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SEO Report for brocku.ca

January 12, 2020 8:17 AM
Desktop screen Desktop screenshot for brocku.ca

SEO SCORE

Favicon for brocku.cabrocku.ca
62

8 criteria passed
3 criteria to solve

PERFORMANCE OPPORTUNITIES

Make your meta description eloquent and appealing, neither too short nor too long.
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OVERVIEW

• Category
Education
• Online since
October 19, 2000 (explore Wayback Machine)
• Age
20 years, 12 months, 1 day
• Alexa Rank
#24.878, brocku.ca is in the world's top 50.000 websites!
• Owner
Brock University (See more)

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SEO

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by DigiCert Inc has expired on July 28, 2021.
Title Tag
Brock University – Welcome to Brock
Length: 37 (recommended: 10 to 70)
Meta Description
Brock University is a public research university located in St. Catharines, Ontario, Canada. It is the only university in Canada that is located in a UNESCO Biosphere Reserve, located at the centre of Canada's Niagara Peninsula on the Niagara Escarpment.
Length: 254 (recommended: 50 to 160)
Google preview
Desktop Version

Brock University – Welcome to Brock

https://brocku.ca

Brock University is a public research university located in St. Catharines, Ontario, Canada. It is the only university in Canada that is located in a UNESCO Biospher...

Mobile Version

Favicon for brocku.ca https://brocku.ca

Brock University – Welcome to Brock

Brock University is a public research university located in St. Catharines, Ontario, Canada. It is the only university in Canada t...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by brocku.ca.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Niagara Escarpment Confidence: 93% Arrow up

The Niagara Escarpment is a long escarpment, or cuesta, in the United States and Canada that runs predominantly east/west from New York, through Ontario, Michigan, Wisconsin, and Illinois.

It is composed of the Lockport geological formation of Silurian age, and is similar to the Onondaga geological formation, which runs parallel to it and just to the south, through western New York and southern Ontario.

The escarpment is most famous as the cliff over which the Niagara River plunges at Niagara Falls, for which it is named.

Brock University Confidence: 91% Arrow up

Brock University is a public research university in St. Catharines, Ontario, Canada.

It is the only university in Canada in a UNESCO Biosphere Reserve, at the centre of Canada's Niagara Peninsula on the Niagara Escarpment.

The university bears the name of Maj.-General Sir Isaac Brock, who was responsible for defending Upper Canada against the United States during the War of 1812.

Niagara Peninsula Confidence: 90% Arrow up

The Niagara Peninsula is the portion of Southern Ontario, Canada, lying between the south shore of Lake Ontario and the north shore of Lake Erie.

Technically an isthmus rather than a peninsula, it stretches from the Niagara River in the east to Hamilton, Ontario, in the west.

The population of the peninsula is roughly 1,000,000 people.

The region directly across the Niagara River and Lake Erie in New York State is known as the Niagara Frontier.

The broader Buffalo Niagara Region includes the Niagara Peninsula, the Niagara Frontier, and the city of Buffalo, New York.

St. Catharines Confidence: 84% Arrow up

St. Catharines is the largest city in Canada's Niagara Region and the sixth largest urban area in Ontario, with 96.13 square kilometres (37.1 sq mi) of land and 133,113 residents in 2016.

It lies in Southern Ontario, 51 kilometres (32 mi) south of Toronto across Lake Ontario, and is 19 kilometres (12 mi) inland from the international boundary with the United States along the Niagara River.

It is the northern entrance of the Welland Canal.

Residents of St. Catharines are known as St. Cathariners.

Canada Confidence: 78% Arrow up

Canada (French) is a country in the northern half of North America.

Its ten provinces and three territories extend from the Atlantic to the Pacific and northward into the Arctic Ocean, covering, making it the world's second-largest country by total area and the fourth-largest country by land area.

Canada's border with the United States is the world's longest binational land border.

