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SEO Report for castorama.fr

January 16, 2020 4:44 PM
Desktop screen Desktop screenshot for castorama.fr

SEO SCORE

Favicon for castorama.frcastorama.fr
62

8 criteria passed
3 criteria to solve

PERFORMANCE OPPORTUNITIES

Make your meta description eloquent and appealing, neither too short nor too long.
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Follow Google PageSpeed Insights to make your page faster.
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OVERVIEW

• Category
Home & Garden  >  Remodeling & Construction  >  Interior Decorating
• Online since
October 6, 1996 (explore Wayback Machine)
• Alexa Rank
#9.869, castorama.fr is in the world's top 10.000 websites!
• Owner
KINGFISHER FRANCE SAS (See more)

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SEO

SSL Certificate
Great, this website is SSL secured (HTTPS).
The certificate issued by GlobalSign nv-sa is valid from January 3, 2019 to March 16, 2021.
Title Tag
Bricolage, jardinage et aménagement de la maison | Castorama
Length: 61 (recommended: 10 to 70)
Meta Description
Découvrez tous nos produits pour le bricolage, le jardinage, et l’aménagement et l’amélioration de la maison. Retrouvez des références de marques au meilleur prix pour réaliser tous vos projets de construction et de rénovation. ...
Length: 242 (recommended: 50 to 160)
Google preview
Desktop Version

Bricolage, jardinage et aménagement de la maison | Castorama

https://castorama.fr

Découvrez tous nos produits pour le bricolage, le jardinage, et l’aménagement et l’amélioration de la maison. Retrouvez des références de marques au meilleur prix po...

Mobile Version

Favicon for castorama.fr https://castorama.fr

Bricolage, jardinage et aménagement de la maison | Castorama

Découvrez tous nos produits pour le bricolage, le jardinage, et l’aménagement et l’amélioration de la maison. Retrouvez des référe...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1.0

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by castorama.fr.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Castorama Confidence: 87% Arrow up

Castorama est une chaîne française de grande distribution de bricolage, de décoration et d'aménagement de la maison.

Bricolage Confidence: 71% Arrow up

Le bricolage regroupe communément maintenant les occupations exercées hors du cadre professionnel, en tant qu'amateur, liées à la création, l'amélioration, la réparation et l'entretien de toutes choses matérielles.

On dit d'une personne habile de ses mains qu'il est un «bon bricoleur».

À l'inverse, l'expression «bricoleur du dimanche» est plus péjorative.

On évoque aussi un «système D» pour une réalisation particulièrement ingénieuse.

Dans la partie commerciale du secteur, le concept anglo-saxon du DIY (prononcer /diː aɪ waɪ/) pour do it yourself («faites-le vous-même» en anglais) fut une telle réussite commerciale pour les magasins de bricolage qu'il s'est généralisé aux distributeurs de meubles, sous l'argument de prix compétitifs.

Jardinage Confidence: 71% Arrow up

Le jardinage est la pratique, et parfois l'art, de semer, planter, maintenir des végétaux composant un jardin dans des conditions idéales pour leur développement.

Cette pratique répond à un besoin d’esthétique et/ou alimentaire.

Construction Confidence: 68% Arrow

WEBSITE SPEED

castorama.fr website speed is normal. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

1.8s

This domain loads at the median speed of 1.8 seconds.

Speed Percentile

50%

castorama.fr is faster than approximately 50 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

TRAFFIC

This website is ranked #9.869 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Alexa data for castorama.fr

Daily visitors by country

  • castorama.fr daily visitors distribution - Total: 3 countries
  • Flag for FranceFrance (74.0%)
  • Flag for United States of AmericaUnited States of America (14.7%)
  • Flaf icon for other countryOthers (11.3%)

Traffic country ranks

Country Rank
Flag for FranceFrance #320
Flag for United States of AmericaUnited States of America #23.266
Flag for CanadaCanada #38.268

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How castorama.fr looks like on a mobile device such as an iPhone.

Tablet
How castorama.fr looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 45% #606060
  • 42% #ffffff
  • 10% #f0f0f0
  • 2% #505060
  • 0% #1070c0
  • 0% #f0ffff
  • 0% #2080d0
  • 0% #e0f0ff
  • 0% #5090d0
  • 0% #c0e0f0
  • 0% #60c0f0
  • 0% #f0fff0

Text/code ratio

castorama.fr's text/code ratio is 9.78%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 9.78%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 1
  • <H2> 9
  • <H3> 10
  • <H4> 0
  • <H5> 0
  • <H6> 0
<H1>
Top level heading
À propos des cookıes
<H2>
2nd level heading
Promotions actuelles (2)
Une année placée sous le signe du projet (2)
Encore plus de choix (2)
Current promotions (2)
Liens de pied de page
<H3>
3rd level heading
Réseaux sociaux (2)
Livraison à domicile
Retrait en magasin 2h
Retour et échange
Carte castorama
Alt attributes Arrow up

We found 46 images on this website.
28 ALT attributes are missing on your image tags. The issue affects 20 actual different images that could be loaded more than once in your page.

Image Image URL Occurrences
- {{imageUrl}} 1
Image with missing alt attribute found on castorama.fr https://media.castorama.fr/is/image/KingfisherDigital/EPHC-banner-hp-soldes-magasin-0120~3ab932a23bb... 2
Image with missing alt attribute found on castorama.fr https://media.castorama.fr/is/image/KingfisherDigital/EPHC-banner-hp-soldes-magasin-0120-M~ef4fa8f06... 2
Image with missing alt attribute found on castorama.fr https://media.castorama.fr/is/image/KingfisherDigital/EPHC-Homepage-20200108-promolink-01~c4c4d894a1... 2
Image with missing alt attribute found on castorama.fr https://media.castorama.fr/is/image/KingfisherDigital/EPHC-Homepage-20200108-promolink-02~1f36901ba2... 2

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 28 images on castorama.fr. Check your website to make sure it's specified for each image on the page.

SOCIAL

This is an overview of your homepage shares on social networks.

You have a relatively high presence on social media, keep going!

The more people share your website, the more likely you will get links from others, which is a key point when it comes to improving your overall search engine rankings.

  • Facebook iconFacebook
  • Total Engagement 6.148
  • Likes 101
  • Shares 6.027
  • Comments 20
  • Pinterest iconPinterest 0
  • Linkedin iconLinkedin 0
  • Stumbleupon iconStumbleupon 0

DOMAIN

Nameservers Arrow up
Host IP Address Country
ns1.lerelaisinternet.com 194.206.126.200 Flag for FranceFrance
ns2.lerelaisinternet.com 194.206.126.202 Flag for FranceFrance

SERVER

Server map
  • Service Provider (ISP)
  • British Telecommunications PLC
  • IP Address
  • 81.148.213.121
  • Country
  • Flag for United KingdomUnited Kingdom
  • Region
  • England , Wirral
  • Latitude and Longitude
  • 53.3789 : -3.109

OWNER

The owner's whois contact information is public.
Organization
KINGFISHER FRANCE SAS
Address
zone industrielle 59175 Templemars
Country Code
FR
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