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Whois & Analysis for bootbarn.com

Dec 16, 2019 7:58 am UTC

DOMAIN OWNER WHOIS

The owner's whois contact information is public.
• Contact Name
Boot Barn
• Organization
Boot Barn
• Address
15345 Barranca Pkwy
• City
IRVINE
• Zip Code
92618-2216
• State
CA
• Country Code
US
• Phone Number
• Domain Registrar
Desktop screen Desktop screenshot for bootbarn.com
62

8 criteria passed
3 criteria to solve

PERFORMANCE OPPORTUNITIES

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OVERVIEW

• Domain Owner
Boot Barn See more
• Category
Shopping  >  Health & Fitness  >  Men's Health
• Online since
March 13, 1996 Explore Wayback Machine
• Age
28 years, 1 month, 7 days
• Alexa Rank
#37.623, bootbarn.com is in the world's top 50.000 websites!

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TECHNICAL SEO & SECURITY

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by COMODO CA Limited has expired on September 7, 2020.
Title Tag
Cowboy Boots, Western Wear & More | Boot Barn
Length: 49 (recommended: 10 to 70)
Meta Description
Find the latest styles in cowboy boots & hats, western wear, work boots and much more. Check out our huge selection from brands like Ariat, Cinch, Wolverine and more today!
Length: 176 (recommended: 50 to 160)
Google preview
Desktop Version

Cowboy Boots, Western Wear & More | Boot Barn

https://bootbarn.com

Find the latest styles in cowboy boots & hats, western wear, work boots and much more. Check out our huge selection from brands like Ariat, Cinch, Wolverine and...

Mobile Version

https://bootbarn.com

Cowboy Boots, Western Wear & More | Boot Barn

Find the latest styles in cowboy boots & hats, western wear, work boots and much more. Check out our huge selection from brand...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1.0, maximum-scale=1.0, user-scalable=no

SEMANTIC ANALYSIS

The owner has associated the following topics to the website.

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by bootbarn.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Ariat Confidence: 86% Arrow up

Ariat International® is a premium performance footwear, apparel and accessories brand for equestrian sports and other outdoor activities, located in Union City, California.

Ariat was founded by Beth Cross and Pam Parker in 1992.

They saw an opportunity to revolutionize footwear for english and western riders by developing riding boots with advanced athletic shoe technology and construction to improve performance, fit and comfort both in the saddle and on the ground.

The first Ariat boots shipped in 1993 to rave reviews with athletes.

Performance riding apparel launched in 2004.

Today, Ariat offers a full assortment of english and western riding boots and apparel, work boots and work wear, and fashion footwear for active outdoor lifestyles.

With retail outlets in 42 countries, Ariat is the largest brand of riding footwear and apparel in the world.

Wolverine Confidence: 86% Arrow up

The wolverine, Gulo gulo (Gulo is Latin for "glutton"), also referred to as the glutton, carcajou, skunk bear, or quickhatch, is the largest land-dwelling species of the family Mustelidae (weasels).

It is a stocky and muscular carnivore, more closely resembling a small bear than other mustelids.

The wolverine, a solitary animal, has a reputation for ferocity and strength out of proportion to its size, with the documented ability to kill prey many times larger than itself.

Western wear Confidence: 82% Arrow up

Western wear is a category of men's and women's clothing which derives its unique style from the clothes worn in the 19th-century American West.

It ranges from accurate historical reproductions of pioneer, mountain man, Civil War, cowboy and vaquero clothing to the stylized garments popularized by singing cowboys such as Gene Autry and Roy Rogers in the 1940s and 1950s.

Western wear can be very informal, with a t-shirt and blue jeans forming a basic ensemble, or it may consist of tailored formal garments with western accents.

At minimum, western wear generally incorporates a cowboy hat, a leather belt, and cowboy boots.

Barn find Confidence: 77% Arrow up

A barn find is a classic car or motorcycle that has been discovered, often in derelict condition.

