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Whois & Analysis for axa-equitable.com

Dec 11, 2019 3:31 pm UTC

DOMAIN OWNER WHOIS

The owner has chosen to keep his whois contact information private.
Desktop screen Desktop screenshot for axa-equitable.com
90

10 criteria passed
1 criteria to solve

PERFORMANCE OPPORTUNITIES

Fill the missing alt attributes on your images.
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OVERVIEW

• Domain Owner
Private
• Category
Personal Finance  >  Insurance  >  Retirement Planning
• Online since
February 11, 1998 Explore Wayback Machine
• Age
26 years, 8 months, 27 days
• Alexa Rank
#346.778, axa-equitable.com is in the world's top 1 million websites

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TECHNICAL SEO & SECURITY

Redirection
axa-equitable.com redirects to https://us.axa.com
SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by Entrust, Inc. has expired on June 19, 2020.
Title Tag
Advice. Retirement. Life Insurance. - AXA
Length: 41 (recommended: 10 to 70)
Meta Description
With innovative life insurance, retirement, and annuity products, AXA offers services that help to address ones financial planning needs
Length: 136 (recommended: 50 to 160)
Google preview
Desktop Version

Advice. Retirement. Life Insurance. - AXA

https://axa-equitable.com

With innovative life insurance, retirement, and annuity products, AXA offers services that help to address ones financial planning needs

Mobile Version

https://axa-equitable.com

Advice. Retirement. Life Insurance. - AXA

With innovative life insurance, retirement, and annuity products, AXA offers services that help to address ones financial planning...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1.0

SEMANTIC ANALYSIS

The owner has associated the following topics to the website.

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by axa-equitable.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
AXA Confidence: 80% Arrow up

AXA is a French multinational insurance firm headquartered in the 8th arrondissement of Paris that engages in global insurance, investment management, and other financial services.

Life insurance Confidence: 78% Arrow up

Life insurance (or life assurance, especially in the Commonwealth of Nations), is a contract between an insurance policy holder and an insurer or assurer, where the insurer promises to pay a designated beneficiary a sum of money (the benefit) in exchange for a premium, upon the death of an insured person (often the policy holder).

Depending on the contract, other events such as terminal illness or critical illness can also trigger payment.

The policy holder typically pays a premium, either regularly or as one lump sum.

Other expenses (such as funeral expenses) can also be included in the benefits.

Life annuity Confidence: 76% Arrow up

A life annuity is an annuity, or series of payments at fixed intervals, paid while the purchaser (or annuitant) is alive.

A life annuity is an insurance product typically sold or issued by life insurance companies.

Life annuities may be sold in exchange for the immediate payment of a lump sum (single-payment annuity) or a series of regular payments (flexible payment annuity), prior to the onset of the annuity.

Service (economics) Confidence: 72% Arrow up

In economics, a service is a transaction in which no physical goods is transferred from the seller to the buyer.

The benefits of such a service are held to be demonstrated by the buyer's willingness to make the exchange.

Public services are those that society (nation state, fiscal union, region) as a whole pays for.

Using resources, skill, ingenuity, and experience, service providers benefit service consumers.

Retirement Confidence: 71% Arrow up

Retirement is the point where a person stops employment completely.

A person may also semi-retire by reducing work hours.

WEBSITE SPEED

axa-equitable.com website speed is normal. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

1.4s

This domain loads at the median speed of 1.4 seconds.

Speed Percentile

64%

axa-equitable.com is faster than approximately 64 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

This website is ranked #346.778 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

  • axa-equitable.com daily visitors distribution - Total: 1 country
  • Flag for United States of AmericaUnited States of America (100.0%)

Traffic country ranks

Country Rank
Flag for United States of AmericaUnited States of America #82.063

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How axa-equitable.com looks like on a mobile device such as an iPhone.

Tablet
How axa-equitable.com looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 76% #ffffff
  • 16% #f0f0f0
  • 2% #3050b0
  • 1% #f0ffff
  • 1% #fffff0
  • 1% #4060b0
  • 1% #90a0d0
  • 0% #7080e0
  • 0% #504030
  • 0% #605040
  • 0% #5060c0
  • 0% #906040

Text/code ratio

axa-equitable.com's text/code ratio is 9.31%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 9.31%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 1
  • <H2> 7
  • <H3> 25
  • <H4> 2
  • <H5> 0
  • <H6> 1
<H1>
Top level heading
Empowering people to live better lives
<H2>
2nd level heading
Financial advice
Retirement planning
Life ınsurance
Employee benefits
ı am looking for
<H3>
3rd level heading
How can we help?
Helping people plan for financial security since 1859
Planning for your retirement (2)
Life insurance protection (2)
ınvesting for the future (2)
<H4>
4th level heading
Working with axa advisors, llc (2)
<H6>
6th level heading
* ny, ny (212) 314-4600, member fınra, sıpc
Alt attributes Arrow up

We found 9 images on this website.
6 ALT attributes are missing on your image tags. The issue affects 3 actual different images that could be loaded more than once in your page.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 6 images on axa-equitable.com. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

Congratulations, your website is highly shared on social media! It's an excellent signal for your overall SEO strategy.

  • Facebook iconFacebook
  • Total Engagement 14.538
  • Likes 1.869
  • Shares 12.477
  • Comments 192

DOMAIN REGISTRAR

Domain Registrar MARKMONITOR, INC.
Registration Date 02/11/1998 26 years, 8 months, 27 days ago
Last Modified 01/10/2019 5 years, 10 months ago
Expiration Date 02/10/2021 Expired
Nameservers Arrow up
Host IP Address Country
nadc1x18-nedns01.equitable.com 141.191.20.21 Flag for United StatesUnited States
nadc2q25-nedns02.equitable.com 141.191.20.24 Flag for United StatesUnited States

SERVER DETAILS

Server map
  • Service Provider (ISP)
  • AXA Financial, Inc.
  • IP Address
  • 141.191.16.176
  • Country
  • Flag for United StatesUnited States
  • Region
  • Georgia , Atlanta
  • Latitude and Longitude
  • 33.749 : -84.388
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