Whois & Analysis for branch.io

The mobile Web refers to browser-based Internet services accessed from handheld mobile devices, such as smartphones or feature phones, through a mobile or other wireless network.

A touchpoint can be defined as any way a consumer can interact with a business, whether it be person-to-person, through a website, an app or any form of communication (“Touchpoint Glossary”, n.d).

When consumers come in contact with these touchpoints it gives them the opportunity to compare their prior perceptions of the business and form an opinion (Stein, & Ramaseshan, 2016).

A mobile application software or mobile app is an application software designed to run on mobile devices such as smartphones and tablet computers.

Most such devices are sold with several apps bundled as pre-installed software, such as a web browser, email client, calendar, mapping program, and an app for buying music or other media or more apps.

Some pre-installed apps can be removed by an ordinary uninstall process, thus leaving more storage space for desired ones.

Where the software does not allow this, some devices can be rooted to eliminate the undesired apps.

A user is a person who uses a computer or network service.

Users generally use a system or a software product without the technical expertise required to fully understand it.

Power users use advanced features of programs, though they are not necessarily capable of computer programming and system administration.

Internet Relay Chat (IRC) is an application layer protocol that facilitates communication in the form of text.

The chat process works on a client/server networking model.

IRC clients are computer programs that a user can install on their system.

These clients communicate with chat servers to transfer messages to other clients.

IRC is mainly designed for group communication in discussion forums, called , but also allows one-on-one communication via private messages as well as chat and data transfer, including file sharing.