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Whois & Analysis for barings.com

Dec 25, 2019 4:54 pm UTC

DOMAIN OWNER WHOIS

The owner has chosen to keep his whois contact information private.
Desktop screen Desktop screenshot for barings.com
66

8 criteria passed
3 criteria to solve

PERFORMANCE OPPORTUNITIES

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OVERVIEW

• Domain Owner
Private
• Category
News / Weather / Information
• Online since
October 17, 2000 Explore Wayback Machine
• Alexa Rank
#498.049, barings.com is in the world's top 1 million websites

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TECHNICAL SEO & SECURITY

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by DigiCert Inc has expired on January 23, 2020.
Title Tag
Barings
Length: 7 (recommended: 10 to 70)
Meta Description
Barings is a global investment management firm. Barings insights and customized strategies form the foundation for strong partnerships.
Length: 135 (recommended: 50 to 160)
Google preview
Desktop Version

Barings

https://barings.com

Barings is a global investment management firm. Barings insights and customized strategies form the foundation for strong partnerships.

Mobile Version

https://barings.com

Barings

Barings is a global investment management firm. Barings insights and customized strategies form the foundation for strong partners...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by barings.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Investment management Confidence: 74% Arrow up

Investment management is the professional asset management of various securities (shares, bonds and other securities) and other assets (e.g., real estate) in order to meet specified investment goals for the benefit of the investors.

Investors may be institutions (insurance companies, pension funds, corporations, charities, educational establishments etc) or private investors (both directly via investment contracts and more commonly via collective investment schemes e.g. mutual funds or exchange-traded funds).

Business Confidence: 71% Arrow up

A business (also known as an enterprise, a company or a firm) is an organizational entity involved in the provision of goods and services to consumers.

Businesses serve as a form of economic activity, and are prevalent in capitalist economies, where most of them are privately owned and provide goods and services allocated through a market to consumers and customers in exchange for other goods, services, money, or other forms of exchange that hold intrinsic economic value.

Businesses may also be social non-profit enterprises or state-owned public enterprises operated by governments with specific social and economic objectives.

A business owned by multiple private individuals may form as an incorporated company or jointly organise as a partnership.

Countries have different laws that may ascribe different rights to the various business entities.

Partnership Confidence: 70% Arrow up

A partnership is an arrangement where parties, known as partners, agree to cooperate to advance their mutual interests.

The partners in a partnership may be individuals, businesses, interest-based organizations, schools, governments or combinations.

Organizations may partner together to increase the likelihood of each achieving their mission and to amplify their reach.

A partnership may result in issuing and holding equity or may be only governed by a contract.

Partnership agreements can be formed in the following areas:

Barings Bank Confidence: 69% Arrow up

Barings Bank was a British merchant bank based in London, and the world's second oldest merchant bank (after Berenberg Bank).

It was founded in 1762 and was owned by the German-originated Baring family of merchants and bankers.

Globalization Confidence: 68% Arrow

WEBSITE SPEED

barings.com website speed is very slow. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

0.7s

This domain loads at the median speed of 0.7 seconds.

Speed Percentile

90%

barings.com is faster than approximately 90 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

This website is ranked #498.049 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

  • barings.com daily visitors distribution - Total: 1 country
  • Flag for United States of AmericaUnited States of America (63.3%)
  • Flaf icon for other countryOthers (36.7%)

Traffic country ranks

Country Rank
Flag for United States of AmericaUnited States of America #147.834

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How barings.com looks like on a mobile device such as an iPhone.

Tablet
How barings.com looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 27% #ffffff
  • 14% #002050
  • 11% #f0f0f0
  • 8% #206040
  • 7% #105030
  • 5% #e0e0f0
  • 4% #308050
  • 3% #206080
  • 3% #8090a0
  • 3% #50a070
  • 3% #409060
  • 2% #e0f0f0

Text/code ratio

barings.com's text/code ratio is 9.54%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 9.54%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 1
  • <H2> 0
  • <H3> 8
  • <H4> 3
  • <H5> 8
  • <H6> 0
<H1>
Top level heading
Adaptability
<H3>
3rd level heading
2020: the road ahead
Fixed ıncome
Beyond the ındex
ınvesting through the cycle
Streaming ıncome podcast
<H4>
4th level heading
High yield
Private credit
Real estate
<H5>
5th level heading
Fixed ıncome (2)
Alternatives
Americas
Asia pacific
Europe
Alt attributes Arrow up

We found 9 images on this website.
Great, 0 ALT attributes are missing on your image tags.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

It's a good start.

You should focus on obtaining more social shares to improve your overall SEO strategy. Check out these tips to build a better social media presence.

  • Facebook iconFacebook
  • Total Engagement 28
  • Likes 4
  • Shares 24
  • Comments 0
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