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Whois & Analysis for backup.com

Jan 15, 2020 4:05 am UTC

DOMAIN OWNER WHOIS

The owner's whois contact information is public.
• Organization
Symantec Corporation
• Address
350 Ellis Street,
• City
Mountain View
• Zip Code
94043
• State
CA
• Country Code
US
• Phone Number
• Domain Registrar
Desktop screen Desktop screenshot for backup.com
66

8 criteria passed
3 criteria to solve

PERFORMANCE OPPORTUNITIES

Consider adding a robots.txt file in your web server's root directory.
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OVERVIEW

• Domain Owner
Symantec Corporation See more
• Category
Technology & Computing  >  Antivirus Software
• Online since
March 15, 1998 Explore Wayback Machine
• Age
26 years, 9 months, 3 days
• Alexa Rank
#466.974, backup.com is in the world's top 1 million websites

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TECHNICAL SEO & SECURITY

Redirection
backup.com redirects to https://us.norton.com
SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by DigiCert Inc has expired on May 14, 2020.
Title Tag
The importance of data backup | Norton
Length: 38 (recommended: 10 to 70)
Meta Description
Why it’s a good idea to make backing up data a part of your cyber hygiene.
Length: 76 (recommended: 50 to 160)
Google preview
Desktop Version

The importance of data backup | Norton

https://backup.com

Why it’s a good idea to make backing up data a part of your cyber hygiene.

Mobile Version

https://backup.com

The importance of data backup | Norton

Why it’s a good idea to make backing up data a part of your cyber hygiene.

Encoding
Great, language/character encoding is specified: utf-8
Hreflang Tags
Alternate URL Hreflang
https://ae.norton.com/internetsecurity-how-to-the-importance-of-data-back-up.html en-ae
https://ar.norton.com/internetsecurity-how-to-the-importance-of-data-back-up.html es-ar
https://au.norton.com/internetsecurity-how-to-the-importance-of-data-back-up.html en-au
https://br.norton.com/internetsecurity-how-to-the-importance-of-data-back-up.html pt-br
https://ca.norton.com/internetsecurity-how-to-the-importance-of-data-back-up.html en-ca
Robots.txt
No robots.txt file was found on this page.
URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1

SEMANTIC ANALYSIS

The owner has associated the following topics to the website.

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by backup.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Cyber hygiene Confidence: 86% Arrow up

' is the establishment and maintenance of an individual's online safety.

It is the online analogue of personal hygiene, and encapsulates the daily routines, occasional checks and general behaviours required to maintain a user's online "health" (security).

This would typically include (but is not limited to): using a firewall, updating virus definitions, running security scans, selecting and maintaining passwords (and other entry systems), updating software, backing-up data and securing personal data.

Backup Confidence: 77% Arrow up

In information technology, a backup, or the process of backing up, refers to the copying and archiving of computer data so it may be used to restore the original after a data loss event.

The verb form is to back up in two words, whereas the noun is backup.

Norton (Symantec) Confidence: 71% Arrow up

Norton, also known as Norton by Symantec, is a division of Symantec, the world’s largest security software provider, and is based out of Mountain View, California.

Since being acquired by the Symantec Corporation, in 1990, Norton has continued to offer a variety of products and services related to digital security.

In 2014 it was announced that Norton parent Symantec would split its business into two units - one focused on security, and one focused on information management, with Norton being placed in the unit focused on security.

WEBSITE SPEED

backup.com website speed is slow. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

1s

This domain loads at the median speed of 1 seconds.

Speed Percentile

80%

backup.com is faster than approximately 80 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

This website is ranked #466.974 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

  • backup.com daily visitors distribution - Total: 1 country
  • Flag for Russian FederationRussian Federation (11.5%)
  • Flaf icon for other countryOthers (88.5%)

Traffic country ranks

Country Rank
Flag for Russian FederationRussian Federation #155.532

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How backup.com looks like on a mobile device such as an iPhone.

Tablet
How backup.com looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 54% #ffffff
  • 8% #f0f0f0
  • 7% #e0e0e0
  • 3% #b0b0a0
  • 3% #f0f0e0
  • 2% #c0c0b0
  • 2% #a0a090
  • 2% #ffd060
  • 1% #e09000
  • 1% #a09080
  • 1% #fffff0
  • 1% #e0e0d0

Text/code ratio

backup.com's text/code ratio is 8.75%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 8.75%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 1
  • <H2> 6
  • <H3> 1
  • <H4> 1
  • <H5> 0
  • <H6> 0
<H1>
Top level heading
The importance of data backup
<H2>
2nd level heading
How to
The importance of backing up
How to backup your data
Data backup options
What’s the best data backup solution?
<H3>
3rd level heading
Want more?
<H4>
4th level heading
All-in-one protection. all for one low price.
Alt attributes Arrow up

We found 9 images on this website.
3 ALT attributes are missing on your image tags. The issue affects 2 actual different images that could be loaded more than once in your page.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 3 images on backup.com. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

You have a relatively high presence on social media, keep going!

The more people share your website, the more likely you will get links from others, which is a key point when it comes to improving your overall search engine rankings.

  • Facebook iconFacebook
  • Total Engagement 4.437
  • Likes 405
  • Shares 3.642
  • Comments 390

DOMAIN REGISTRAR

Domain Registrar MARKMONITOR, INC.
Registration Date 03/15/1998 26 years, 9 months, 3 days ago
Last Modified 08/19/2019 5 years, 3 months, 27 days ago
Expiration Date 03/14/2022 Expired
Nameservers Arrow up
Host IP Address Country
udns2.ultradns.net 204.74.101.1 Flag for United StatesUnited States
udns1.ultradns.net 204.69.234.1 Flag for United StatesUnited States

SERVER DETAILS

Server map
  • Service Provider (ISP)
  • Amazon.com, Inc.
  • IP Address
  • 18.209.182.56
  • Country
  • Flag for United StatesUnited States
  • Region
  • Virginia , Ashburn
  • Latitude and Longitude
  • 39.0438 : -77.4874
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