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Whois & Analysis for caterpillar.com

Dec 7, 2019 11:58 pm UTC

DOMAIN OWNER WHOIS

The owner has chosen to keep his whois contact information private.
Desktop screen Desktop screenshot for caterpillar.com
72

8 criteria passed
3 criteria to solve

PERFORMANCE OPPORTUNITIES

Make all versions of your website point to the same URL.
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Consider adding a robots.txt file in your web server's root directory.
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OVERVIEW

• Domain Owner
Private
• Category
Business  >  Marketing
• Online since
March 17, 1995 Explore Wayback Machine
• Alexa Rank
#102.688, caterpillar.com is in the world's top 1 million websites

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TECHNICAL SEO & SECURITY

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by DigiCert Inc has expired on March 10, 2020.
Title Tag
Caterpillar | Caterpillar
Length: 25 (recommended: 10 to 70)
Meta Description
Caterpillar Inc. Company information, investor information, news and careers. Cat products and services. Dow Jones Top 30. NYSE Symbol CAT.
Length: 139 (recommended: 50 to 160)
Google preview
Desktop Version

Caterpillar | Caterpillar

https://caterpillar.com

Caterpillar Inc. Company information, investor information, news and careers. Cat products and services. Dow Jones Top 30. NYSE Symbol CAT.

Mobile Version

https://caterpillar.com

Caterpillar | Caterpillar

Caterpillar Inc. Company information, investor information, news and careers. Cat products and services. Dow Jones Top 30. NYSE Sy...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

No 301 redirects are in place to redirect traffic to your preferred domain. Pages that load successfully both with and without www. are treated as duplicate content! Not all versions of your page point to the same URL.

Robots.txt
No robots.txt file was found on this page.
URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1.0, maximum-scale=1.0, user-scalable=no

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by caterpillar.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Caterpillar Inc. Confidence: 90% Arrow up

Caterpillar Inc. is an American corporation which designs, develops, engineers, manufactures, markets and sells machinery, engines, financial products and insurance to customers via a worldwide dealer network.

Caterpillar is a leading manufacturer of construction and mining.

New York Stock Exchange Confidence: 80% Arrow up

The New York Stock Exchange (abbreviated as NYSE and nicknamed "The Big Board"), is an American stock exchange located at 11 Wall Street, Lower Manhattan, New York City, New York.

It is by far the world's largest stock exchange by market capitalization of its listed companies at US$19.3 trillion as of June 2016.

The average daily trading value was approximately 169 billion in 2013.

The NYSE trading floor is located at 11 Wall Street and is composed of 21 rooms used for the facilitation of trading.

A fifth trading room, located at 30 Broad Street, was closed in February 2007.

The main building and the 11 Wall Street building were designated National Historic Landmarks in 1978.

Dow Jones Industrial Average Confidence: 77% Arrow up

The Dow Jones Industrial Average, also called DJIA, the Industrial Average, the Dow Jones, the Dow Jones Industrial, ^DJI, the Dow 30 or simply the Dow, is a stock market index, and one of several indices created by Wall Street Journal editor and Dow Jones & Company co-founder Charles Dow.

The industrial average was first calculated on May 26, 1896.

Currently owned by S&P Dow Jones Indices, which is majority owned by S&P Global, it is the most notable of the Dow Averages, of which the first (non-industrial) was first published on February 16, 1885.

The averages are named after Dow and one of his business associates, statistician Edward Jones.

It is an index that shows how 30 large publicly owned companies based in the United States have traded during a standard trading session in the stock market.

It is the second-oldest U.S. market index after the Dow Jones Transportation Average, which was also created by Dow.

Service (economics) Confidence: 71% Arrow up

In economics, a service is a transaction in which no physical goods is transferred from the seller to the buyer.

The benefits of such a service are held to be demonstrated by the buyer's willingness to make the exchange.

Public services are those that society (nation state, fiscal union, region) as a whole pays for.

Using resources, skill, ingenuity, and experience, service providers benefit service consumers.

Company Confidence: 71% Arrow up

A company, abbreviated co., is a legal entity made up of an association of people, be they natural, legal, or a mixture of both, for carrying on a commercial or industrial enterprise.

Company members share a common purpose and unite in order to focus their various talents and organize their collectively available skills or resources to achieve specific, declared goals.

Companies take various forms such as:

WEBSITE SPEED

caterpillar.com website speed is normal. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

1.9s

This domain loads at the median speed of 1.9 seconds.

Speed Percentile

44%

caterpillar.com is faster than approximately 44 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

This website is ranked #102.688 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

  • caterpillar.com daily visitors distribution - Total: 4 countries
  • Flag for IndiaIndia (26.1%)
  • Flag for United States of AmericaUnited States of America (24.6%)
  • Flag for CanadaCanada (5.7%)
  • Flaf icon for other countryOthers (43.6%)

Traffic country ranks

Country Rank
Flag for IndiaIndia #39.841
Flag for Russian FederationRussian Federation #123.825
Flag for United States of AmericaUnited States of America #80.901
Flag for CanadaCanada #37.207

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How caterpillar.com looks like on a mobile device such as an iPhone.

Tablet
How caterpillar.com looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 41% #808080
  • 34% #303020
  • 14% #605040
  • 5% #ffffff
  • 1% #605020
  • 1% #806020
  • 1% #203040
  • 1% #f0f0f0
  • 1% #a0a0a0
  • 1% #807050
  • 0% #305060
  • 0% #707040

Text/code ratio

caterpillar.com's text/code ratio is 9.21%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 9.21%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 0
  • <H2> 9
  • <H3> 0
  • <H4> 4
  • <H5> 0
  • <H6> 0

However, you have not defined a top level heading, or <H1>. It is used to define the most important heading.

We recommend using one top level heading to set up a semantic relationship between that heading and the remainder of the content on a page. It clearly describes to the readers and the search engines what it is about.

<H2>
2nd level heading
Free trade and modern ınfrastructure
Sustainability in action at caterpillar
A showcase of ınnovative products and solutions
How certified rebuilds keep customers up and run
First responders credited with saving coworker’s
<H4>
4th level heading
Quarterly highlights
Caterpillar ınvestors
Caterpillar careers
Caterpillar at a glance
Alt attributes Arrow up

We found 23 images on this website.
8 ALT attributes are missing on your image tags.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 8 images on caterpillar.com. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

You have a relatively high presence on social media, keep going!

The more people share your website, the more likely you will get links from others, which is a key point when it comes to improving your overall search engine rankings.

  • Facebook iconFacebook
  • Total Engagement 4.883
  • Likes 1.027
  • Shares 3.534
  • Comments 322
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