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SEO Report for bridgespan.org

November 16, 2019 8:23 PM
Desktop screen Desktop screenshot for bridgespan.org

SEO SCORE

Favicon for bridgespan.orgbridgespan.org
62

8 criteria passed
3 criteria to solve

PERFORMANCE OPPORTUNITIES

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OVERVIEW

• Category
Society  >  Hobbies & Interests  >  Investors / Inventors / Patents / Copyright
• Online since
April 17, 2000 (explore Wayback Machine)
• Age
19 years, 11 months, 21 days
• Alexa Rank
#265.587, bridgespan.org is in the world's top 1 million websites

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SEO

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by COMODO CA Limited has expired on January 6, 2020.
Title Tag
Social impact advising to nonprofits, NGOs, philanthropists, and investors | Bridgespan
Length: 87 (recommended: 10 to 70)
Meta Description
The Bridgespan Group consults with nonprofits, donors, and investors to advance learning and accelerate the impact of their work and philanthropy
Length: 145 (recommended: 50 to 160)
Google preview
Desktop Version

Social impact advising to nonprofits, NGOs, philanthropists, and inv...

https://bridgespan.org

The Bridgespan Group consults with nonprofits, donors, and investors to advance learning and accelerate the impact of their work and philanthropy

Mobile Version

Favicon for bridgespan.org https://bridgespan.org

Social impact advising to nonprofits, NGOs, philanthropists, and inv...

The Bridgespan Group consults with nonprofits, donors, and investors to advance learning and accelerate the impact of their work a...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width

SEMANTIC ANALYSIS

The owner has associated the following topics to the website.

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by bridgespan.org.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Bridgespan Group Confidence: 83% Arrow up

The Bridgespan Group is a U.S. nonprofit organization in Boston, Massachusetts that provides management consulting to nonprofits and philanthropists.

In addition to consulting, Bridgespan makes case studies freely available on its website and publications.

Philanthropy Confidence: 74% Arrow up

Philanthropy (from Greek) means etymologically, the love of humanity, in the sense of caring, nourishing, developing, and enhancing what it means to be human.

In this meaning, it involves both the benefactor in their identifying and exercising their values, and the beneficiary in their receipt and benefit from the service or goods provided.

A conventional modern definition is "private initiatives, for the public good, focusing on quality of life," which combines an original humanistic tradition with a social scientific aspect developed in the 20th century.

The definition also serves to contrast philanthropy with business endeavors, which are private initiatives for private good, e.g., focusing on material gain, and with government endeavors, which are public initiatives for public good, e.g., focusing on provision of public services.

A person who practices philanthropy is called a philanthropist.

Non-governmental organization Confidence: 73% Arrow up

A non-governmental organization (NGO) is a not-for-profit organization that is independent from states and international governmental organizations.

They are usually funded by donations but some avoid formal funding altogether and are run primarily by volunteers.

NGOs are highly diverse groups of organizations engaged in a wide range of activities, and take different forms in different parts of the world.

Some may have charitable status, while others may be registered for tax exemption based on recognition of social purposes.

Others may be fronts for political, religious, or other interests.

Nonprofit organization Confidence: 70% Arrow up

A nonprofit organization (also known as a non-business entity) is an organization whose purpose is something other than making a profit.

A nonprofit organization is often dedicated to furthering a particular social cause or advocating for a particular point of view.

In economic terms, a nonprofit organization uses its surplus revenues to further achieve its purpose or mission, rather than distributing its surplus income to the organization's shareholders (or equivalents) as profit or dividends.

This is known as the non-distribution constraint.

The decision to adopt a nonprofit legal structure is one that will often have taxation implications, particularly where the nonprofit seeks income tax exemption, charitable status and so on.

Employment Confidence: 67% Arrow

WEBSITE SPEED

bridgespan.org website speed is slow. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

1.9s

This domain loads at the median speed of 1.9 seconds.

Speed Percentile

46%

bridgespan.org is faster than approximately 46 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

TRAFFIC

This website is ranked #265.587 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Alexa data for bridgespan.org

Daily visitors by country

  • bridgespan.org daily visitors distribution - Total: 2 countries
  • Flag for United States of AmericaUnited States of America (63.2%)
  • Flag for IndiaIndia (20.2%)
  • Flaf icon for other countryOthers (16.6%)

Traffic country ranks

Country Rank
Flag for United States of AmericaUnited States of America #110.675
Flag for IndiaIndia #150.378

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How bridgespan.org looks like on a mobile device such as an iPhone.

Tablet
How bridgespan.org looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 22% #ffffff
  • 20% #0090c0
  • 17% #1090c0
  • 11% #f0f0f0
  • 7% #a0c0e0
  • 3% #f08000
  • 2% #302020
  • 2% #40c0e0
  • 2% #201010
  • 1% #f0ffff
  • 1% #fffff0
  • 1% #60d0f0

Text/code ratio

bridgespan.org's text/code ratio is 2.05%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 2.05%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 1
  • <H2> 6
  • <H3> 19
  • <H4> 2
  • <H5> 0
  • <H6> 0
<H1>
Top level heading
We help you create the social change you seek
<H2>
2nd level heading
Big bets
ımpact ınvesting
Leadership development
Pay-what-ıt-takes to get results
Transformative scale
<H3>
3rd level heading
Level up your executive team
Operating models: how to get from strategy to results
Helping teachers support "whole learners"
We believe big ideas and actionable insights have the ability to change thinking, shape debates, and inspire action.
Becoming big bettable
<H4>
4th level heading
Our services
Geoffrey canada president, harlem children's zone
Alt attributes Arrow up

We found 8 images on this website.
7 ALT attributes are missing on your image tags.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 7 images on bridgespan.org. Check your website to make sure it's specified for each image on the page.

SOCIAL

This is an overview of your homepage shares on social networks.

You're doing quiet good on social media!

Social shares are a key signal, among many others, that search engines use to evaluate the rankings of a website. Asking people to share your pages, adding visible social share buttons and make great quality content are 3 of the most powerful ways to grow your social presence.

  • Facebook iconFacebook
  • Total Engagement 732
  • Likes 6
  • Shares 725
  • Comments 1
  • Pinterest iconPinterest 0
  • Linkedin iconLinkedin 0
  • Stumbleupon iconStumbleupon 0

DOMAIN

Domain Registrar REGISTER.COM, INC.
Registration Date 04/17/2000 19 years, 11 months, 21 days ago
Last Modified 10/06/2018 1 year, 6 months ago
Nameservers Arrow up
Host IP Address Country
phil.ns.cloudflare.com 173.245.59.137 Flag for United StatesUnited States
nola.ns.cloudflare.com 173.245.58.212 Flag for United StatesUnited States

SERVER

Server map
  • Service Provider (ISP)
  • Cloudflare, Inc.
  • IP Address
  • 104.20.85.98
  • Country
  • Flag for United StatesUnited States
  • Region
  • New Jersey , Newark
  • Latitude and Longitude
  • 40.7357 : -74.1724

SOCIETY > INVESTORS / INVENTORS / PATENTS / COPYRIGHT COMPETITORS IN UNITED STATES

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