The term comes from their tendency to be found in places such as barns, sheds, carports and outbuildings where they have been stored for many years.

The term usually applies to vehicles that are rare and valuable, and which are consequently of great interest to car collectors and enthusiasts despite their poor condition.

Cowboy boot Confidence: 73% Arrow up

Cowboy boots refer to a specific style of riding boot, historically worn by cowboys.

They have a Cuban heel, rounded to pointed toe, high shaft, and, traditionally, no lacing.

Cowboy boots are normally made from cowhide leather but are also sometimes made from "exotic" skins such as alligator, snake, ostrich, lizard, eel, elephant, stingray, elk, buffalo, and the like.

WEBSITE SPEED

bootbarn.com website speed is slow. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

3.1s

This domain loads at the median speed of 3.1 seconds.

Speed Percentile

21%

bootbarn.com is faster than approximately 21 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

This website is ranked #37.623 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

  • bootbarn.com daily visitors distribution - Total: 3 countries
  • Flag for United States of AmericaUnited States of America (68.0%)
  • Flag for MacaoMacao (12.9%)
  • Flaf icon for other countryOthers (19.1%)

Traffic country ranks

Country Rank
Flag for United States of AmericaUnited States of America #7.587
Flag for MacaoMacao #154
Flag for IsraelIsrael #8.294

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How bootbarn.com looks like on a mobile device such as an iPhone.

Tablet
How bootbarn.com looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 16% #f0f0f0
  • 16% #708090
  • 12% #e0e0d0
  • 9% #304050
  • 9% #303040
  • 7% #701020
  • 7% #809090
  • 6% #607080
  • 4% #506070
  • 3% #fff0f0
  • 2% #803030
  • 2% #301000

Text/code ratio

bootbarn.com's text/code ratio is 7.61%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 7.61%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 0
  • <H2> 7
  • <H3> 10
  • <H4> 0
  • <H5> 16
  • <H6> 1

However, you have not defined a top level heading, or <H1>. It is used to define the most important heading.

We recommend using one top level heading to set up a semantic relationship between that heading and the remainder of the content on a page. It clearly describes to the readers and the search engines what it is about.

<H2>
2nd level heading
Rewarded. enroll in our loyalty program today and receive 150 points free!
Men’s
Women’s
Workwear
Boot brands
<H3>
3rd level heading
Shop men's boots
Shop women's boots
The best boots, the best price
$20-$50 off boots & more
Be the first to know
<H5>
5th level heading
Stores near you
Los alamitos
San dimas
Canyon country
Orange
<H6>
6th level heading
Sign in to your account
Alt attributes Arrow up

We found 30 images on this website.
3 ALT attributes are missing on your image tags. The issue affects 2 actual different images that could be loaded more than once in your page.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 3 images on bootbarn.com. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

Congratulations, your website is highly shared on social media! It's an excellent signal for your overall SEO strategy.

  • Facebook iconFacebook
  • Total Engagement 78.024
  • Likes 59.882
  • Shares 12.609
  • Comments 5.533

DOMAIN REGISTRAR

Domain Registrar NETWORK SOLUTIONS, LLC
Registration Date 03/13/1996 28 years, 1 month, 7 days ago
Last Modified 01/13/2019 5 years, 3 months, 6 days ago
Expiration Date 03/14/2022 Expired
Nameservers Arrow up
Host IP Address Country
ns1.p17.dynect.net 208.78.70.17 Flag for United StatesUnited States
ns2.p17.dynect.net 204.13.250.17 Flag for United StatesUnited States
ns3.p17.dynect.net 208.78.71.17 Flag for United StatesUnited States

SERVER DETAILS

Server map
  • Service Provider (ISP)
  • Amazon.com, Inc.
  • IP Address
  • 13.56.162.15
  • Country
  • Flag for United StatesUnited States
  • Region
  • California , San Jose
  • Latitude and Longitude
  • 37.3394 : -121.895
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