1960s casinos and lotteries began to re-appear throughout the world as a means for governments to raise revenue without raising taxes.

WEBSITE SPEED

❌ alc.ca website speed is slow. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

1.3s

This domain loads at the median speed of 1.3 seconds.

Speed Percentile

65%

alc.ca is faster than approximately 65 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

TRAFFIC

ⓘ This website is ranked #163.500 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

  • alc.ca daily visitors distribution - Total: 1 country
  • Flag for CanadaCanada (98.1%)
  • Flaf icon for other countryOthers (3.8%)

Traffic country ranks

Country Rank
Flag for CanadaCanada #3.477

LAYOUT

ⓘ Doctype HTML5 Arrow ⓘ Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How alc.ca looks like on a mobile device such as an iPhone.

Tablet
How alc.ca looks like on a tablet such as an iPad.

Main colors used

ⓘ These are the main HTML color codes used by this website. Arrow
  • 12% #e0e0e0
  • 12% #70c0f0
  • 8% #60c0ff
  • 7% #00a0e0
  • 7% #d0e0f0
  • 6% #f0f0f0
  • 6% #70b0e0
  • 5% #ffffff
  • 4% #40b0ff
  • 4% #60a0f0
  • 4% #707080
  • 3% #a0d0f0

Text/code ratio

ⓘ alc.ca's text/code ratio is 3.32%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 3.32%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

✅ Headings Arrow up

Great, we found headings on this page.

  • <H1> 22
  • <H2> 8
  • <H3> 3
  • <H4> 0
  • <H5> 0
  • <H6> 0
<H1>
Top level heading
Recent winners
Heather neill (2)
Judy dunham (2)
Nicholas george
Amanda traverse
SEE MORE
<H2>
2nd level heading
North milton, pe (2)
Elgin, nb (2)
Fredericton, nb
Placentia, nl
Membertou, ns
SEE MORE
<H3>
3rd level heading
Please upgrade your browser for an improved experience
More games (2)
❌ Alt attributes Arrow up

We found 38 images on this website.
7 ALT attributes are missing on your image tags.

Image Image URL Occurrences
Image with missing alt attribute found on alc.ca /content/dam/alc/images/Footer/19Knowyourlimit-en.jpg 1
Image with missing alt attribute found on alc.ca https://r.turn.com/r/beacon?&b2=_On_kGPLuZX-Dvn6ilSUGk-XV2cA4ORq24a94DL3EKq6Vl6VWR-H8U9VgSQ2po9MkbD-... 1
Image with missing alt attribute found on alc.ca https://secure.adnxs.com/px?id=999561&seg=13438861&redir=https%3A%2F%2Fpixel.mediaiqdigital.com%2Fpi... 1
Image with missing alt attribute found on alc.ca https://secure.adnxs.com/px?id=1026893&seg=14421391&redir=https%3A%2F%2Fpixel.mediaiqdigital.com%2Fp... 1
Image with missing alt attribute found on alc.ca https://nova.collect.igodigital.com/c2/1345616/track_page_view?payload=%7B%22title%22%3A%22Atlantic%... 1
SEE MORE

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 7 images on alc.ca. Check your website to make sure it's specified for each image on the page.

SOCIAL

✅ This is an overview of your homepage shares on social networks.

Congratulations, your website is highly shared on social media! It's an excellent signal for your overall SEO strategy.

  • Facebook iconFacebook
  • Total Engagement 32.032
  • Likes 18.231
  • Shares 12.211
  • Comments 1.590

DOMAIN

ⓘ Domain Registrar REG.CA (REGCA ENTERPRISES INC.)
ⓘ Registration Date 10/23/2000 22 years, 5 months, 1 day ago
ⓘ Last Modified 08/14/2017 5 years, 7 months, 11 days ago
Nameservers Arrow up
Host IP Address Country
ns1.alc.ca 207.179.139.33 Flag for United StatesUnited States
ns2.alc.ca 207.179.139.161 Flag for United StatesUnited States

SERVER

Server map
  • ⓘ Service Provider (ISP)
  • Atlantic Lottery Corporation
  • ⓘ IP Address
  • 207.179.139.35
  • ⓘ Country
  • Flag for United StatesUnited States
  • ⓘ Region
  • Maine , Saint John Plantation
  • ⓘ Latitude and Longitude
  • 47.2084 : -68.8073

OWNER

ⓘ The owner's whois contact information is public.
Name
Atlantic Lottery Corporation
Address
922 Main St
City
Moncton
Zip
E1C8W6
State
NB
Country Code
CA
Phone
Show phone
Email
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