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SEO Report for cambridge.org

January 13, 2020 11:13 AM
Desktop screen Desktop screenshot for cambridge.org

SEO SCORE

Favicon for cambridge.orgcambridge.org
52

7 criteria passed
4 criteria to solve

PERFORMANCE OPPORTUNITIES

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OVERVIEW

• Category
Education  >  Distance Learning
• Online since
April 18, 1998 (explore Wayback Machine)
• Age
22 years, 3 months, 26 days
• Alexa Rank
#342, cambridge.org is in the world's top 500 websites!

FREE FORM BUILDER

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SEO

SSL Certificate
This website is not SSL secured (HTTPS). Consider adding a free SSL Certificate.
Title Tag
Home | Cambridge University Press
Length: 33 (recommended: 10 to 70)
Meta Description
Cambridge University Press advances learning, knowledge and research worldwide
Length: 78 (recommended: 50 to 160)
Google preview
Desktop Version

Home | Cambridge University Press

http://cambridge.org

Cambridge University Press advances learning, knowledge and research worldwide

Mobile Version

Favicon for cambridge.org http://cambridge.org

Home | Cambridge University Press

Cambridge University Press advances learning, knowledge and research worldwide

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

No 301 redirects are in place to redirect traffic to your preferred domain. Pages that load successfully both with and without www. are treated as duplicate content! Not all versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by cambridge.org.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Knowledge Confidence: 72% Arrow up

Knowledge is a familiarity, awareness or understanding of someone or something, such as facts, information, descriptions, or skills, which is acquired through experience or education by perceiving, discovering, or learning.

Cambridge University Press Confidence: 72% Arrow up

Cambridge University Press (CUP) is the publishing business of the University of Cambridge.

Granted letters patent by Henry VIII in 1534, it is the world's oldest publishing house and the second-largest university press in the world (after Oxford University Press).

It also holds letters patent as the Queen's Printer.

Medical research Confidence: 64% Arrow

WEBSITE SPEED

cambridge.org website speed is normal. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

1.6s

This domain loads at the median speed of 1.6 seconds.

Speed Percentile

56%

cambridge.org is faster than approximately 56 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

TRAFFIC

This website is ranked #342 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Alexa data for cambridge.org

Daily visitors by country

  • cambridge.org daily visitors distribution - Total: 20 countries
  • Flag for Viet NamViet Nam (3.5%)
  • Flag for IndiaIndia (11.3%)
  • Flag for TaiwanTaiwan (5.7%)
  • Flag for SpainSpain (3.5%)
  • Flag for United States of AmericaUnited States of America (6.0%)
  • Flag for Hong KongHong Kong (3.3%)
  • Flaf icon for other countryOthers (66.7%)

Traffic country ranks

Country Rank
Flag for MoroccoMorocco #335
Flag for Viet NamViet Nam #92
Flag for IndiaIndia #436
Flag for IndonesiaIndonesia #1.072
Flag for EgyptEgypt #383

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How cambridge.org looks like on a mobile device such as an iPhone.

Tablet
How cambridge.org looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 28% #f0f0f0
  • 16% #ffffff
  • 14% #a0f0c0
  • 5% #102010
  • 4% #508060
  • 4% #c0d0e0
  • 4% #a0e0b0
  • 4% #70a080
  • 3% #80d090
  • 3% #d0e0f0
  • 2% #fff0f0
  • 2% #805030

Text/code ratio

cambridge.org's text/code ratio is 5.87%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 5.87%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 1
  • <H2> 8
  • <H3> 15
  • <H4> 1
  • <H5> 0
  • <H6> 2
<H1>
Top level heading
Unlocking potential with the best learning and research solutions
<H2>
2nd level heading
Academic books
Cambridge english
Educational resources for schools
Products and services
What we offer
<H3>
3rd level heading
“a must-read contribution to the history of our time”
Cambridge journals
English grammar ın use
The world’s favourite dictionary for learners
Education reform
<H4>
4th level heading
Rick perlstein, author of the ınvisible bridge: the fall of nixon
<H6>
6th level heading
Your feedback
Region
Alt attributes Arrow up

We found 8 images on this website.
1 ALT attributes are missing on your image tags.

Image Image URL Occurrences
Image with missing alt attribute found on cambridge.org /packages/corporate//assets/images/ic_close.svg 1

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 1 images on cambridge.org. Check your website to make sure it's specified for each image on the page.

SOCIAL

This is an overview of your homepage shares on social networks.

You have a relatively high presence on social media, keep going!

The more people share your website, the more likely you will get links from others, which is a key point when it comes to improving your overall search engine rankings.

  • Facebook iconFacebook
  • Total Engagement 1.959
  • Likes 150
  • Shares 1.715
  • Comments 94
  • Pinterest iconPinterest 6
  • Linkedin iconLinkedin 0
  • Stumbleupon iconStumbleupon 0

DOMAIN

Domain Registrar CSC CORPORATE DOMAINS, INC.
Registration Date 04/18/1998 22 years, 3 months, 26 days ago
Last Modified 10/29/2019 9 months, 17 days ago
Nameservers Arrow up
Host IP Address Country
udns1.cscdns.net 204.74.66.1 Flag for United StatesUnited States
udns2.cscdns.uk 204.74.111.1 Flag for United StatesUnited States

SERVER

Server map
  • Service Provider (ISP)
  • Internet Media Network
  • IP Address
  • 204.74.99.103
  • Country
  • Flag for United StatesUnited States
  • Region
  • Illinois , Chicago
  • Latitude and Longitude
  • 41.8781 : -87.6298

EDUCATION > DISTANCE LEARNING COMPETITORS IN UNITED STATES

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