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SEO Report for carbonbrief.org

January 16, 2020 7:03 PM
Desktop screen Desktop screenshot for carbonbrief.org

SEO SCORE

Favicon for carbonbrief.orgcarbonbrief.org
62

8 criteria passed
3 criteria to solve

PERFORMANCE OPPORTUNITIES

Make all versions of your website point to the same URL.
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Follow Google PageSpeed Insights to make your page faster.
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OVERVIEW

• Category
Science  >  Weather
• Online since
December 6, 2010 (explore Wayback Machine)
• Age
9 years, 7 months, 1 day
• Alexa Rank
#84.638, carbonbrief.org is in the world's top 100.000 websites!

FREE FORM BUILDER

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SEO

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by Let's Encrypt has expired on March 20, 2018.
Title Tag
Home | Carbon Brief » Clear on climate
Length: 39 (recommended: 10 to 70)
Meta Description
We cover climate science and climate & energy policy, specialising in clear, data-driven articles to improve the understanding of climate change.
Length: 149 (recommended: 50 to 160)
Google preview
Desktop Version

Home | Carbon Brief » Clear on climate

https://carbonbrief.org

We cover climate science and climate & energy policy, specialising in clear, data-driven articles to improve the understanding of climate change.

Mobile Version

Favicon for carbonbrief.org https://carbonbrief.org

Home | Carbon Brief » Clear on climate

We cover climate science and climate & energy policy, specialising in clear, data-driven articles to improve the understanding...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

No 301 redirects are in place to redirect traffic to your preferred domain. Pages that load successfully both with and without www. are treated as duplicate content! Not all versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1.0, maximum-scale=1.0, user-scalable=no

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by carbonbrief.org.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Climate change Confidence: 78% Arrow up

Climate change is a change in the statistical distribution of weather patterns when that change lasts for an extended period of time (i.e., decades to millions of years).

Climate change may refer to a change in average weather conditions, or in the time variation of weather around longer-term average conditions (i.e., more or fewer extreme weather events).

Climate change is caused by factors such as processes, variations in solar radiation received by Earth, plate tectonics, and volcanic eruptions.

Certain human activities have also been identified as significant causes of recent climate change, often referred to as global warming.

Amp Energy Confidence: 73% Arrow up

Amp Energy (or simply Amp) is an energy drink brand produced and owned by PepsiCo. At the time of its introduction in 2001, Amp Energy was initially distributed under the Mountain Dew soft drink brand.

Since 2009, it has been produced and labeled under its own stand-alone trademark name.

The beverage is packaged in both 16-ounce and 24-ounce cans, and is sold in the United States, Canada and the United Kingdom.

As of 2009, Amp Energy was the number four energy drink brand in the U.S. in terms of overall retail sales.

Climatology Confidence: 72% Arrow up

Climatology (from Greek, klima, "place, zone"; and) or climate science is the study of climate, scientifically defined as weather conditions averaged over a period of time.

This modern field of study is regarded as a branch of the atmospheric sciences and a subfield of physical geography, which is one of the Earth sciences.

Climatology now includes aspects of oceanography and biogeochemistry.

Basic knowledge of climate can be used within shorter term weather forecasting using analog techniques such as the El Niño–Southern Oscillation (ENSO), the Madden–Julian oscillation (MJO), the North Atlantic oscillation (NAO), the Northern Annular Mode (NAM) which is also known as the Arctic oscillation (AO), the Northern Pacific (NP) Index, the Pacific decadal oscillation (PDO), and the Interdecadal Pacific Oscillation (IPO).

Climate models are used for a variety of purposes from study of the dynamics of the weather and climate system to projections of future climate.

Weather is known as the condition of the atmosphere over a period of time.

While Climate has to do with the atmospheric condition over an extended to indefinite period of time.

Energy policy Confidence: 66% Arrow
Carbon cycle Confidence: 64% Arrow

WEBSITE SPEED

carbonbrief.org website speed is slow. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

5.7s

This domain loads at the median speed of 5.7 seconds.

Speed Percentile

6%

carbonbrief.org is faster than approximately 6 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

TRAFFIC

This website is ranked #84.638 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Alexa data for carbonbrief.org

Daily visitors by country

  • carbonbrief.org daily visitors distribution - Total: 4 countries
  • Flag for IndiaIndia (9.3%)
  • Flag for United States of AmericaUnited States of America (34.6%)
  • Flag for CanadaCanada (4.5%)
  • Flaf icon for other countryOthers (51.6%)

Traffic country ranks

Country Rank
Flag for IndiaIndia #95.484
Flag for PakistanPakistan #40.318
Flag for United States of AmericaUnited States of America #50.328
Flag for CanadaCanada #42.840

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How carbonbrief.org looks like on a mobile device such as an iPhone.

