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Whois & Analysis for buildabear.com

Dec 7, 2019 1:48 pm UTC

DOMAIN OWNER WHOIS

The owner's whois contact information is public.
• Organization
Build-A-Bear Workshop
• City
St. Louis
• Zip Code
63114
• State
MO
• Country Code
US
• Phone Number
• Domain Registrar
Desktop screen Desktop screenshot for buildabear.com
41

6 criteria passed
5 criteria to solve

PERFORMANCE OPPORTUNITIES

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OVERVIEW

• Domain Owner
Build-A-Bear Workshop See more
• Category
Shopping
• Online since
March 13, 1997 Explore Wayback Machine
• Age
27 years, 7 months, 27 days
• Alexa Rank
#61.065, buildabear.com is in the world's top 100.000 websites!

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TECHNICAL SEO & SECURITY

SSL Certificate
This website is not SSL secured (HTTPS). Consider adding a free SSL Certificate.
Title Tag
Shop, Explore and Play at Build-A-Bear®
Length: 40 (recommended: 10 to 70)
Meta Description
Only at Build-A-Bear can you experience the fun of making your own soft toys and custom teddy bears! For over 20 years, Guests have made special memories with our selection of soft toys and personalised gifts. Shop our online gift shop for more cuddly stuffed animal gift ideas!
Length: 278 (recommended: 50 to 160)
Google preview
Desktop Version

Shop, Explore and Play at Build-A-Bear®

http://buildabear.com

Only at Build-A-Bear can you experience the fun of making your own soft toys and custom teddy bears! For over 20 years, Guests have made special memories with our se...

Mobile Version

http://buildabear.com

Shop, Explore and Play at Build-A-Bear®

Only at Build-A-Bear can you experience the fun of making your own soft toys and custom teddy bears! For over 20 years, Guests hav...

Encoding
Great, language/character encoding is specified: utf-8
Hreflang Tags
Alternate URL Hreflang
https://www.buildabear.com en-us
https://www.buildabear.co.uk en-gb
URL Resolve

No 301 redirects are in place to redirect traffic to your preferred domain. Pages that load successfully both with and without www. are treated as duplicate content! Not all versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1.0, maximum-scale=1.0, user-scalable=no

SEMANTIC ANALYSIS

The owner has associated the following topics to the website.

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by buildabear.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Teddy bear Confidence: 72% Arrow up

A teddy bear is a soft toy in the form of a bear.

Developed apparently simultaneously by toymakers Morris Michtom in the U.S. and Richard Steiff in Germany in the early years of the 20th century, and named after President Theodore "Teddy" Roosevelt, the teddy bear became an iconic children's toy, celebrated in story, song, and film.

Since the creation of the first teddy bears which sought to imitate the form of real bear cubs, "teddies" have greatly varied in form, style and material.

They have become collector's items, with older and rarer "teddies" appearing at public auctions.

Teddy bears are among the most popular gifts for children and are often given to adults to signify love, congratulations, or sympathy.

Stuffed toy Confidence: 71% Arrow up

A stuffed toy is a toy sewn from a textile, and stuffed with a soft material.

In North American English they are variously referred to as plush toys, plushies, snuggies, stuffies, snuggled animals or stuffed animals while in British English they are soft toys or cuddly toys.

Build-A-Bear Workshop Confidence: 70% Arrow up

Build-A-Bear Workshop, Inc. is an American retailer headquartered in Overland, Missouri, that sells teddy bears and other stuffed animals.

Customers go through an interactive process in which the stuffed animal of their choice is assembled and customized during their visit to the store.

Build-A-Bear Workshop is the largest chain that operates in this style.

The company has been acclaimed for the quality of its working environment, especially as a workplace for teenagers.

Play (activity) Confidence: 67% Arrow

WEBSITE SPEED

buildabear.com website speed is slow. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

2.2s

This domain loads at the median speed of 2.2 seconds.

Speed Percentile

38%

buildabear.com is faster than approximately 38 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

This website is ranked #61.065 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

  • buildabear.com daily visitors distribution - Total: 2 countries
  • Flag for United States of AmericaUnited States of America (82.5%)
  • Flag for CanadaCanada (3.8%)
  • Flaf icon for other countryOthers (13.7%)

Traffic country ranks

Country Rank
Flag for United States of AmericaUnited States of America #10.784
Flag for CanadaCanada #25.334

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How buildabear.com looks like on a mobile device such as an iPhone.

Tablet
How buildabear.com looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 22% #ffffff
  • 6% #d0e0f0
  • 6% #001050
  • 5% #3050a0
  • 4% #20a090
  • 4% #f0f0f0
  • 4% #f0ffff
  • 3% #f0f0ff
  • 2% #100000
  • 2% #e0e0f0
  • 2% #102040
  • 2% #000000

Text/code ratio

buildabear.com's text/code ratio is 0.58%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 0.58%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 1
  • <H2> 2
  • <H3> 11
  • <H4> 0
  • <H5> 0
  • <H6> 0
<H1>
Top level heading
Shop online at build-a-bear workshop
<H2>
2nd level heading
Trending now
Pawsome stuff
<H3>
3rd level heading
Search by address, city or zip code
Workshops near you
Login
You are about to visitour shopping site (2)
Count your candles
Alt attributes Arrow up

We found 136 images on this website.
6 ALT attributes are missing on your image tags. The issue affects 5 actual different images that could be loaded more than once in your page.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 6 images on buildabear.com. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

Congratulations, your website is highly shared on social media! It's an excellent signal for your overall SEO strategy.

  • Facebook iconFacebook
  • Total Engagement 487.746
  • Likes 323.854
  • Shares 68.250
  • Comments 95.642

DOMAIN REGISTRAR

Domain Registrar CSC CORPORATE DOMAINS, INC.
Registration Date 03/13/1997 27 years, 7 months, 27 days ago
Last Modified 10/30/2019 5 years, 6 days ago
Expiration Date 03/14/2020 Expired
Nameservers Arrow up
Host IP Address Country
udns1.cscdns.net 204.74.66.1 Flag for United StatesUnited States
udns2.cscdns.uk 204.74.111.1 Flag for United StatesUnited States

SERVER DETAILS

Server map
  • Service Provider (ISP)
  • Internet Media Network
  • IP Address
  • 204.74.99.103
  • Country
  • Flag for United StatesUnited States
  • Region
  • Illinois , Chicago
  • Latitude and Longitude
  • 41.8781 : -87.6298
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