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SEO Report for bench.co

December 8, 2019 5:46 PM
Desktop screen Desktop screenshot for bench.co

SEO SCORE

Favicon for bench.cobench.co
72

9 criteria passed
2 criteria to solve

PERFORMANCE OPPORTUNITIES

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OVERVIEW

• Category
Personal Finance  >  Business  >  Tax Planning / Accounting  >  Business Software
• Online since
• Age
10 years, 16 days
• Alexa Rank
#24.821, bench.co is in the world's top 50.000 websites!

FREE FORM BUILDER

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SEO

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by Amazon has expired on June 3, 2020.
Title Tag
Online Bookkeeping Services for Your Small Business | Bench Accounting
Length: 70 (recommended: 10 to 70)
Meta Description
Bench pairs you with a team of professional bookkeepers to do your bookkeeping, leaving you to run your business. Learn more with your free trial today.
Length: 152 (recommended: 50 to 160)
Google preview
Desktop Version

Online Bookkeeping Services for Your Small Business | Bench Accounting

https://bench.co

Bench pairs you with a team of professional bookkeepers to do your bookkeeping, leaving you to run your business. Learn more with your free trial today.

Mobile Version

Favicon for bench.co https://bench.co

Online Bookkeeping Services for Your Small Business | Bench Accounting

Bench pairs you with a team of professional bookkeepers to do your bookkeeping, leaving you to run your business. Learn more with...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1, shrink-to-fit=no
viewport width=device-width, initial-scale=1, shrink-to-fit=no user-scalable=no

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by bench.co.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Bench Accounting Confidence: 86% Arrow up

Bench Accounting, branded as Bench, is a four-year-old fintech company that automates accounting tasks to organize the financials of small businesses, independent contractors, and entrepreneurs.

Pairing its intuitive software with a live bookkeeping team, Bench combines the convenience and efficiency of modern technology with the expertise and time-savings afforded by a professional service.

Bench was founded by Forbes 30 Under 30 winner Ian Crosby, along with Jordan Menashy, Adam Saint, and Pavel Rodionov in 2012.

Unlike traditional accounting solutions, the company provides subscription access to proprietary, cloud-based software in combination with in-house bookkeepers to serve their clients.

Bench has raised $33M in funding to date, services thousands of business owners across the United States, and currently employs 250 people out of its North American headquarters.

Bookkeeping Confidence: 70% Arrow up

Bookkeeping is the recording of financial transactions, and is part of the process of accounting in business.

Transactions include purchases, sales, receipts, and payments by an individual person or an organization/corporation.

There are several standard methods of bookkeeping, such as the single-entry bookkeeping system and the double-entry bookkeeping system, but, while they may be thought of as "real" bookkeeping, any process that involves the recording of financial transactions is a bookkeeping process.

Small business Confidence: 68% Arrow up

Small businesses are privately owned corporations, partnerships, or sole proprietorships that have fewer employees and/or less annual revenue than a regular-sized business or corporation.

Businesses are defined as "small" in terms of being able to apply for government support and qualify for preferential tax policy varies depending on the country and industry.

Small businesses range from fifteen employees under the Australian Fair Work Act 2009, fifty employees according to the definition used by the European Union, and fewer than five hundred employees, to qualify for many U.S. Small Business Administration programs.

While small businesses can also be classified according to other methods, such as annual revenues, shipments, sales, assets, or by annual gross or net revenue or net profits, the number of employees is one of the most widely used measures.

WEBSITE SPEED

bench.co website speed is slow. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

1.6s

This domain loads at the median speed of 1.6 seconds.

Speed Percentile

54%

bench.co is faster than approximately 54 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

TRAFFIC

This website is ranked #24.821 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Alexa data for bench.co

Daily visitors by country

  • bench.co daily visitors distribution - Total: 5 countries
  • Flag for IndiaIndia (3.5%)
  • Flag for United States of AmericaUnited States of America (73.1%)
  • Flag for CanadaCanada (7.3%)
  • Flag for CanadaCanada (12.9%)
  • Flaf icon for other countryOthers (5.6%)

Traffic country ranks

Country Rank
Flag for IndiaIndia #73.826
Flag for PakistanPakistan #45.472
Flag for United States of AmericaUnited States of America #5.343
Flag for CanadaCanada #7.699
Flag for CanadaCanada #0

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How bench.co looks like on a mobile device such as an iPhone.

Tablet
How bench.co looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 66% #f0e0c0
  • 11% #e0d0c0
  • 9% #f0f0f0
  • 8% #f0e0d0
  • 2% #d0c0b0
  • 1% #fff0f0
  • 1% #a0c0c0
  • 1% #70a0a0
  • 1% #108080
  • 0% #e0c070
  • 0% #304040
  • 0% #609090

Text/code ratio

bench.co's text/code ratio is 3.24%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 3.24%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 1
  • <H2> 3
  • <H3> 16
  • <H4> 0
  • <H5> 0
  • <H6> 0
<H1>
Top level heading
America’s largest bookkeeping service for small businesses
<H2>
2nd level heading
Thousands of small business owners trust bench with their books (2)
Try us out for free
<H3>
3rd level heading
You run your business. we’ll do your bookkeeping.
Get a professional bookkeeper at a price you can afford, and powerful financial reporting with zero learningcurve.
We partner with the world’s best
Dedicated bookkeepers, just foryou (3)
Data you can’t do without (2)
Alt attributes Arrow up

We found 68 images on this website.
10 ALT attributes are missing on your image tags. The issue affects 6 actual different images that could be loaded more than once in your page.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 10 images on bench.co. Check your website to make sure it's specified for each image on the page.

SOCIAL

This is an overview of your homepage shares on social networks.

Congratulations, your website is highly shared on social media! It's an excellent signal for your overall SEO strategy.

  • Facebook iconFacebook
  • Total Engagement 16.372
  • Likes 3.830
  • Shares 10.743
  • Comments 1.799
  • Pinterest iconPinterest 0
  • Linkedin iconLinkedin 0
  • Stumbleupon iconStumbleupon 0

DOMAIN

Domain Registrar GODADDY.COM, INC.
Registration Date 07/20/2010 10 years, 16 days ago
Last Modified 07/25/2019 1 year, 11 days ago
Nameservers Arrow up
Host IP Address Country
ns-227.awsdns-28.com 205.251.192.227 Flag for United StatesUnited States
ns-1900.awsdns-45.co.uk 205.251.199.108 Flag for United StatesUnited States
ns-1409.awsdns-48.org 205.251.197.129 Flag for United StatesUnited States

SERVER

Server map
  • Service Provider (ISP)
  • Amazon.com, Inc.
  • IP Address
  • 34.233.130.199
  • Country
  • Flag for United StatesUnited States
  • Region
  • Virginia , Ashburn
  • Latitude and Longitude
  • 39.0438 : -77.4874

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