Tablet
How carbonbrief.org looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 59% #002020
  • 11% #707070
  • 7% #ffffff
  • 7% #304040
  • 6% #405050
  • 5% #001010
  • 4% #f0f0f0
  • 1% #f0ffff
  • 0% #203060
  • 0% #f0f0ff
  • 0% #002040
  • 0% #fffff0

Text/code ratio

carbonbrief.org's text/code ratio is 8.09%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 8.09%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 0
  • <H2> 1
  • <H3> 141
  • <H4> 127
  • <H5> 2
  • <H6> 2

However, you have not defined a top level heading, or <H1>. It is used to define the most important heading.

We recommend using one top level heading to set up a semantic relationship between that heading and the remainder of the content on a page. It clearly describes to the readers and the search engines what it is about.

<H2>
2nd level heading
ınteractive: the unfccc negotiating alliances
<H3>

For a better readability, only the first 20 <H3> tags are shown below.

3rd level heading
Cmıp6: the next generation of climate models explained (3)
State of the climate: low sea ice and near-record warmth define 2019 to date (3)
Explainer: the high-emissions ‘rcp8.5’ global warming scenario
ın-depth: understanding the impacts of changing arctic storms (9)
Media reaction: australia’s bushfires and climate change (6)
<H4>

For a better readability, only the first 20 <H4> tags are shown below.

4th level heading
Sections
Menu
Search archıve
Zeke hausfather | 02.12.19 (3)
Zeke hausfather | 16.10.19 (3)
<H5>
5th level heading
Social channels
Additional options
<H6>
6th level heading
Topic
Date range
Alt attributes Arrow up

We found 141 images on this website.
136 ALT attributes are missing on your image tags. The issue affects 77 actual different images that could be loaded more than once in your page.

For a better readability, only the first 50 images missing a description are shown below.

Image Image URL Occurrences
Image with missing alt attribute found on carbonbrief.org https://www.carbonbrief.org/wp-content/themes/carbonbrief/images/logo.png 1
Image with missing alt attribute found on carbonbrief.org https://www.carbonbrief.org/wp-content/uploads/2019/11/super-computer-Mistral-German-Climate-Computi... 3
Image with missing alt attribute found on carbonbrief.org https://www.carbonbrief.org/wp-content/uploads/2019/10/autumn-leaves-sun-G8MN0T-200x133.jpg 3
Image with missing alt attribute found on carbonbrief.org https://www.carbonbrief.org/wp-content/uploads/2019/08/Walsum-am-Rhein-STEAG-FD0GTX-200x133.jpg 1
Image with missing alt attribute found on carbonbrief.org https://www.carbonbrief.org/wp-content/uploads/2020/01/image-mosaic-of-arctic-storm-200x133.jpg 4

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 136 images on carbonbrief.org. Check your website to make sure it's specified for each image on the page.

SOCIAL

This is an overview of your homepage shares on social networks.

You're doing quiet good on social media!

Social shares are a key signal, among many others, that search engines use to evaluate the rankings of a website. Asking people to share your pages, adding visible social share buttons and make great quality content are 3 of the most powerful ways to grow your social presence.

  • Facebook iconFacebook
  • Total Engagement 965
  • Likes 187
  • Shares 717
  • Comments 61
  • Pinterest iconPinterest 0
  • Linkedin iconLinkedin 0
  • Stumbleupon iconStumbleupon 0

DOMAIN

Domain Registrar MESH DIGITAL LIMITED
Registration Date 12/06/2010 9 years, 7 months, 1 day ago
Last Modified 11/29/2019 7 months, 8 days ago
Nameservers Arrow up
Host IP Address Country
lily.ns.cloudflare.com 173.245.58.130 Flag for United StatesUnited States
toby.ns.cloudflare.com 173.245.59.239 Flag for United StatesUnited States

SERVER

Server map
  • Service Provider (ISP)
  • Google LLC
  • IP Address
  • 35.197.193.177
  • Country
  • Flag for United StatesUnited States
  • Region
  • Virginia , Ashburn
  • Latitude and Longitude
  • 39.0438 : -77.4874

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