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Whois & Analysis for betfair.com

Dec 4, 2019 11:17 am UTC

DOMAIN OWNER WHOIS

ⓘ The owner's whois contact information is public.
• Contact Name
Andy Steward
• Organization
The Sporting Exchange Ltd
• Address
Waterfront, Hammersmith Embankment
• City
London
• Zip Code
W6 9HP
• State
London
• Country Code
GB
• Phone Number
Show phone
• Email
Show email
• Domain Registrar
CSC CORPORATE DOMAINS, INC.
See Domain Dates and Nameservers
See Server Details
Desktop screen Desktop screenshot for betfair.com

SEO SCORE

betfair.com
Make your link ↑ do-follow
72

✅ 8 criteria passed
❌ 3 criteria to solve

PERFORMANCE OPPORTUNITIES

Make your meta description eloquent and appealing, neither too short nor too long.
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Consider adding a robots.txt file in your web server's root directory.
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OVERVIEW

• Domain Owner
The Sporting Exchange Ltd See more
• Category
Hobbies & Interests  >  Gambling
• Online since
March 15, 2000 Explore Wayback Machine
• Age
24 years, 1 month, 12 days
• Alexa Rank
#3.930, betfair.com is in the world's top 5.000 websites!

FREE FORM BUILDER

Representation of an online Form

Use our free online form builder to create any type of form for betfair.com.

Beauty and simplicity.

Use templates. No coding. Embed anywhere. Get emails. Collect data.


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TECHNICAL SEO & SECURITY

❌ SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by HydrantID (Avalanche Cloud Corporation) has expired on September 11, 2020.
✅ Title Tag
Betfair Online Betting » Get A Free £20 Exchange Bet
Length: 54 (recommended: 10 to 70)
❌ Meta Description
Join Betfair & bet with the best odds!  ✓ More Ways To Bet  ✓  More Ways To Win  ✓New Customers: Bet £20 on the Exchange and if it loses, we will refund you £20. T&C's Apply.
Length: 218 (recommended: 50 to 160)
ⓘ Google preview
Desktop Version

Betfair Online Betting » Get A Free £20 Exchange Bet

https://betfair.com

Join Betfair & bet with the best odds!  ✓ More Ways To Bet  ✓  More Ways To Win  ✓New Customers: Bet £20 on the Exchange and if it loses,...

Mobile Version

https://betfair.com

Betfair Online Betting » Get A Free £20 Exchange Bet

Join Betfair & bet with the best odds!  ✓ More Ways To Bet  ✓  More Ways To Win  ✓New Customers: Bet £...

✅ Encoding
Great, language/character encoding is specified: utf-8
ⓘ Hreflang Tags
Alternate URL Hreflang
https://www.betfair.com/ x-default
https://www.betfair.com/ en-gb
https://www.betfair.com/ie en-ie
https://www.betfair.com/br pt-br
https://www.betfair.com/pt pt-pt
SEE MORE
✅ URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Resolved URL
http://betfair.com https://www.betfair.com/
https://betfair.com https://www.betfair.com/
http://www.betfair.com https://www.betfair.com/
https://www.betfair.com https://www.betfair.com/
❌ Robots.txt
No robots.txt file was found on this page.
✅ URL Parameters
Great, the domain URLs look clean.
Attribute Value
ⓘ viewport width=device-width, minimum-scale=1.0, initial-scale=1.0, maximum-scale=1.0, user-scalable=no

SEMANTIC ANALYSIS

ⓘ The owner has associated the following topics to the website.

ⓘ The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by betfair.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Betfair Confidence: 85% Arrow up

Betfair Group plc is the world's largest Internet betting exchange.

The company's headquarters are located in Hammersmith in West London, England.

Since 9 March 2011 Betfair has operated its betting exchange under a Gibraltar licence.

