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Whois & Analysis for arstechnica.com

Dec 9, 2019 2:57 am UTC

DOMAIN OWNER WHOIS

The owner's whois contact information is public.
• Organization
Conde Nast Digital
• Address
One World Trade Center
• City
New York
• Zip Code
10007
• State
NY
• Country Code
US
• Phone Number
• Domain Registrar
Desktop screen Desktop screenshot for arstechnica.com
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1 criteria to solve

PERFORMANCE OPPORTUNITIES

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OVERVIEW

• Domain Owner
Conde Nast Digital See more
• Category
News / Weather / Information
• Online since
December 30, 1998 Explore Wayback Machine
• Age
25 years, 3 months, 28 days
• Alexa Rank
#2.931, arstechnica.com is in the world's top 5.000 websites!

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TECHNICAL SEO & SECURITY

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by Sectigo Limited has expired on January 16, 2021.
Title Tag
Ars Technica
Length: 12 (recommended: 10 to 70)
Meta Description
Serving the Technologist for more than a decade. IT news, reviews, and analysis.
Length: 80 (recommended: 50 to 160)
Google preview
Desktop Version

Ars Technica

https://arstechnica.com

Serving the Technologist for more than a decade. IT news, reviews, and analysis.

Mobile Version

https://arstechnica.com

Ars Technica

Serving the Technologist for more than a decade. IT news, reviews, and analysis.

Encoding
Great, language/character encoding is specified: utf-8
Hreflang Tags
Alternate URL Hreflang
https://arstechnica.com/ en
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width,initial-scale=1

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by arstechnica.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Ars Technica Confidence: 89% Arrow up

Ars Technica (Latin-derived for the "art of technology") is a website covering news in technology, science, politics, and society, created by Ken Fisher and Jon Stokes in 1998.

It publishes news, reviews, and guides on issues such as computer hardware and software, science, technology policy, and video games.

Many of the site's writers are postgraduates and some work for research institutions.

Articles on the website are written in a less-formal tone than those in traditional journals.

Technology Confidence: 73% Arrow up

Technology ("science of craft", from Greek, techne, "art, skill, cunning of hand"; and) is the collection of techniques, skills, s and processes used in the production of goods or services or in the accomplishment of objectives, such as scientific investigation.

Technology can be the knowledge of techniques, processes, and the like, or it can be embedded in machines which can be operated without detailed knowledge of their workings.

Review Confidence: 68% Arrow up

A review is an evaluation of a publication, service, or company such as a movie (a movie review), video game (video game review), musical composition (music review of a composition or recording), book (book review); a piece of hardware like a car, home appliance, or computer; or an event or performance, such as a live music concert, play, musical theater show, dance show, or art exhibition.

In addition to a critical evaluation, the review's author may assign the work a rating to indicate its relative merit.

More loosely, an author may review current events, trends, or items in the news.

A compilation of reviews may itself be called a review.

The New York Review of Books, for instance, is a collection of essays on literature, culture, and current affairs.

National Review, founded by William F. Buckley, Jr., is an influential conservative magazine, and Monthly Review is a long-running socialist periodical.

News Confidence: 67% Arrow
Analysis Confidence: 61% Arrow

WEBSITE SPEED

arstechnica.com website speed is normal. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

1.3s

This domain loads at the median speed of 1.3 seconds.

Speed Percentile

66%

arstechnica.com is faster than approximately 66 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

This website is ranked #2.931 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

  • arstechnica.com daily visitors distribution - Total: 19 countries
  • Flag for IndiaIndia (5.5%)
  • Flag for United States of AmericaUnited States of America (58.3%)
  • Flag for CanadaCanada (4.5%)
  • Flag for JapanJapan (11.9%)
  • Flaf icon for other countryOthers (21.2%)

Traffic country ranks

Country Rank
Flag for IndiaIndia #4.336
Flag for SingaporeSingapore #3.352
Flag for TaiwanTaiwan #7.194
Flag for PakistanPakistan #6.162
Flag for United States of AmericaUnited States of America #823

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How arstechnica.com looks like on a mobile device such as an iPhone.

Tablet
How arstechnica.com looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 67% #f0f0f0
  • 23% #606060
  • 1% #ffffff
  • 1% #407090
  • 1% #000000
  • 1% #608090
  • 1% #301000
  • 0% #306060
  • 0% #b02030
  • 0% #405040
  • 0% #c04040
  • 0% #905040

Text/code ratio

arstechnica.com's text/code ratio is 5.26%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 5.26%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 1
  • <H2> 31
  • <H3> 11
  • <H4> 0
  • <H5> 0
  • <H6> 0
<H1>
Top level heading
Ars technica
<H2>

For a better readability, only the first 20 <H2> tags are shown below.

2nd level heading
Guidemaster: the best tech that will make your home an even better place
Diana prince reunites with her long-lost love in first wonder woman 1984 trailer
The physics behind how fire ants band together into robust floating “rafts”
3d printing can keep aging air force aircraft flying
A nebbishy bank teller discovers he’s trapped in a video game in free guy
<H3>
3rd level heading
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Alt attributes Arrow up

We found 2 images on this website.
2 ALT attributes are missing on your image tags.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 2 images on arstechnica.com. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

You have a relatively high presence on social media, keep going!

The more people share your website, the more likely you will get links from others, which is a key point when it comes to improving your overall search engine rankings.

  • Facebook iconFacebook
  • Total Engagement 2.572
  • Likes 364
  • Shares 1.927
  • Comments 281

DOMAIN REGISTRAR

Domain Registrar CSC CORPORATE DOMAINS, INC.
Registration Date 12/30/1998 25 years, 3 months, 28 days ago
Last Modified 12/26/2017 6 years, 4 months, 2 days ago
Expiration Date 12/30/2019 Expired
Nameservers Arrow up
Host IP Address Country
ns2.servercentral.net 64.202.97.8 Flag for United StatesUnited States
ns1.servercentral.net 64.202.97.7 Flag for United StatesUnited States

SERVER DETAILS

Server map
  • Service Provider (ISP)
  • Server Central Network
  • IP Address
  • 50.31.169.131
  • Country
  • Flag for United StatesUnited States
  • Region
  • Illinois , Melrose Park
  • Latitude and Longitude
  • 41.9171 : -87.8957
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