Whois & Analysis for business2community.com

Business 2 Community is a business community website which originated as the personal blog of Brian Rice in 2010 and was transformed to Business 2 Community by Rice and Dan Criel.

The site provides balanced views of the current business landscape and articles posted on Business 2 Community are shared regularly through social media.

It has a high quality standard for contributors and as of May 2014 has 15,000 contributors and more than 3 million visitors.

Social selling is the process of developing relationships as part of the sales process.

Today this often takes place via social networks such as LinkedIn, Twitter, Facebook, and Pinterest, but can take place either online or offline.

Examples of social selling techniques include sharing relevant content, interacting directly with potential buyers and customers, personal branding, and social listening.

Social Selling is gaining popularity in a variety of industries, though it is used primarily for B2B (business-to-business) selling or highly considered consumer purchases (e.g., financial advisory services, automotive, realty).

C2C companies (often referred to as direct selling companies) have been using social selling techniques (i.e. relationship building) since far before the Internet existed.

B2B and B2C companies are now adopting many of those techniques as they are translated to social media platforms.

Social media are computer-mediated technologies that facilitate the creation and sharing of information, ideas, career interests and other forms of expression via virtual communities and networks.

The variety of stand-alone and built-in social media services currently available introduces challenges of definition; however, there are some common features:

Content marketing is a form of marketing focused on creating, publishing and distributing content for a targeted audience online.

It is often used by businesses in order to:

Digital marketing (also known as data-driven marketing) is an umbrella term for the marketing of products or services using digital technologies, mainly on the Internet, but also including mobile phones, display advertising, and any other digital medium.