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SEO Report for avon.ru

December 20, 2019 7:30 AM
Desktop screen Desktop screenshot for avon.ru

SEO SCORE

Favicon for avon.ruavon.ru
59

7 criteria passed
4 criteria to solve

PERFORMANCE OPPORTUNITIES

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OVERVIEW

• Category
Shopping
• Online since
• Age
20 years, 10 months, 1 day
• Alexa Rank
#5.177, avon.ru is in the world's top 10.000 websites!

FREE FORM BUILDER

Representation of an online Form

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Use our free online form builder to create any type of form for avon.ru.

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SEO

Redirection
avon.ru redirects to https://my.avon.ru
SSL Certificate
This website is not SSL secured (HTTPS). Consider adding a free SSL Certificate.
Title Tag
Avon - Официальный сайт
Length: 38 (recommended: 10 to 70)
Meta Description
Каталог косметики и парфюмерии. Общие сведения о компании и ее продукции. Интернет-магазин для представителей. Описание партнерской программы, анкеты координатора и представителя.
Length: 332 (recommended: 50 to 160)
Google preview
Desktop Version

Avon - Официальный сайт

http://avon.ru

Каталог косметики и парфюмерии. Общие сведения о компании и ее продукции. Интернет-магазин для представителей. Описание партнерской программы, анкеты координатора и...

Mobile Version

Favicon for avon.ru http://avon.ru

Avon - Официальный сайт

Каталог косметики и парфюмерии. Общие сведения о компании и ее продукции. Интернет-магазин для представителей. Описание партнерско...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

No 301 redirects are in place to redirect traffic to your preferred domain. Pages that load successfully both with and without www. are treated as duplicate content! Not all versions of your page point to the same URL.

URL Resolved URL
http://avon.ru https://my.avon.ru/
https://avon.ru error with SSL certificate
http://www.avon.ru https://my.avon.ru/
https://www.avon.ru error with SSL certificate
Robots.txt
URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1, minimum-scale=1, maximum-scale=1

SEMANTIC ANALYSIS

The owner has associated the following topics to the website.

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by avon.ru.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Интернет-магазин Confidence: 84% Arrow up

Интернет-магазин — сайт, торгующий товарами посредством сети Интернет.

Позволяет пользователям онлайн, в своём браузере или через мобильное приложение, сформировать заказ на покупку, выбрать способ оплаты и доставки заказа, оплатить заказ.

При этом продажа товаров осуществляется дистанционным способом и она накладывает ограничения на продаваемые товары..

Парфюмерия Confidence: 72% Arrow up

Парфюме́рия (от  — «сквозь запах») — совокупность изделий, применяемых для ароматизации чего-либо.

Обычно парфюмерные изделия представляет собой жидкие растворы.

Растворителями могут быть спирт, смесь спирта и воды, дипропиленгликоль и другие жидкости.

Ароматические вещества могут быть как натурального происхождения (эфирные масла), так и искусственного (синтетические ароматизаторы, например, ванилин).

Сайт Confidence: 65% Arrow
Avon Products Confidence: 65% Arrow
Косметика Confidence: 64% Arrow

WEBSITE SPEED

avon.ru website speed is normal. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

1.6s

This domain loads at the median speed of 1.6 seconds.

Speed Percentile

55%

avon.ru is faster than approximately 55 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

TRAFFIC

This website is ranked #5.177 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Alexa data for avon.ru

Daily visitors by country

  • avon.ru daily visitors distribution - Total: 3 countries
  • Flag for Russian FederationRussian Federation (94.0%)
  • Flaf icon for other countryOthers (6%)

Traffic country ranks

Country Rank
Flag for Russian FederationRussian Federation #153
Flag for AzerbaijanAzerbaijan #2.394
Flag for UkraineUkraine #3.609

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How avon.ru looks like on a mobile device such as an iPhone.

Tablet
How avon.ru looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 50% #ffffff
  • 21% #f0f0f0
  • 3% #f0c070
  • 3% #404050
  • 2% #e0d0b0
  • 2% #fff0f0
  • 2% #303040
  • 1% #fffff0
  • 1% #fff0ff
  • 1% #f0d080
  • 1% #f0ffff
  • 1% #505060

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 0
  • <H2> 4
  • <H3> 0
  • <H4> 0
  • <H5> 0
  • <H6> 0

However, you have not defined a top level heading, or <H1>. It is used to define the most important heading.

We recommend using one top level heading to set up a semantic relationship between that heading and the remainder of the content on a page. It clearly describes to the readers and the search engines what it is about.

<H2>
2nd level heading
Лучшее в avon
Конкурсы и акции
Звездные представители
Вас может заинтересовать
Alt attributes Arrow up

We found 46 images on this website.
45 ALT attributes are missing on your image tags.

Image Image URL Occurrences
Image with missing alt attribute found on avon.ru /mediaMarket-ru/7535/distillery_logo_unq_a25ab1d997eb472ea18704b1125089bf.png 1
Image with missing alt attribute found on avon.ru /mediaMarket-ru/7539/new_unq_b3517133d0514461ab56c57f77986644.png 1
Image with missing alt attribute found on avon.ru /mediaMarket-ru/7537/essense_unq_4c14f89a5bfc47848520c5d268ac756e.png 1
Image with missing alt attribute found on avon.ru /mediaMarket-ru/7543/40_unq_5b4ec2792d2847d09b5e93c2184efe93.png 1
Image with missing alt attribute found on avon.ru /mediaMarket-ru/7544/mark-logo_unq_1494aa8cf3e8447bba02dceabfedb9a6.png 1

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 45 images on avon.ru. Check your website to make sure it's specified for each image on the page.

SOCIAL

This is an overview of your homepage shares on social networks.

You have a relatively high presence on social media, keep going!

The more people share your website, the more likely you will get links from others, which is a key point when it comes to improving your overall search engine rankings.

  • Facebook iconFacebook
  • Total Engagement 7.579
  • Likes 537
  • Shares 6.953
  • Comments 89
  • Pinterest iconPinterest 0
  • Linkedin iconLinkedin 0
  • Stumbleupon iconStumbleupon 0

DOMAIN

Registration Date 04/01/2000 20 years, 10 months, 1 day ago
Expiration Date 04/30/2020 Expired
Nameservers Arrow up
Host IP Address Country
dns1.avon.com 134.65.201.30 Flag for United StatesUnited States
dns4.avon.com 134.65.42.140 Flag for United StatesUnited States

SERVER

Server map
  • Service Provider (ISP)
  • HLL LLC
  • IP Address
  • 178.248.237.146
  • Country
  • Flag for RussiaRussia
  • Region
  • Moscow , Moscow
  • Latitude and Longitude
  • 55.7662 : 37.5325

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