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SEO Report for amazon.in

November 27, 2019 1:21 AM
Desktop screen Desktop screenshot for amazon.in

SEO SCORE

Favicon for amazon.inamazon.in
79

9 criteria passed
2 criteria to solve

PERFORMANCE OPPORTUNITIES

Make your title tag clear, concise and include your most important keywords.
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Fill the missing alt attributes on your images.
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OVERVIEW

• Category
Shopping
• Alexa Rank
#49, amazon.in is in the world's top 100 websites!

FREE FORM BUILDER

Representation of an online Form

Free online forms for your website

Use our free online form builder to create any type of form for amazon.in.

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SEO

SSL Certificate
Great, this website is SSL secured (HTTPS).
The certificate issued by Amazon is valid from November 22, 2019 to November 22, 2020.
Title Tag
Online Shopping site in India: Shop Online for Mobiles, Books, Watches, Shoes and More - Amazon.in
Length: 98 (recommended: 10 to 70)
Meta Description
Amazon.in: Online Shopping India - Buy mobiles, laptops, cameras, books, watches, apparel, shoes and e-Gift Cards. Free Shipping & Cash on Delivery Available.
Length: 162 (recommended: 50 to 160)
Google preview
Desktop Version

Online Shopping site in India: Shop Online for Mobiles, Books, Watches...

https://amazon.in

Amazon.in: Online Shopping India - Buy mobiles, laptops, cameras, books, watches, apparel, shoes and e-Gift Cards. Free Shipping & Cash on Delivery Available.

Mobile Version

Favicon for amazon.in https://amazon.in

Online Shopping site in India: Shop Online for Mobiles, Books, Watches...

Amazon.in: Online Shopping India - Buy mobiles, laptops, cameras, books, watches, apparel, shoes and e-Gift Cards. Free Shipping &...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.

SEMANTIC ANALYSIS

The owner has associated the following topics to the website.

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by amazon.in.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Online shopping Confidence: 82% Arrow up

Online shopping is a form of electronic commerce which allows consumers to directly buy goods or services from a seller over the Internet using a web browser.

Consumers find a product of interest by visiting the website of the retailer directly or by searching among alternative vendors using a shopping search engine, which displays the same product's availability and pricing at different e-retailers.

As of 2016, customers can shop online using a range of different computers and devices, including desktop computers, laptops, tablet computers and smartphones.

Cash on delivery Confidence: 80% Arrow up

Cash on delivery (COD), sometimes called collect on delivery, is the sale of goods by mail order where payment is made on delivery rather than in advance.

If the goods are not paid for, they are returned to the retailer.

Originally, the term applied only to payment by cash but as other forms of payment have become more common, the word "cash" has sometimes been replaced with the word "collect" to include transactions by checks, credit cards or debit cards.

India Confidence: 79% Arrow up

India, officially the Republic of India (Bhārat Gaṇarājya), is a country in South Asia.

It is the seventh-largest country by area, the second-most populous country (with over 1.2 billion people), and the most populous democracy in the world.

It is bounded by the Indian Ocean on the south, the Arabian Sea on the southwest, and the Bay of Bengal on the southeast.

It shares land borders with Pakistan to the west; China, Nepal, and Bhutan to the northeast; and Myanmar (Burma) and Bangladesh to the east.

In the Indian Ocean, India is in the vicinity of Sri Lanka and the Maldives.

India's Andaman and Nicobar Islands share a maritime border with Thailand and Indonesia.

Amazon.com Confidence: 71% Arrow up

Amazon.com (or), also called Amazon, is an American electronic commerce and cloud computing company that was founded on July 5, 1994, by Jeff Bezos and is based in Seattle, Washington.

It is the largest Internet-based retailer in the world by total sales and market capitalization.

Amazon.com started as an online bookstore, later diversifying to sell DVDs, Blu-rays, CDs, video downloads/streaming, MP3 downloads/streaming, audiobook downloads/streaming, software, video games, electronics, apparel, furniture, food, toys, and jewelry.

The company also produces consumer electronics—notably, Kindle e-readers, Fire tablets, Fire TV, and Echo—and is the world's largest provider of cloud infrastructure services (IaaS and PaaS).

Amazon also sells certain low-end products like USB cables under its in-house brand AmazonBasics.

Laptop Confidence: 71% Arrow up

A laptop, often called a notebook or "notebook computer", is a small, portable with a "clamshell" form factor, an alphanumeric keyboard on the lower part of the "clamshell" and a thin LCD or LED computer screen on the upper portion, which is opened up to use the computer.

Laptops are folded shut for transportation, and thus are suitable for mobile use.

Although originally there was a distinction between laptops and notebooks, the former being bigger and heavier than the latter, as of 2014, there is often no longer any difference.

Laptops are commonly used in a variety of settings, such as at work, in education, Internet surfing using sites such as YouTube and for personal multimedia and home computer use.

WEBSITE SPEED

amazon.in website speed is fast. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

2.2s

This domain loads at the median speed of 2.2 seconds.

Speed Percentile

37%

amazon.in is faster than approximately 37 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

TRAFFIC

This website is ranked #49 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Alexa data for amazon.in

Daily visitors by country

  • amazon.in daily visitors distribution - Total: 2 countries
  • Flag for IndiaIndia (93.3%)
  • Flaf icon for other countryOthers (6.7%)

Traffic country ranks

Country Rank
Flag for IndiaIndia #4
Flag for United States of AmericaUnited States of America #1.019

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website doesn't seem to be optimized for Mobile Visitors.

Phone
How amazon.in looks like on a mobile device such as an iPhone.

Tablet
How amazon.in looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 28% #000000
  • 21% #ffffff
  • 13% #101010
  • 8% #f0f0f0
  • 7% #203040
  • 3% #f0ffff
  • 2% #c0a060
  • 1% #d0b090
  • 1% #f0f0ff
  • 1% #f0e0d0
  • 1% #fffff0
  • 1% #d0c0a0

Text/code ratio

amazon.in's text/code ratio is 1.12%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 1.12%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 0
  • <H2> 28
  • <H3> 0
  • <H4> 0
  • <H5> 0
  • <H6> 0

However, you have not defined a top level heading, or <H1>. It is used to define the most important heading.

We recommend using one top level heading to set up a semantic relationship between that heading and the remainder of the content on a page. It clearly describes to the readers and the search engines what it is about.

<H2>

For a better readability, only the first 20 <H2> tags are shown below.

2nd level heading
Triple camera smartphones | starting ₹8,990
Under ₹400 | free delivery
Up to 40% off : chocolates & more
Sign in for your best experience
Recharges, bills, movies & more
Alt attributes Arrow up

We found 189 images on this website.
15 ALT attributes are missing on your image tags. The issue affects 13 actual different images that could be loaded more than once in your page.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 15 images on amazon.in. Check your website to make sure it's specified for each image on the page.

SOCIAL

This is an overview of your homepage shares on social networks.

Congratulations, your website is highly shared on social media! It's an excellent signal for your overall SEO strategy.

  • Facebook iconFacebook
  • Total Engagement 1.352.749
  • Likes 797.318
  • Shares 529.884
  • Comments 25.546
  • Pinterest iconPinterest 0
  • Linkedin iconLinkedin 0
  • Stumbleupon iconStumbleupon 0

SERVER

Server map
  • Service Provider (ISP)
  • Amazon.com, Inc.
  • IP Address
  • 52.95.116.115
  • Country
  • Flag for IrelandIreland
  • Region
  • Leinster , Dublin
  • Latitude and Longitude
  • 53.3498 : -6.26031

SHOPPING COMPETITORS IN IRELAND

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