The majority of the country has a cold or severely cold winter climate, but southerly areas are warm in summer.

Canada is sparsely populated, the majority of its land territory being dominated by forest and tundra and the Rocky Mountains.

It is highly urbanized with 82 per cent of the 35.15 million people concentrated in large and medium-sized cities, many near the southern border.

One third of the population lives in the three largest cities: Toronto, Montreal and Vancouver.

Its capital is Ottawa, and other major urban areas include Calgary, Edmonton, Quebec City, Winnipeg and Hamilton.

WEBSITE SPEED

brocku.ca website speed is slow. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

1s

This domain loads at the median speed of 1 seconds.

Speed Percentile

80%

brocku.ca is faster than approximately 80 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

TRAFFIC

This website is ranked #24.878 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Alexa data for brocku.ca

Daily visitors by country

  • brocku.ca daily visitors distribution - Total: 8 countries
  • Flag for IndiaIndia (8.8%)
  • Flag for NigeriaNigeria (11.5%)
  • Flag for CanadaCanada (57.4%)
  • Flaf icon for other countryOthers (22.3%)

Traffic country ranks

Country Rank
Flag for IndiaIndia #40.572
Flag for BangladeshBangladesh #19.663
Flag for Russian FederationRussian Federation #106.312
Flag for PakistanPakistan #18.898
Flag for Iran (Islamic Republic of)Iran (Islamic Republic of) #54.478

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How brocku.ca looks like on a mobile device such as an iPhone.

Tablet
How brocku.ca looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 22% #d00000
  • 16% #ffffff
  • 10% #f0f0f0
  • 5% #8090a0
  • 5% #b02020
  • 4% #504030
  • 4% #a0b0b0
  • 3% #801010
  • 3% #e03030
  • 3% #400000
  • 2% #708090
  • 2% #b01010

Text/code ratio

brocku.ca's text/code ratio is 4.54%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 4.54%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 4
  • <H2> 30
  • <H3> 0
  • <H4> 0
  • <H5> 0
  • <H6> 0
<H1>
Top level heading
Welcome to brock university (2)
Want to go to brock but not sure where to start? we can help. (2)
<H2>

For a better readability, only the first 20 <H2> tags are shown below.

2nd level heading
ınformation for (2)
Academics (2)
Research (2)
About (2)
Quick links (2)
Alt attributes Arrow up

We found 24 images on this website.
8 ALT attributes are missing on your image tags.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 8 images on brocku.ca. Check your website to make sure it's specified for each image on the page.

SOCIAL

This is an overview of your homepage shares on social networks.

You have a relatively high presence on social media, keep going!

The more people share your website, the more likely you will get links from others, which is a key point when it comes to improving your overall search engine rankings.

  • Facebook iconFacebook
  • Total Engagement 1.344
  • Likes 688
  • Shares 480
  • Comments 176
  • Pinterest iconPinterest 0
  • Linkedin iconLinkedin 0
  • Stumbleupon iconStumbleupon 0

DOMAIN

Domain Registrar CANADIAN DOMAIN NAME SERVICES INC.
Registration Date 10/19/2000 20 years, 12 months, 1 day ago
Last Modified 10/18/2017 3 years, 12 months, 2 days ago
Nameservers Arrow up
Host IP Address Country
ns1.d-zone.ca 162.219.54.2 Flag for CanadaCanada
ns2.d-zone.ca 162.219.55.2 Flag for CanadaCanada

SERVER

Server map
  • Service Provider (ISP)
  • Brock University
  • IP Address
  • 139.57.65.11
  • Country
  • Flag for CanadaCanada
  • Region
  • Ontario , St. Catharines
  • Latitude and Longitude
  • 43.1447 : -79.2634

OWNER

The owner's whois contact information is public.
Name
Brock University
Address
1812 Sir Isaac Brock Way, Information Technology Services
City
St. Catharines
Zip
L2S3A1
State
ON
Country Code
CA
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