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SEO Report for bai.org

November 28, 2019 2:45 AM
Desktop screen Desktop screenshot for bai.org

SEO SCORE

Favicon for bai.orgbai.org
72

9 criteria passed
2 criteria to solve

PERFORMANCE OPPORTUNITIES

Follow Google PageSpeed Insights to make your page faster.
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Fill the missing alt attributes on your images.
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OVERVIEW

• Category
Business  >  Marketing
• Online since
• Age
24 years, 10 months, 1 day
• Alexa Rank
#216.126, bai.org is in the world's top 1 million websites

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SEO

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by DigiCert Inc has expired on April 1, 2020.
Title Tag
Financial Services Industry - Training - Webinars - Articles | BAI
Length: 66 (recommended: 10 to 70)
Meta Description
BAI empowers financial services leaders to make smart business decisions that drive positive change and move the industry forward.
Length: 130 (recommended: 50 to 160)
Google preview
Desktop Version

Financial Services Industry - Training - Webinars - Articles | BAI

https://bai.org

BAI empowers financial services leaders to make smart business decisions that drive positive change and move the industry forward.

Mobile Version

Favicon for bai.org https://bai.org

Financial Services Industry - Training - Webinars - Articles | BAI

BAI empowers financial services leaders to make smart business decisions that drive positive change and move the industry forward.

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1.0

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by bai.org.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Leadership Confidence: 71% Arrow up

Leadership is both a research area and a practical skill encompassing the ability of an individual or organization to "lead" or guide other individuals, teams, or entire organizations.

The literature debates various viewpoints: contrasting Eastern and Western approaches to leadership, and also (within the West) US vs.

European approaches.

US academic environments define leadership as "a process of social influence in which a person can enlist the aid and support of others in the accomplishment of a common task".

Leadership seen from a European and non-academic perspective encompasses a view of a leader who can be moved not only by communitarian goals but also by the search for personal power.

Business Confidence: 70% Arrow up

A business (also known as an enterprise, a company or a firm) is an organizational entity involved in the provision of goods and services to consumers.

Businesses serve as a form of economic activity, and are prevalent in capitalist economies, where most of them are privately owned and provide goods and services allocated through a market to consumers and customers in exchange for other goods, services, money, or other forms of exchange that hold intrinsic economic value.

Businesses may also be social non-profit enterprises or state-owned public enterprises operated by governments with specific social and economic objectives.

A business owned by multiple private individuals may form as an incorporated company or jointly organise as a partnership.

Countries have different laws that may ascribe different rights to the various business entities.

Decision-making Confidence: 68% Arrow
Empowerment Confidence: 67% Arrow
Social change Confidence: 65% Arrow

WEBSITE SPEED

bai.org website speed is normal. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

0.6s

This domain loads at the median speed of 0.6 seconds.

Speed Percentile

94%

bai.org is faster than approximately 94 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

TRAFFIC

This website is ranked #216.126 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Alexa data for bai.org

Daily visitors by country

  • bai.org daily visitors distribution - Total: 2 countries
  • Flag for United States of AmericaUnited States of America (77.3%)
  • Flag for IndiaIndia (14.8%)
  • Flaf icon for other countryOthers (7.9%)

Traffic country ranks

Country Rank
Flag for United States of AmericaUnited States of America #67.917
Flag for IndiaIndia #159.431

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How bai.org looks like on a mobile device such as an iPhone.

Tablet
How bai.org looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 29% #ffffff
  • 12% #00a0e0
  • 10% #10b0e0
  • 9% #e0f0f0
  • 5% #30b0e0
  • 4% #3080a0
  • 4% #f0f0f0
  • 3% #f0ffff
  • 3% #406080
  • 3% #305070
  • 2% #4090b0
  • 2% #003060

Text/code ratio

bai.org's text/code ratio is 3.97%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 3.97%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 0
  • <H2> 10
  • <H3> 0
  • <H4> 0
  • <H5> 0
  • <H6> 0

However, you have not defined a top level heading, or <H1>. It is used to define the most important heading.

We recommend using one top level heading to set up a semantic relationship between that heading and the remainder of the content on a page. It clearly describes to the readers and the search engines what it is about.

<H2>
2nd level heading
Baı global ınnovation award winners 2019
Baı banking outlook webinar: preparing for 2020 (2)
3 ways bots can help deliver a better customer experience (2)
Reimagine financial services with digital ıdentity
Rethinking sales ıncentives: using data ınsights to drive the right sales behaviors
Alt attributes Arrow up

We found 11 images on this website.
8 ALT attributes are missing on your image tags.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 8 images on bai.org. Check your website to make sure it's specified for each image on the page.

SOCIAL

This is an overview of your homepage shares on social networks.

You have a relatively high presence on social media, keep going!

The more people share your website, the more likely you will get links from others, which is a key point when it comes to improving your overall search engine rankings.

  • Facebook iconFacebook
  • Total Engagement 2.127
  • Likes 282
  • Shares 1.755
  • Comments 90
  • Pinterest iconPinterest 0
  • Linkedin iconLinkedin 0
  • Stumbleupon iconStumbleupon 0

DOMAIN

Domain Registrar TUCOWS INC.
Registration Date 06/12/1995 24 years, 10 months, 1 day ago
Last Modified 02/20/2019 1 year, 1 month, 17 days ago
Nameservers Arrow up
Host IP Address Country
ns2.rackspace.com 65.61.188.4 Flag for United StatesUnited States
ns.rackspace.com 69.20.95.4 Flag for United StatesUnited States

SERVER

Server map
  • Service Provider (ISP)
  • Rackspace Hosting
  • IP Address
  • 172.99.115.159
  • Country
  • Flag for United StatesUnited States
  • Region
  • Texas , San Antonio
  • Latitude and Longitude
  • 29.508 : -98.3942

BUSINESS > MARKETING COMPETITORS IN UNITED STATES

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