It was listed on the London Stock Exchange until it merged with Paddy Power to form Paddy Power Betfair on 2 February 2016.
Non-breaking space Confidence: 73% Arrow up

In word processing and digital typesetting, a non-breaking space (" ") (also called no-break space, non-breakable space (NBSP), hard space, or fixed space) is a space character that prevents an automatic line break at its position.

In some formats, including HTML, it also prevents consecutive whitespace characters from collapsing into a single space.
Online gambling Confidence: 67% Arrow
Ampersand Confidence: 65% Arrow

WEBSITE SPEED

✅ betfair.com website speed is normal. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

2.4s

This domain loads at the median speed of 2.4 seconds.

Speed Percentile

32%

betfair.com is faster than approximately 32 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

ⓘ This website is ranked #3.930 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

  • betfair.com daily visitors distribution - Total: 18 countries
  • Flag for GibraltarGibraltar (17.7%)
  • Flag for United Kingdom of Great Britain and Northern IrelandUnited Kingdom of Great Britain and Northern Ireland (9.6%)
  • Flag for BrazilBrazil (34.4%)
  • Flag for NetherlandsNetherlands (10.7%)
  • Flaf icon for other countryOthers (27.6%)

Traffic country ranks

Country Rank
Flag for IndiaIndia #23.862
Flag for EgyptEgypt #4.063
Flag for BangladeshBangladesh #1.588
Flag for Russian FederationRussian Federation #17.387
Flag for Venezuela (Bolivarian Republic of)Venezuela (Bolivarian Republic of) #1.338
SEE MORE

LAYOUT

ⓘ Doctype HTML5 Arrow ⓘ Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How betfair.com looks like on a mobile device such as an iPhone.

Tablet
How betfair.com looks like on a tablet such as an iPad.

Main colors used

ⓘ These are the main HTML color codes used by this website. Arrow
  • 51% #f0f0f0
  • 20% #000000
  • 6% #ffb010
  • 3% #d0a010
  • 2% #f0b020
  • 2% #b08020
  • 2% #503000
  • 2% #302010
  • 1% #302000
  • 1% #d0a030
  • 1% #705010
  • 1% #403010

Text/code ratio

ⓘ betfair.com's text/code ratio is 2.05%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 2.05%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

❌ Headings Arrow up

We did not find HTML headings (<H1> to <H6>) on this page.

betfair.com currently has 0 HTML heading tags. Each page should have one, and only one, <H1> tag. Use phrases in your headings with your most important keywords in the top level, and be sure to maintain the <H1> to <H6> hierarchy.

  • <H1> 0
  • <H2> 0
  • <H3> 0
  • <H4> 0
  • <H5> 0
  • <H6> 0
✅ Alt attributes Arrow up

We found 0 images on this website.
Great, 0 ALT attributes are missing on your image tags.

SOCIAL MEDIA PRESENCE

✅ This is an overview of your homepage shares on social networks.

Congratulations, your website is highly shared on social media! It's an excellent signal for your overall SEO strategy.

  • Facebook iconFacebook
  • Total Engagement 19.456
  • Likes 9.288
  • Shares 8.038
  • Comments 2.130

DOMAIN REGISTRAR

ⓘ Domain Registrar CSC CORPORATE DOMAINS, INC.
ⓘ Registration Date 03/15/2000 24 years, 1 month, 12 days ago
ⓘ Last Modified 03/11/2019 5 years, 1 month, 17 days ago
ⓘ Expiration Date 03/15/2020 Expired
Nameservers Arrow up
Host IP Address Country
udns1.ultradns.net 204.69.234.1 Flag for United StatesUnited States
udns2.ultradns.net 204.74.101.1 Flag for United StatesUnited States

SERVER DETAILS

Server map
  • ⓘ Service Provider (ISP)
  • The Sporting Exchange Ltd
  • ⓘ IP Address
  • 84.20.210.33
  • ⓘ Country
  • Flag for United KingdomUnited Kingdom
  • ⓘ Region
  • England , London
  • ⓘ Latitude and Longitude
  • 51.5074 : -0.127758

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